- Business to continue to operate as LINA Korea
- New logo emphasizes mutual respect and flexibility
HONG
KONG, July 3, 2022 /PRNewswire/
-- Chubb Life today announced that Jee Eun (Geannie) Cho
has been appointed Country President of the company's life
insurance operations in Korea that were recently acquired from
Cigna. The business will continue to operate as LINA Korea. Ms.
Cho, who has led the Cigna business as Chief Executive Officer
since 2020, will continue to have executive operating
responsibility for LINA Korea.
On July 1, Chubb, the world's
largest publicly traded property and casualty insurer, completed
its acquisition of the life and non-life insurance companies that
house the personal accident, supplemental health and life insurance
business of Cigna in six Asia-Pacific markets, including Korea. The
addition of this consumer-focused business advances Chubb's
strategy to expand its presence in the Asia-Pacific region, a long-term growth area
for the company, and adds to an already sizable accident and health
(A&H) business while expanding the company's Asia-based
life insurance presence.
Ms. Cho will report to Bryce
Johns, Senior Vice President, Chubb Group and
President of Chubb Life. The appointment is effective
immediately.
"Geannie has been in leadership roles at LINA Korea since 2011,
including serving as CEO for the last two years," said Mr. Johns.
"We're extremely pleased she will continue to lead this business,
which she has been building and managing for a decade. Geannie
knows the business, the market and the exceptional team at LINA.
She has the experience and track record to lead this important
business as we focus on delivering even greater value to our
customers, agents and brokers, and business partners. We look
forward to working with our new colleagues at LINA Korea."
In conjunction with the closing of the acquisition, LINA Korea
has also adopted a new corporate identity that aligns with the
Chubb brand. The new LINA Korea logo, like Chubb's, can be
expressed with nine different colors. These colors reflect the
diversity of our people, the vibrance of our business and the
customers we serve, the energy of our culture, and our respect for
different ways of thinking. By adopting multiple colors, employees
can also more freely express themselves.
To celebrate this new beginning, LINA Korea, which is
headquartered in Jongno-gu, will hold an evening lighting ceremony
on July 4th.
"For 35 years, LINA has been a reliable and stable presence in
the Korea life insurance market. Becoming a part of the Chubb
family will make us even stronger," said Ms. Cho. "Together, we
will continue to offer the best insurance service to our customers,
opportunities for our employees, and innovation that sets us
apart."
Ms. Cho has more than 20 years of experience in the insurance
industry. Prior to serving as CEO of CIGNA Korea, she was Chief
Operating Officer and Vice President, Operations. Earlier in her
career, Ms. Cho was Assistant Vice President at Sun Life Financial
and a manager at MetLife. Ms. Cho holds an MBA degree from the
Fuqua School of Business at Duke
University, a Master's degree from Hankuk University of
Foreign Studies, and a BS degree from Seoul National
University.
About LINA Korea
LINA Korea, the first foreign life insurance company in Korea,
was established in 1987 with the corporate mission to help the
people we serve improve their health, well-being and peace of
mind. With innovation and trust as our core values, we
endeavor to provide service that is more than just an insurance
policy. Today, LINA Korea ranks among the top insurers for
consumer protection and financial soundness. We are continuing our
story of success and innovation in the Korean market by launching
GI product, dental and silver cancer plans for the first time in
Korea and adopting telesales.
About Chubb
Chubb is the world's largest publicly traded property and
casualty insurance company. With operations in 54 countries and
territories, Chubb provides commercial and personal property and
casualty insurance, personal accident and supplemental health
insurance, reinsurance and life insurance to a diverse group of
clients. As an underwriting company, we assess, assume and manage
risk with insight and discipline. We service and pay our claims
fairly and promptly. The company is also defined by its extensive
product and service offerings, broad distribution capabilities,
exceptional financial strength and local operations globally.
Parent company Chubb Limited is listed on the New York Stock
Exchange (NYSE: CB) and is a component of the S&P 500 index.
Chubb maintains executive offices in Zurich, New
York, London, Paris and other locations, and employs
approximately 34,000 people worldwide. Additional information can
be found at: www.chubb.com
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SOURCE Chubb Life