SAN RAMON, Calif., July 14, 2021 /PRNewswire/ -- In pursuit of
doing more for contact lens wearers and the environment,
CooperVision has teamed up with Plastic Bank®, a social
enterprise, to transform the clariti® 1 day lens
family into the first net plastic neutral contact
lens1 in the U.S. The collaboration leverages
CooperVision's innovations in ocular technology alongside Plastic
Bank's proven experience in recycling practices to bring contact
lens wearers the ocular benefits of a silicone hydrogel 1-day
lens2 with long lasting environmental and social
benefits.
"As a sustainably manufactured, net plastic neutral contact
lens, we are proud to say that the clariti® 1 day
lens puts health first – eye health3 and the health of
the environment,"4 said Melissa Kiewe, Vice President of Marketing,
Americas, CooperVision. "We are empowering contact lens wearers so
that they can enjoy the convenience of a 1-day lens and make a
positive impact on the one world we all share."
This small change has a major impact. For every box
of clariti® 1 day distributed in the United States since January
2021, CooperVision purchases credits from Plastic
Bank for the collection, processing, and reuse of general
plastic waste equivalent to the weight of the
plastic contained in clariti® 1
day lenses including the lens itself, the blister, adhesive,
packaging laminates and even the plastics in the ink printed on the
boxes.1
Plastic Bank is helping the world stop ocean plastic while
improving the lives of collector communities. The company builds
ethical recycling ecosystems in under-developed coastal
communities. Collectors in Plastic Bank's ecosystems gather
ocean-bound plastic waste in exchange for premiums that
provide access to basic necessities such as groceries, clean water,
school tuition, and even health insurance. In return,
Plastic Bank reprocesses the materials collected for
reintroduction into the global supply chain.
From reducing ocean-bound
plastic waste to contributing to the well-being of
people in coastal communities, the
clariti® 1 day sphere, toric, multifocal contact
lenses balance eye health needs like comfort, convenience and
visual acuity, alongside the desire to "do good" in the world. The
partnership was created to help meet the needs of
sustainability-minded consumers, a growing category in the U.S.
market.
The entire clariti® 1 day portfolio
is made from silicone hydrogel — the healthiest soft contact lens
material available for daily use.4 In addition,
clariti® 1 day lenses provide up to three times the
oxygen transmissibility of some conventional hydrogel daily
disposable lenses at the same price.5 The
lens' oxygen consumption helps contact lens wearers to experience
whiter, brighter eyes,6 and its high water content
combined with WetLoc™ Technology supports good all-day
comfort.7
Even better, clariti® 1 day lenses
are sustainably manufactured at a
state-of-the-art, Leadership in Energy and Environmental
Design (LEED) Silver-certified facility in Costa Rica, where notably, the facility's
electricity comes from renewable sources, the main transformer is
powered by vegetable oil, and the plant uses natural rainwater in
its climate control systems, among other areas.
"It's not surprising that sustainably-based values are
increasingly impacting purchasing decisions—and rightfully so.
While plastic packaging is critical in the safe delivery of our
products, how that plastic is managed is just as important," added
Kiewe. "With clariti® 1 day, you can have a
healthy daily lens-wearing experience while helping the
planet. Together we are doing one day better."
For more information about clariti® 1 day,
please visit www.CooperVision.com/plastic-neutrality
About Plastic Bank®
Plastic
Bank® empowers the regenerative society. The
social enterprise helps the world stop ocean plastic while
improving the lives of collector communities. Plastic Bank builds
ethical recycling ecosystems in coastal communities and reprocesses
the materials for reintroduction into the global manufacturing
supply chain. Collectors receive a premium for the materials they
collect which helps them provide basic family necessities such as
groceries, cooking fuel, school tuition, and health insurance.
Plastic Bank's Alchemy™ blockchain platform secures the entire
transaction and provides real-time data visualization – allowing
for transparency, traceability, and rapid scalability. The
collected material is reborn as Social Plastic® which can be easily
reintegrated into products and packaging as part of a closed-loop
supply chain. Plastic Bank currently operates in Haiti, Brazil, Indonesia, the
Philippines, and Egypt.
Learn more at plasticbank.com.
About CooperVision
CooperVision, a division of
CooperCompanies (NYSE:COO), is one of the world's leading
manufacturers of contact lenses. The company produces a full array
of daily disposable, two-week and monthly soft contact lenses that
feature advanced materials and optics, and premium rigid gas
permeable lenses for orthokeratology and scleral designs.
CooperVision has a strong heritage of addressing the toughest
vision challenges such as astigmatism, presbyopia, childhood
myopia, and highly irregular corneas; and offers the most complete
portfolio of spherical, toric and multifocal products available.
Through a combination of innovative products and focused
practitioner support, the company brings a refreshing perspective
to the marketplace, creating real advantages for customers and
wearers. For more information, visit www.coopervision.com.
About CooperCompanies
CooperCompanies ("Cooper") is a
global medical device company publicly traded on the NYSE
(NYSE:COO). Cooper operates through two business units,
CooperVision and CooperSurgical. CooperVision brings a refreshing
perspective on vision care with a commitment to developing a wide
range of high-quality products for contact lens wearers and
providing focused practitioner support. CooperSurgical is committed
to advancing the health of women, babies and families with its
diversified portfolio of products and services focusing on medical
devices and fertility & genomics. Headquartered in San Ramon, Calif., Cooper has a workforce of
more than 12,000 with products sold in over 100 countries. For more
information, please visit www.coopercos.com.
Media Contact
Jenny
LePore
Public Relations Director, The Martin Group
585-869-1884
jlepore@martingroupmarketing.com
- CVI data on file 2020. Sustainability report, clariti® 1 day in
US. Based on top 4 global contact lens manufacturers.
- With higher oxygen delivery than hydrogel materials, SiHy
materials minimize or eliminate hypoxia-related complications
during daily wear.
- With higher oxygen delivery than hydrogel materials, SiHy
materials minimize or eliminate hypoxia-related complications
during daily wear.
- CVI data on file 2021. clariti 1 day CL considerers
sustainability research survey 205 US consumers aged 16-35 years,
Decision Analyst, April 2021. 87% of
all contact lens considerers agree following exposure to net
plastic neutrality description.
- Based on manufacturers published data. clariti 1 day has Dk/t
of 86. Compared to Proclear 1 day (Dk/t 28), 1-day Acuvue Moist
(Dk/t 25.5), Dailies Aquacomfort Plus (Dk/t 26) and Biotrue ONEday
(Dk/t 42).
- Brennan NA. Beyond Flux: Total Corneal Oxygen Consumption as an
Index of Corneal Oxygenation During Contact Lens Wear. Optom Vis
Sci. 2005;82(6):467-472.
- CooperVision data on file, 2019. clariti® 1 day Wearer
Experience Survey conducted online in U.S., n=298: sphere, toric or
multifocal; habitual FRP, DD, and new wearers who purchased
clariti® 1 day; strongly or somewhat agree.
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SOURCE CooperVision