T-Mobile Enhances Partnerships With LULAC and UnidosUS to Bring Digital Literacy Resources to Hispanic Communities
August 05 2021 - 3:29PM
Business Wire
What’s the news: T-Mobile is furthering its longstanding support
of the country’s largest and most influential Hispanic advocacy
organizations — the League of United Latin American Citizens
(LULAC) and UnidosUS (formerly National Council of La Raza) — by
sponsoring new and existing programs that will bring Hispanic
communities greater access to digital literacy resources.
Why it matters: By supporting LULAC’s Conexiones program and
UnidosUS’s Latinx in Business initiative, T-Mobile is helping
address inequities experienced by Latino students and business
owners and bringing digital literacy programs directly to growing
Hispanic communities across the U.S.
Who it’s for: Hispanic students, workers, entrepreneurs, and
business leaders hoping to excel in the ever-changing technology
landscape and job market.
Today T-Mobile announced donations to two of the country’s
leading Hispanic advocacy organizations, the League of United Latin
American Citizens (LULAC) and UnidosUS (formerly National Council
of La Raza) to fund two programs focused on providing digital
literacy resources to Hispanic communities across America. LULAC’s
Conexiones and UnidosUS’s Latinx in Business will offer workshops
and educational resources on how to engage and thrive in the
digital economy to students and entrepreneurs in Hispanic
communities across America.
Hispanic American youth may account for half of all
public-school students by 2050 — and yet they are vastly
underrepresented in higher education STEM programs. LULAC’s
Conexiones program offers an introduction to STEM that develops the
digital skills necessary for careers in today’s ever-changing
technology landscape and job market, administered via after-school
programs for students aged 14-18. T-Mobile's funding of the next
two years of this program will help accelerate Hispanic
representation in technology both academically and
professionally.
In the professional world, Latino business owners and workers
are more likely than other demographics to encounter barriers to
digital reskilling and miss out on growth opportunities. UnidosUS’
Latinx in Business program was launched during the pandemic to help
business owners address this issue. Over the next three years,
T-Mobile is sponsoring the initiative’s Digital Literacy and Job
Readiness Toolkit, which is designed to help current and aspiring
entrepreneurs apply digital solutions to run their businesses more
effectively.
“T-Mobile believes that investing in the Hispanic community’s
technological access and education ensures our country as a whole
will succeed in today’s modern workforce,” said Clint Odom,
T-Mobile Vice President of Strategic Alliances & External
Affairs. “We’re proud to work with LULAC and UnidosUS as they drive
critical programs to close the digital divide.”
Launching this month, the Conexiones program will run through
the 2021 and 2022 academic years at select schools in Richmond,
Virginia; Houston and El Paso, Texas; New York City, New York; and
Bartow, Florida. Key pillars of the program include an introduction
to digital privacy and security, using the internet to conduct
research and to identify misinformation, combating cyberbullying,
building a healthy self-image and digital reputation and
cultivating positive relationships online.
“Programs like Conexiones empower students to succeed in their
studies and beyond to prepare themselves for their future,” said
Sindy Benavides, Chief Executive Office of LULAC. “We thank
T-Mobile for its support of this initiative which helps bridge the
gap between Latinos and knowledge of digital skills and the
importance of digital citizenship by allowing students to
participate in interactive workshops and build workforce
development."
Participants in the Latinx in Business program will learn how to
use affordable technological solutions including 5G connectivity,
digital payments and budgeting apps to streamline their business
operations. The program also offers overviews on how to use email,
social media and texting to provide customer service, as well as
timely information on current COVID-specific federal aid programs
for small businesses and COVID safety protocols.
“We are grateful for T-Mobile’s generous support,” said Janet
Murguía, President and CEO of UnidosUS. “This partnership will
provide much-needed resources for us to expand our Latinx in
Business program, allowing us to bring our community greater access
to digital literacy education and further promote the long-term
achievement of Latino entrepreneurs.”
T-Mobile’s expanded partnerships with LULAC and UnidosUS are the
latest steps in the company’s Equity In Action plan, which is
advancing diversity, equity and inclusion across all aspects of its
business and in the communities it serves. To learn more about the
Un-carrier’s community-development efforts, check out T-Mobile’s
diversity, equity and inclusion website.
About T-Mobile
T-Mobile U.S. Inc. (NASDAQ: TMUS) is America’s supercharged
Un-carrier, delivering an advanced 4G LTE and transformative
nationwide 5G network that will offer reliable connectivity for
all. T-Mobile’s customers benefit from its unmatched combination of
value and quality, unwavering obsession with offering them the best
possible service experience and undisputable drive for disruption
that creates competition and innovation in wireless and beyond.
Based in Bellevue, Wash., T-Mobile provides services through its
subsidiaries and operates its flagship brands, T-Mobile and Metro
by T-Mobile. For more information please visit:
http://www.t-mobile.com.
About LULAC
The League of United Latin American Citizens (LULAC) is the
nation’s largest and oldest Hispanic civil rights volunteer-based
organization that empowers Hispanic Americans and builds strong
Latino communities. Headquartered in Washington, DC, with 1,000
councils around the United States and Puerto Rico, LULAC’s
programs, services, and advocacy address the most important issues
for Latinos, meeting the critical needs of today and the future.
For more information, visit www.lulac.org
About UnidosUS
UnidosUS, is the nation’s largest Hispanic civil rights and
advocacy organization. Through its unique combination of expert
research, advocacy, programs, and an Affiliate Network of nearly
300 community-based organizations across the United States and
Puerto Rico, UnidosUS simultaneously challenges the social,
economic, and political barriers that affect Latinos at the
national and local levels. For more than 50 years, UnidosUS has
united communities and different groups seeking common ground
through collaboration, and that share a desire to make our country
stronger. For more information on UnidosUS, visit
www.unidosus.org
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version on businesswire.com: https://www.businesswire.com/news/home/20210805006069/en/
T-Mobile US, Inc. MediaRelations@t-mobile.com
LULAC Sandra Caraveo sandra@lulac.org
Unidos US Michael Krumholtz news@unidosus.org
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