Sensormatic Solutions by Johnson Controls Integrated Data and Real-Time Insights Help Improve Shopper Experiences and Retail Outcomes
May 10 2023 - 4:30AM
Business Wire
- The brand’s industry-leading solutions offer real-time insight
and predictive analytics to uplevel in-store operations and help
retailers tailor their stores to meet changing consumer
preferences
Sensormatic Solutions, the leading global retail solutions
portfolio of Johnson Controls, is continuing its commitment to
helping retailers enhance shopper experiences by offering more
powerful data-led insights and capabilities. Today, the brand
unveils its newest whitepaper helping retailers better understand
which source data can be leveraged to deliver more personalised and
satisfying experiences that create loyalty and drive revenue.
“We’ve learned from working with our retail partners that
there’s a need to not only know what’s happening within their
stores, but what shoppers are doing beyond their four walls,” said
Kim Melvin, head of global marketing and communications at
Sensormatic Solutions. “That served as our call to action to find
innovative ways to capture data that gives retailers a more
complete picture of their shoppers’ needs and preferences as well
as their operations, a critical initiative for retailers looking to
compete in the omnichannel era.”
Sensormatic Solutions technologies empower retailers to monitor
shopper experience metrics such as abandonment rate, dwell time,
and engagement data. These data streams come together to help
retailers:
- Build better personas. Using traffic counting, computer
vision, behaviour analytics, and shopper insights alongside
customer-provided feedback and sales metrics can help retailers
develop a more precise journey mapping.
- Merchandise and map more effectively. Dwell time,
abandonment rates, traffic patterns, point-of-sale data, item-level
inventory intelligence, and more can all yield insights that take
the guesswork out of floor designs and merchandising
programmes.
- Make sense of competing trends. Having access to a broad
scope of location-, region-, and sector-specific source data can
help retailers make sense of the noise and understand which trends
might affect them and which they can ignore.
- Optimise operations. Inefficiencies and
miscommunications in the backroom inevitably spill out to the
floor, negatively affecting customer satisfaction. Using operations
data to identify and remedy these behind-the-scenes issues can help
retailers put their best foot forward.
Sensormatic Solutions portfolio of shopper experience solutions
is designed for interoperability and ease-of-deployment. Retailers
that want to breathe new life into their shopper journeys can
integrate the brand’s algorithms into existing sensors, video
monitoring, and other systems to uplevel customer experience
programmes and make the most of prior investments.
To learn more about what it takes to deliver exceptional retail
experiences, download Sensormatic Solutions white paper, Creating
Experiential Retail Along the Shopper Journey.
About Johnson Controls
At Johnson Controls (NYSE:JCI), we transform the environments
where people live, work, learn and play. As the global leader in
smart, healthy and sustainable buildings, our mission is to
reimagine the performance of buildings to serve people, places and
the planet.
Building on a proud history of nearly 140 years of innovation,
we deliver the blueprint of the future for industries such as
healthcare, schools, data centres, airports, stadiums,
manufacturing and beyond through OpenBlue, our comprehensive
digital offering.
Today, with a global team of 100,000 experts in more than 150
countries, Johnson Controls offers the world`s largest portfolio of
building technology and software as well as service solutions from
some of the most trusted names in the industry.
Visit www.johnsoncontrols.com for more information and follow
@Johnson Controls on social platforms.
About Sensormatic Solutions
Sensormatic Solutions is the leading global retail solutions
portfolio of Johnson Controls powering operational excellence at
scale and enabling smart and connected shopper engagement. Our
intelligent digital operating platform – Sensormatic IQ – combines
the full Sensormatic Solutions portfolio, including third-party
data to deliver unmatched insights into shopper experience,
inventory intelligence, loss prevention and operational
effectiveness with advanced technologies, like AI and Machine
Learning. This enables retailers to act on prescriptive and
predictive data-driven outcomes to confidently move into the
future. Please visit Sensormatic Solutions or follow us on
LinkedIn, Twitter, and our YouTube channel.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20230508005769/en/
Jaclyn Messina Sensormatic Solutions by Johnson Controls
Work: +1 561-235-6458 jaclyn.messina@jci.com
Madison Southall Sensormatic Solutions by Johnson
Controls Work: +1 954-415-5971 madison.southall@jci.com
Johnson Controls (NYSE:JCI)
Historical Stock Chart
From Mar 2024 to Apr 2024
Johnson Controls (NYSE:JCI)
Historical Stock Chart
From Apr 2023 to Apr 2024