San Diego’s Iconic Pride and Comic-Con® Weekends Drove Massive Spike in Bird Ridership
July 28 2023 - 02:35PM
Business Wire
Riders spent over 2,000 hours on Bird scooters,
riding more than 9,600 miles and saving an estimated 1.36 metric
tons in CO2 emissions
Bird Global, Inc. (NYSE:BRDS), a leader in environmentally
friendly electric transportation, today reported a surge in
ridership over the course of two momentous weekends in San Diego,
demonstrating the critical role micromobility plays in the
community including during major events. Riders spent over 2,000
hours on Birds and rode for more than 9,600 miles during the annual
San Diego Pride Parade, one of the largest in the United States,
and Comic-Con® International: San Diego. Combined, Bird riders
saved an estimated 1.36 metric tons in CO2 emissions over the two
weekends.
“The level of ridership we saw in San Diego over these two
weekends is a testament to the value and benefit that convenient
and eco-friendly micromobility solutions can bring to a city during
high traffic events,” said Stewart Lyons, President of Bird Global.
“From concerts to conventions, consumers are hungry for alternative
modes of transportation that can better their travel
experience.”
San Diego’s Pride Parade weekend saw a +200% increase in rides
in neighborhoods along the parade route, including Hillcrest,
Balboa, and Museum District, 35% of which came from new Bird users.
The majority of this spike was on July 15, the day of the parade,
when compared to the weekend prior.
During San Diego Comic-Con®, which ran from July 20 through July
23, Bird ridership saw a more than 75% lift in rides in
neighborhoods surrounding the convention, including Little Italy,
Gaslamp, and the East Village. Convention goers used Bird scooters
to replace short distance car trips to get around as evidenced by
the increase in rides per user, up from 1.7 rides to 2.
“We’re proud of these results and look forward to partnering
with cities to help alleviate traffic congestion while giving
consumers a fun and reliable option to reduce travel time and save
on parking costs during major events around the nation,” added
Lyons.
For more information on Bird, visit www.bird.co.
About Bird
Bird is an electric vehicle company dedicated to bringing
affordable, environmentally friendly transportation solutions such
as e-scooters and e-bikes to communities across the world. Bird’s
cleaner, affordable, and on-demand mobility solutions are available
in more than 350 cities, primarily across Canada, the United
States, Europe, the Middle East, and Australia. We take a
collaborative, community-first approach to micromobility. Bird
partners closely with the cities in which it operates to provide a
reliable and affordable transportation option for people who live
and work there.
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