WAYNE, N.J., Dec. 15, 2020 /PRNewswire/ -- Finishing
Touch Flawless, the Church & Dwight Co., Inc. (NYSE:CHD)
innovative beauty brand specializing in at-home skincare tools and
hair removal devices for women, announced today their partnership
with Dove Cameron, the American Emmy award-winning actress, and
singer.
Finishing Touch Flawless announced a partnership with Dove Cameron,
the American Emmy award-winning actress and singer.
Cameron joins the brand as an ambassador and will be featured in
a new Flawless social media campaign touting the Finishing Touch®
Flawless tried and true – Flawless, Flawless Brows, and
Nu Razor.
Cameron said, "Beauty and fashion are a passion as well as a
form of self-care for me. When I find products that make me feel
really good about myself, I feel empowered and that makes me
excited to share them with family and fans. When I first saw the
Flawless products, I noticed that they were visually beautiful, and
after trying them I was also impressed with how well they
work!"
"Finishing Touch Flawless was created to offer women a safer and
more convenient alternative to traditional hair removal. Young
women often enter the realm of hair removal in secret and typically
choose the nearest shaving tool in their home – whether it's made
for them or not," said Hayley
Parisi, the brand manager of Finishing Touch Flawless. "Dove
Cameron's work and connection with Gen Z makes her the perfect
voice to reach the young women who look up to her and share helpful
resources and tips they are looking."
She has used her platform to educate her fans about her personal
struggles with depression and insecurities. "Ms. Cameron's honesty
and transparency make her a role model for young women and she
embodies the Flawless brand and mission. We are excited to have her
join are team and look forward to a successful collaboration,"
said Andy Khubani, CEO and founder of Finishing
Touch Flawless.
About Church & Dwight Co., Inc.
Church & Dwight Co., Inc. manufactures and markets a wide range
of personal care, household and specialty products, under the ARM
& HAMMER™ brand name and other well-known
trademarks.
About Finishing Touch Flawless
Finishing Touch Flawless was born in 2017
to provide beauty products that offer simple
solutions to common, everyday beauty struggles. Finishing
Touch Flawless has developed products and technologies that
provide instant and painless solutions that combine
beautifully feminine cosmetic designs with powerful
engineering. Brand products have
achieved high recognition and accolades from
beauty editors and department stores such Cosmopolitan, Drug
Store Retailers, Product of the Year, and
more. Flawless hair removal products are the #1 selling
products in the U.S. for 3 years
running (A.C. Nielsen, Units Sold, All Channels, 52 weeks
ending 2017, 2018, and 2019). Finishing Touch Flawless
is dedicated to helping women look and feel their best by
offering innovative devices that bring the Spa,
Dermatologist office, or Salon safely into your
home, with quality products at an affordable
price.
Contact Info:
Tammie Coyman
Pure Imagination Public Relations
917-970-0631
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SOURCE Finishing Touch Flawless