BIRMINGHAM, Ala., Sept. 30, 2020 /PRNewswire/ -- BBVA USA's Senior Executive Vice President and
Chief Talent & Culture Executive Rosilyn Houston was named today to American
Banker's Top 25 Most Powerful Women in Banking list, marking
the fifth consecutive year she has been recognized by the
outlet.
Previously included from 2016 - 2018 as one of its Women to
Watch, Houston was advanced in 2019 to its Most Powerful Women in
Banking list in spot no. 20 of 25. In 2020, the outlet took a
temporary break from its ranking, instead grouping the women by
role.
In recognizing her, American Banker pointed out Houston's
efforts around employee health, specifically those around breast
cancer awareness. After learning that cancer was one of the leading
medical issues for employees and their family members and that
breast cancer was the top cancer diagnosis for the bank, Houston
challenged herself and her team to create educational opportunities
for women in the bank and in the community. During breast cancer
awareness month, for every mammogram screening completed by an
employee, the bank sponsored a screening for uninsured women in low
income communities in the Birmingham and Houston markets. The effort
resulted in a 25 percent increase in screenings for the eligible
employee population in Birmingham
and Houston. This effort is extended to women in Dallas and Phoenix communities in 2020.
Before the pandemic came to US shores, Houston focused her 2019
efforts on programs that empowered employees and boosted employee
satisfaction, as well as connected BBVA's core values into all of
the bank's program offerings. As a result, the bank's engagement
index, a ratio that measures the percentage of employees engaged
and committed to the bank versus those that are disengaged, both
rose and exceeded the recommended target ratio for the first
time.
"Coming out of 2019, I'd wager a guess that none of us expected
that we'd have to face down a global pandemic and social unrest in
2020," Houston said. "We had a banner year as a team in 2019,
but I knew I could do the most good for our diverse workforce
by understanding and responding to the issues in 2020. It has been
the largest and most multifaceted challenge of my career, but I
continue to be honored to serve our employee population and enact
meaningful change for them in my role."
Houston said her role as the head of the bank's Talent &
Culture team has never been more important - or fulfilling - than
in 2020. Houston has served as Chair of the bank's Pandemic
Response Team.
"The nomination process for American Banker's Most Powerful
Women in Banking is rigorous and challenging, which makes being
selected for the list a distinct honor," Houston said. "At the same
time, it's powerful to look back over the course of a year and see
the progress we've made on our One Team commitment. I'm
honored that in a field of talented women, American Banker sees the
efforts of me and my team as worthy of inclusion in this elite
list."
For more on American Banker's Most Powerful Women in Banking
feature, click here.
For Houston's American Banker Profile article, click
here.
For Houston's executive biography, click here.
For more BBVA news visit, www.bbva.com and the U.S.
Newsroom.
Additional news updates can be found via Twitter and
Instagram.
For more financial information about BBVA in the U.S., visit
bbvausa.investorroom.com.
About BBVA
BBVA Group
BBVA (NYSE: BBVA) is a customer-centric
global financial services group founded in 1857. The Group has a
strong leadership position in the Spanish market, is the largest
financial institution in Mexico,
and has leading franchises in South
America and the Sunbelt Region of the United States. It is also the leading
shareholder in Turkey's Garanti
BBVA. BBVA's purpose is to bring the age of opportunities to
customers by providing the best solutions and helping them make the
best financial decisions through an easy and convenient experience.
The institution's responsible banking model aspires to achieve a
more inclusive and sustainable society. BBVA rests on three solid
values: customer comes first, we think big and we are one team. Its
responsible banking model aspires to achieve a more inclusive and
sustainable society.
BBVA USA
In the
U.S., BBVA is a Sunbelt-based financial institution that operates
641 branches, including 330 in Texas, 89 in Alabama, 63 in Arizona, 61 in California, 44 in Florida, 37 in Colorado and 17 in New Mexico. The bank ranks among the top 25
largest U.S. commercial banks based on deposit market share and
ranks among the largest banks in Alabama (2nd), Texas (4th) and Arizona (6th). In the U.S., BBVA has been
recognized as one of the leading small business lenders by the
Small Business Administration (SBA) and ranked 14th nationally in
terms of dollar volume of SBA loans originated in fiscal year
2019.
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SOURCE BBVA USA