NEW YORK, May 5, 2021 /PRNewswire/
-- Wix (Nasdaq: WIX), a leading global SaaS platform to
create, manage and grow an online presence, today announced the
acquisition of Rise.ai, the gift card and customer re-engagement
solution for online brands. The acquisition will extend the Wix
eCommerce platform, providing a full solution for merchants to
manage customer re-engagement activities aimed at increasing
customer spending and repurchases, including gift cards, loyalty
programs, rewards and referrals.
The Wix eCommerce platform powers businesses of all types,
including online stores, service providers, restaurants, events and
many more. It provides merchants with a full solution to create,
manage and grow their eCommerce business to sell online and in
person. Using Wix, merchants can sell through multiple sales
channels including web and mobile storefronts, social media, online
marketplaces and physical retail locations, as well as manage and
track inventory, orders and fulfillment to payment and brand
marketing.
In 2020, Wix users processed over $5.4
billion in online transactions on the Wix platform, an
increase of 126% over 2019. In addition, Wix eCommerce merchants
saw an increase of 140% year over year growth in sales transactions
in 2020 compared to 2019.
The acquisition of Rise.ai will provide Wix eCommerce merchants
with its own fully native customer re-engagement solution. Wix
eCommerce merchants will be able to easily access the full suite of
tools for their Wix eCommerce stores. These tools will
significantly help them grow long-term customer value by increasing
customer retention through loyalty programs. Strong customer
re-engagement tools help increase order frequency, grow AOV
(Average Order Value), drive repeat sales and build customer
relationships by providing value throughout the customer
journey.
"We are excited to expand our offering and services as part of
the Wix eCommerce strategy," said Arik
Perez, Head of Wix eCommerce. "By providing merchants with
more native tools, we can help them grow long-term customer value
and revenues to build their businesses and keep optimizing and
increasing profitability. Rise.ai is considered to be the best
solution of its kind in the market, and the integration will enable
merchants to easily manage and maintain customer engagement tools,
ultimately leading to increased loyalty and revenue."
"Customer retention has become the top priority for eCommerce
brands worldwide, as acquisition costs continue to spike," said
Yair Miron, founder and CEO of
Rise.ai. "Since our founding, we have powered tens of thousands of
leading brands with loyalty and re-engagement solutions to grow
their businesses. We are now thrilled to join Wix and bring Rise.ai
to hundreds of thousands of online stores around the globe and help
them rise."
As one the most requested features by Wix eCommerce merchants,
the Rise.ai solution will support Wix merchants in all supported
countries and currencies.
About Wix.com, Ltd
Wix is leading the way with a
cloud-based website development platform for over 200 million
registered users worldwide today. The Wix website builder was
founded on the belief that the Internet should be accessible to
everyone to develop, create and contribute. Through free and
premium subscriptions, Wix empowers millions of businesses,
organizations, artists, and individuals to take their businesses,
brands and workflow online. The Wix Editor, Wix ADI, Editor X, a
curated App Market, Ascend by Wix
and Velo by Wix enable users to build and manage a fully integrated
and dynamic digital presence. Wix's headquarters are in
Tel Aviv with offices in
Austin, Be'er Sheva, Berlin, Cedar Rapids, Denver, Dnipro, Dublin, Kiev,
Los Angeles, Miami, New
York, Phoenix, San Francisco, São Paulo, Tokyo and Vilnius.
Visit us: on our blog, Facebook, Twitter, Instagram, LinkedIn
and Pinterest.
Download: Wix App is available for
free on Google Play and in the App
Store.
For more about Wix please visit our Press Room
Media Relations Contact:
PR@wix.com
About Rise.ai
Rise.ai is the gift card and store
credit solution for eCommerce brands, designed to manage the entire
re-engagement cycle with gift cards, loyalty cards, rewards, and
refunds. Rise is trusted by the world's biggest D2C platforms,
eCommerce agencies and brands.
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SOURCE Wix.com Ltd.