COLUMBUS, Ohio, Sept. 17, 2019 /PRNewswire/ -- Alliance Data
Systems Corporation (NYSE: ADS), a leading global provider of
data-driven marketing and loyalty solutions, today announced its
card services business, a premier provider of branded private
label, co-brand and commercial card programs, has signed a new
multi-year agreement to provide private label credit card services
in the U.S. for Sally Beauty Holdings, the largest distributor of
professional beauty supplies in the U.S.
Sally Beauty Holdings is an international specialty retailer and
distributor of professional beauty supplies. The company's two
business units include Sally Beauty Supply, which sells to both
retail consumers and salon professionals, and Beauty Systems Group
(BSG), which sells exclusively to professional stylists and salons.
Together, Sally Beauty Supply and BSG, whose CosmoProf stores
represent its largest component, sell and distribute through more
than 5,000 stores worldwide.
Alliance Data will curate Sally Beauty Holdings' private label
credit card offering to serve the respective needs of Sally Beauty
Supply retail and CosmoProf professional customers. The card will
enhance Sally Beauty Rewards, the brand's existing multi-tender
loyalty program with more than 15 million members, amplifying
customers' earning power when they shop with the card. Sally Beauty
Holdings will leverage Alliance Data's Frictionless Mobile
CreditSM capability, built with patented technology, to
make applying for credit quick and simple, and increase the number
of customers who complete an application.
Sally Beauty Holdings will also benefit from Alliance Data's
comprehensive data assets, helping it better understand its
customers' behaviors and preferences, attract new customers to the
brand, and ultimately drive sales and loyalty.
"We are eager to work with Alliance Data to provide further
value to our customers through a private label credit card," said
Heather Plutino, Group Vice
President, FP&A/Treasury, Sally Beauty Holdings. "Alliance
Data's reputation as an expert in the marketing and loyalty
industry, as well as its ability to reach more customers and grow
card programs, make them the ideal partner for us as we bring to
market this exciting new offering."
"Beauty enthusiasts and salon professionals alike turn to Sally
Beauty Supply and CosmoProf alike because of their outstanding
product selection and tailored customer experience," said
Deb Decker, senior vice president
and chief client officer of Alliance Data's card services business.
"Through our partnership, we look forward to further enhancing the
loyalty of these existing customers while attracting new loyalists
to this powerhouse brand."
About Sally Beauty Holdings, Inc.
Sally Beauty
Holdings, Inc. (NYSE: SBH) is an international specialty retailer
and distributor of professional beauty supplies with revenues of
approximately $3.9 billion annually.
Through the Sally Beauty Supply and Beauty Systems Group
businesses, the Company sells and distributes through 5,089 stores,
including 179 franchised units, and has operations throughout
the United States, Puerto Rico, Canada, Mexico, Chile, Peru,
the United Kingdom, Ireland, Belgium, France, the
Netherlands, Spain and
Germany. Sally Beauty Supply
stores offer up to 8,000 products for hair color, hair care, skin
care, and nails through proprietary brands such as Ion®, Generic
Value Products®, Beyond the Zone® and Silk Elements® as well as
professional lines such as Wella®, Clairol®, OPI®, Conair® and Hot
Shot Tools®. Beauty Systems Group stores, branded as CosmoProf or
Armstrong McCall stores, along with its outside sales consultants,
sell up to 10,500 professionally branded products including Paul
Mitchell®, Wella®, Matrix®, Schwarzkopf®, Kenra®, Goldwell®, Joico®
and CHI®, intended for use in salons and for resale by salons to
retail consumers. For more information about Sally Beauty Holdings,
Inc., please visit sallybeautyholdings.com.
About Alliance Data's card services business
Alliance
Data's card services business develops market-leading private
label, co-brand, and commercial credit card programs for many of
the world's most recognizable brands. Through our branded credit
programs, we help build more profitable relationships between our
partners and their cardmembers, and drive lasting
loyalty.
Using the industry's most comprehensive and predictive data set,
advanced analytics, and broad-reaching capabilities, Alliance
Data's card services business has been helping partners increase
sales and provide greater value to their cardmembers since 1986. We
are proud to be part of the Alliance Data enterprise (NYSE: ADS),
an S&P 500, FORTUNE 500 and FORTUNE 100 Best Companies to Work
For company headquartered in Columbus,
Ohio. To learn more, visit KnowMoreSellMore.com, follow us
on Twitter @Know_SellMore, and connect with us on LinkedIn at
Alliance Data card services.
About Alliance Data
Alliance Data is a leading global
provider of data-driven marketing and loyalty solutions serving
large, consumer-based industries. The Company creates and deploys
customized solutions, enhancing the critical customer marketing
experience; the result is measurably changing consumer behavior
while driving business growth and profitability for some of today's
most recognizable brands. Alliance Data helps its clients create
and increase customer loyalty through solutions that engage
millions of customers each day across multiple touch points using
traditional, digital, mobile and emerging technologies. An S&P
500, FORTUNE 500 and FORTUNE 100 Best Companies to Work For company
headquartered in Columbus, Ohio,
Alliance Data consists of businesses that together employ over
10,000 associates at more than 50 locations worldwide.
Alliance Data's card services business is a provider of
market-leading private label, co-brand, and business credit card
programs. LoyaltyOne owns and operates the AIR MILES® Reward
Program, Canada's most recognized
loyalty program, and Netherlands-based BrandLoyalty, a global
provider of tailor-made loyalty programs for grocers. In
July 2019 Alliance Data completed the
sale of its Epsilon business to Publicis Groupe. More information
about Alliance Data can be found at www.AllianceData.com.
Forward Looking Statements
This release contains
forward-looking statements within the meaning of Section 27A of the
Securities Act of 1933 and Section 21E of the Securities Exchange
Act of 1934. Forward-looking statements give our expectations or
forecasts of future events and can generally be identified by the
use of words such as "believe," "expect," "anticipate," "estimate,"
"intend," "project," "plan," "likely," "may," "should" or other
words or phrases of similar import. Similarly, statements that
describe our business strategy, outlook, objectives, plans,
intentions or goals also are forward-looking statements.
We believe that our expectations are based on reasonable
assumptions. Forward-looking statements, however, are subject to a
number of risks and uncertainties that could cause actual results
to differ materially from the projections, anticipated results or
other expectations expressed in this release, and no assurances can
be given that our expectations will prove to have been correct.
These risks and uncertainties include, but are not limited to,
factors set forth in the Risk Factors section in our Annual Report
on Form 10-K for the most recently ended fiscal year, which may be
updated in Item 1A of, or elsewhere in, our Quarterly Reports on
Form 10-Q filed for periods subsequent to such Form 10-K.
Our forward-looking statements speak only as of the date made,
and we undertake no obligation, other than as required by
applicable law, to update or revise any forward-looking statements,
whether as a result of new information, subsequent events,
anticipated or unanticipated circumstances or otherwise.
Media Contacts:
Alliance Data
Tiffany
Louder – Investor
Relations
214-494-3048
tiffany.louder@alliancedata.com
Shelley Whiddon –
Media
214-494-3811
shelley.whiddon@alliancedata.com
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SOURCE Alliance Data Systems Corporation