MELVILLE, N.Y., Jan. 7, 2020 /PRNewswire/ -- Helping
photographers boost their business and productivity, while helping
to build trust and customer confidence, Canon U.S.A. Inc., a leader in digital imaging
solutions, today announced the beta version of the Company's first
photographer matching service Image Connect, making the
process of finding and hiring a photographer that you can trust
that much simpler. The company also launched a Photo Culling
plug-in for Adobe Lightroom Classic to support the
workflow needs of photographers.
"With a deep rooted heritage in imaging expertise, our company
has built a trusted reputation in providing tools and services to
professional photographers that help better their craft and support
them in building their business with confidence," said Kazuto Ogawa, president and chief operating
officer, Canon U.S.A., Inc.
"Services, such as Image Connect, will provide professional
photographers with a great value proposition, offering reliability
and peace of mind for their customers that can in turn increase
their business opportunities as well as their productivity."
Image Connect
Image Connect is a new photographer
matching service, offered through the RAISE photo community
platform, that connects customers with professional photographers,
so that the customer can focus on the moment while the photographer
captures it. The beta version of the service will be available in a
limited number of markets in Connecticut, Florida, New
Jersey, New York,
Pennsylvania, and Texas. Image Connect will initially focus on
family events like newborn portraits, birthday parties, family
portraits, religious events, and engagements.
Here is how Image Connect will work:
- Through the platform, customers can provide basic details for
the job, such as event type, location, and date
- Once photographers are matched with the customer through the
platform, customers review photographer profiles and invite those
they like to bid on the job
- Photographers create an offer which allows them to set their
own price (rather than adhering to standardized pricing) and allows
them to communicate their rates and value to customers
- Once an offer is accepted, the job is booked through the
platform
- Following the event, images are delivered electronically to the
customers through a Canon customer portal
This service will also be brand agnostic, opening up the portal
for all photographers to use no matter the brand of equipment.
Photo Culling Plug-in
Powered by the Canon Computer
Vision AI engine, the new Photo Culling Plugin for Adobe Lightroom
Classic can save photographers countless hours in post-production
by using technical models to cull for image sharpness, noise,
exposure, contrast, closed eyes, and red eyes. Analyzed images will
be flagged with different colored flags to remain true to the
native Adobe Lightroom Classic experience*. The photographer also
has the ability to customize the settings within each technical
model to remain in complete control. The Photo Culling plug-in will
be available exclusively on the Adobe Exchange App Marketplace for
a monthly subscription.
Both services are currently scheduled to be available in Q1
2020.
Stop by the Canon Booth #16206 at this year's CES® in
Las Vegas from January 7-10 to learn more about these two new
services.
For more information about Image Connect or Photo Culling
plug-in, please watch these two videos:
- Image Connect: https://youtu.be/16Z_rbterZQ
- Photo Culling: https://youtu.be/LMw_wRSgr4M
About Canon U.S.A.,
Inc.
Canon U.S.A., Inc., is a leading
provider of consumer, business-to-business, and industrial digital
imaging solutions to the United
States and to Latin America
and the Caribbean markets. With
approximately $36 billion in global
revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third
overall in U.S. patents granted in 2018† and is one
of Fortune Magazine's World's Most Admired Companies in
2018. Canon U.S.A. is dedicated to
its Kyosei philosophy of social and environmental
responsibility. To keep apprised of the latest news from Canon
U.S.A., sign up for the Company's
RSS news feed by visiting www.usa.canon.com/rss and
follow us on Twitter @CanonUSA.
† Based on weekly patent counts issued by United States Patent
and Trademark Office.
*Subscription to Adobe Lightroom Classic service required.
Subject to Adobe terms and conditions.
Availability and specifications are subject to change without
notice.
All referenced product names, and other marks, are trademarks of
their respective owners.
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SOURCE Canon U.S.A., Inc.