WAYNE, N.J., Dec. 1, 2020 /PRNewswire/ -- Finishing Touch
Flawless, the Church & Dwight Co., Inc. (NYSE:CHD) beauty
brand taking skincare and hair removal devices for women to new
levels, announced today the signing of Academy Award winning actor,
director, and activist Halle Berry
as a collaborative partner of the Finishing Touch Flawless
brand.
The world-renowned Berry will be featured in a new, Flawless
multi-media campaign including television, print, digital and
social media.
"Since the creation of Finishing Touch Flawless, our team has
been working diligently to partner with a confident, powerful and
iconic woman that embodies the mission of our Brand – which is to
empower women to feel and look their best, and to respect and
celebrate their differences in whatever form that may be," said
Hayley Parisi, the brand manager of
Finishing Touch Flawless adding, "Ms. Berry is all of those and
more."
Through the years, Ms. Berry has broken down many barriers for
women, especially for women of color. From her pageant world
beginning to becoming the first and only African American woman to
win Best Actress in a Leading Role (Monster Ball). "Ms. Berry truly
embodies the Flawless brand and mission," said Andy Khubani, CEO and founder of Finishing Touch
Flawless, adding, "We are so impressed with her philanthropic and
brand work beyond the big screen, that we are very proud and
excited to have her partner with and represent our team."
About Church & Dwight Co., Inc.
Church & Dwight Co., Inc. manufactures and markets a wide
range of personal care, household and specialty products, under the
ARM & HAMMER™ brand name and other well-known
trademarks.
About Finishing Touch Flawless
Finishing Touch
Flawless was born in 2017 to provide beauty products that
offer simple solutions to common, everyday beauty struggles.
Finishing Touch Flawless has developed products and technologies
that provide instant and painless solutions that combine
beautifully feminine cosmetic designs with powerful engineering.
Brand products have achieved high recognition and accolades from
beauty editors and department stores such Cosmopolitan, Drug Store
Retailers, Product of the Year, and more. Flawless hair removal
products are the #1 selling products in the U.S. for 3 years
running (A.C. Nielsen, Units Sold, All Channels, 52 weeks ending
2017, 2018, and 2019). Finishing Touch Flawless is dedicated to
helping women look and feel their best by offering innovative
devices that bring the Spa, Dermatologist office, or Salon
safely into your home, with quality products at an affordable
price.
Contact Info:
Tammie
Coyman
Pure Imagination Public Relations
917-970-0631
View original content to download
multimedia:http://www.prnewswire.com/news-releases/halle-berry-named-collaborative-partner-of-the-finishing-touch-flawless-brand-301182987.html
SOURCE Finishing Touch Flawless