ABBOTT PARK, Ill., May 16, 2019
/PRNewswire/ -- You don't need to follow
#TransformationTuesday on Instagram or read the latest pop culture
magazine to know that nearly half of Americans are trying to lose
weight.1 The ketogenic or "keto" diet – a high fat,
moderate protein and very low carbohydrate eating pattern – is
proven to be an effective weight management plan when followed
correctly,2 yet not all keto products on the market have
the right ratio of macronutrients ("macros") to yield the best
results. To address this need, Abbott (NYSE: ABT) is launching
new ZonePerfect® Keto made with 75% fat, 20% protein and 5% carbs.
This ratio of macros has been tied to effective weight loss –
shedding more fat and less muscle.3
The goal of the keto diet is to put your body in ketosis,
meaning you are burning fat instead of carbs for fuel, which can
help curb your appetite and stimulate weight loss. However, many
may not realize that seemingly small variations in macros can have
a meaningful impact.4
''Following keto takes attention to detail and persistent intake
of very high fat and very little carb to yield optimal results.
ZonePerfect Keto was formulated with a proven blend to support
ketosis to help make the keto lifestyle easier,'' says Pam Nisevich Bede, M.S., R.D., a registered
dietitian and keto expert with Abbott. ''Being mindful of nutrition
is life-changing, and ZonePerfect products, like our new Keto
shakes and powders, can play a major part in the success of your
personal health journey.''
ZONEPERFECT MAKES KETO EASIER
Keto enthusiasts often cite challenges such as adhering to the
proper macros distribution, and finding meals and snacks on the go.
The lifestyle requires constant planning and intense preparation to
be successful. That's where ZonePerfect Keto comes in. Commitments
and busy schedules often force us into convenience rather than
giving time to plan and prep a keto-friendly meal. Delicious and
specially formulated ZonePerfect Keto products were created for
unavoidable moments like these.
As an easy and fulfilling meal or snack option – and
ready-to-drink keto product with true keto ratios –
ZonePerfect Keto eliminates the hassle and math of trying to
stick to your plan without sacrificing flavor. Nutrition-minded
adults can be 100% confident they're getting the right amount of
fat, protein and carbs for energy, strength and nourishment to meet
their goals.
READY FOR A TASTE OF BETTER?
ZonePerfect Keto is gluten-free, soy-free, and contains no
artificial flavoring, sweeteners or added sugar. All products are
made with macros that matter and the nutrition you need for your
keto lifestyle:
- 3 grams of carbs – that's it – no net carb math needed!
- Real coconut and medium-chain triglycerides (MCTs), which are
quickly used for fuel instead of being stored as fat.
- 17-18 grams of fat and 10 grams of protein per serving to help
fend off hunger.
- Significantly more fat and less carb than many keto products on
the market.
ZonePerfect Keto shakes come in White Chocolate Coconut, Butter
Coffee and Pineapple Coconut, and ZonePerfect Keto Powder Packets
will be available in Vanilla Frosting and White Chocolate Cream.
ZonePerfect strives to create the perfect balance of flavor and
nutrition which is why all products are backed by ZonePerfect's
Great Taste Guarantee.
Starting this month, ZonePerfect Keto will be available
nationwide at Target, Publix, Amazon.com and Walmart.com. For more
tips and information to help you succeed on the keto lifestyle,
visit www.ZonePerfect.com or connect on Facebook at
www.facebook.com/ZonePerfect/, and on Twitter and Instagram
@ZonePerfect.
ABOUT ABBOTT
Abbott is a global healthcare leader that
helps people live more fully at all stages of life. Our portfolio
of life-changing technologies spans the spectrum of healthcare,
with leading businesses and products in diagnostics, medical
devices, nutritionals and branded generic medicines. Our 103,000
colleagues serve people in more than 160 countries.
Connect with us at www.abbott.com, on LinkedIn at
www.linkedin.com/company/abbott-/, on Facebook at
www.facebook.com/Abbott and on Twitter @AbbottNews and
@AbbottGlobal.
____________________________
1 CDC NCHS. Attempts to Lose Weight Among Adults in
the United States, 2013–2016 Data
Brief. No. 313. July 2018
2 Mohorko N, et al. Nutr Res.
2019;62:64-77.
3 Wilson JM, et al. J Strength Cond Res.2017
Apr 7; e-pub ahead of print.
4 Young CM, et al. Am J Clin Nutr.
1971;24:290-6.
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SOURCE Abbott