NASCAR Driver Chris Buescher and JTG Daugherty
Racing will host service member during Camping World 400
Maxwell House¸ in partnership with the USO and NASCAR driver
Chris Buescher, will recognize one special service member at the
Camping World 400 on June 30 at the Chicagoland Speedway.
Buescher’s No. 37 Maxwell House Camaro ZL1 fielded by JTG
Daugherty Racing will sport a new paint scheme that pays tribute to
the hard work of service members around the world and is part of
the Maxwell House brand’s commitment to honoring the hard-working
men and women in uniform throughout the year.
At the race, MSgt. Thurman of the 182 Airlift Wing, Illinois Air
National Guard will take a race track ride and receive VIP access
to the track on race day. He’ll also be celebrated during a Coffee
Sit and Sip, where he will meet NASCAR drivers and share his
inspirational story of service and dedication. Fans can see photos
and video clips of the conversations on Twitter @JTGRacing.
“We’re honored to have MSgt. Thurman as a part of our team at
Chicagoland Speedway thanks to the USO and Maxwell House,” Buescher
said. “We’re grateful for his service and all the hard work he has
done for our country to keep us safe. We wanted to do something
special for him and we’ve got a little surprise in store that he’ll
get to see when he checks out the Maxwell House USO Camaro ZL1 for
the first time in person. We can’t wait to have some Maxwell House
coffee with him and members of the media before the grind on
Sunday.”
MSgt. Craig Thurman is the son of a military retiree and has
served for more than 20 years, including 10 deployments to
Afghanistan and Iraq and more than 4,500 hours of flight time.
Since 2015, MSgt. Thurman has supported missions stateside and
overseas by helping fly troops and cargo to their destination.
In May, Maxwell House announced its partnership with the USO as
its Official Coffee Partner with a $650,000 donation in honor of
Military Appreciation Month. Throughout the year, the coffee brand
will support USO programs designed to strengthen military members
and their families, including in-store promotions and coffee
donations.
“We are proud to work with Maxwell House and JTG Daugherty
Racing teams to create such a memorable experience for MSgt.
Thurman, and to honor all of the men and women in uniform who
protect our freedom,” said Chad Hartman, USO Vice President of
Development and Corporate Alliances. “With the help of our partners
and fellow military supporters we are able to rally America to show
their appreciation for the hard work of our armed forces and help
strengthen the military community.”
“Maxwell House is proud to team up with the USO and JTG
Daugherty Racing to honor U.S. military members and in particular,
MSgt. Craig Thurman at this weekend’s race,” said Ashley Tople,
Director of Marketing, Coffee at Kraft Heinz. “For over 125 years
Maxwell House has worked hard to deliver coffee that has fueled
millions of Americans’ hard work, we are delighted to do our part
to support and recognize our troops.”
The Maxwell House paint scheme was made possible through the
brand’s partnership with the USO and Kroger’s JTG Daugherty Racing
team, a NASCAR sponsor. See the car by tuning into the race Sunday,
June 30th at 3 PM ET live on NBCSN or listen via MRN Radio or
SiriusXM NASCAR Radio Channel 90.
For more information about Maxwell House, visit
MaxwellHouseCoffee.com or on Twitter @Maxwell_House, Instagram
@OfficialMaxwellHouse, Facebook @MaxwellHouse.
About the USO
The USO strengthens America's military service members by
keeping them connected to family, home and country, throughout
their service to the nation. At hundreds of locations worldwide, we
are united in our commitment to connect our service members and
their families through countless acts of caring, comfort and
support. The USO is a private, nonprofit organization, not a
government agency. Our programs, services and entertainment tours
are made possible by the American people, support of our corporate
partners and the dedication of our volunteers and staff. To join us
in this important mission, and to learn more about the USO, please
visit USO.org or follow us on Facebook, Twitter and Instagram.
About Maxwell House
Maxwell House values hard work and has fueled America’s
workforce with dependable, good-tasting coffee for over 125 years.
Introduced in 1892 by wholesale grocer Joel Owsley, it was named in
honor of the Maxwell House Hotel in Nashville, Tennessee, which was
its first major customer. The company's slogan is "Good to the last
drop," which is incorporated into the logo.
About The Kraft Heinz Company
For 150 years, we have produced some of the world’s most beloved
products at The Kraft Heinz Company (NASDAQ: KHC). Our Vision is To
Be the Best Food Company, Growing a Better World. We are one of the
largest global food and beverage companies, with 2018 net sales of
approximately $26 billion. Our portfolio is a diverse mix of iconic
and emerging brands. As the guardians of these brands and the
creators of innovative new products, we are dedicated to the
sustainable health of our people and our planet. To learn more,
visit http://www.kraftheinzcompany.com/ or follow us on LinkedIn
and Twitter.
About JTG Daugherty Racing:
JTG Daugherty Racing is a thriving NASCAR Cup Series operation
owned by husband and wife team Jodi and Tad Geschickter along with
Gordon Smith and five-time NBA All-Star and TV/radio personality
Brad Daugherty based in Harrisburg, N.C. Since their Monster Energy
NASCAR Cup Series debut in 2009, the team has amassed one win, 16
top-five finishes, 55 top-10 finishes and won two pole awards in as
many races. Tad and Jodi began their team in 1995 as a NASCAR
XFINITY Series team. After multiple wins and over 100 top-10s in
the division, it was time to make the move into
the NASCAR Cup Series. In 2014, the team celebrated their first
victory at the pinnacle of the sport and earned a coveted spot in
the Championship Playoffs. In 2017, the team expanded to a two-car
operation and today continues to compete in the premier division
with both the No. 37 Maxwell House Camaro ZL1 and No. 47 Kroger
Camaro ZL1.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20190625005710/en/
Kraft Heinz Lynne Galia 847-646-4396
Lynne.Galia@kraftheinz.com
ICF Next Sam Cary 312-854-8393 Sam.Cary@icfnext.com
JTG Daugherty Racing Kelly Boyd / Jennifer Chapple 813-453-1289
/ 704-507-8809 kboyd@jtgracing.com / jchapple@jtgracing.com
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