America’s 5G leader delivers another first.
Magenta MAX sets a new bar in wireless — the first and only 5G
consumer smartphone plan that can’t slow you down based on how much
data you use.
New Zero Cost to Switch deal means you can
bring your phone and switch for free.
T-Mobile (NASDAQ: TMUS):
This press release features multimedia. View
the full release here:
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What’s the news: In another 5G first, T-Mobile is
unleashing the capacity of America’s largest and fastest 5G network
with the new Magenta MAX, delivering unlimited Premium Data — both
4G LTE and 5G on your smartphone, so you can’t be slowed down based
on how much you use. Plus, with T-Mobile’s new Zero Cost to Switch
deal, AT&T and Verizon customers can get up to $650 and pay
zero device switching costs when they bring their own phones.
Why it matters: Today’s wireless
plans are built for limited-capacity 4G networks. Magenta MAX is
the first plan built to take full advantage of 5G’s capacity and
speed.
Who it’s for: Everyone who is tired
of hearing what a 5G network can do and is ready to experience
it.
T-Mobile (NASDAQ: TMUS) is un-leashing 5G like no one else.
Introducing Magenta MAX, the first and only 5G smartphone plan
built to show what a truly powerful 5G network can do for
consumers. Magenta MAX delivers unlimited Premium Data — 4G and 5G
— on your smartphone. That means you can’t be slowed down based on
how much you use. Plus, Magenta MAX is made for video streaming
with UHD (ultra-high definition) streaming up to 4K resolution and
Netflix on Us on all MAX plans, now including single line
customers. And Magenta MAX comes with the industry’s most generous
smartphone mobile hotspot at 40GB of high-speed data included for
consumers! Simply put, Magenta MAX sets a new bar in wireless, with
the best benefits at a better price than other premium plans!
Legacy smartphone plans are built for lower capacity 4G LTE
networks, so Verizon, AT&T and even T-Mobile’s unlimited plans
allow providers to lower your network priority if you’ve used a
massive amount of data, which means that you might hit speed bumps
if the network gets congested. Verizon and AT&T market this as
“Premium Data” and give most customers 50GB. But, there’s nothing
premium about paying more for fast 5G that’s only in “some parts of
some cities.”* Now we’re in the 5G era, and T-Mobile has lit up the
highest-capacity 5G network available — a network so powerful it
can start unleashing the power of 5G to deliver unlimited Premium
Data.
Just to 5G flex, T-Mobile is also upgrading the core Magenta
plan with double the Premium Data, from 50GB to 100GB, and nearly
double the high-speed smartphone mobile hotspot data, from 3GB to
5GB. All for no additional cost. Existing Magenta and Magenta Plus
customers can easily upgrade and keep current device or line
promos, too!
For the millions who just got a shiny new 5G smartphone … but
are stuck on Carrier plans built for 4G, T-Mobile is launching a
new Zero Cost to Switch deal. Bring that new 5G phone to T-Mobile,
get up to $650 per line to pay it off and there are zero device
switching costs. Keep your phone, switch without the switching
costs AND unleash 5G on the nation's largest and fastest 5G
network. Win. Win. Win.
“We just joined forces with Sprint, and we’re already America’s
5G coverage and speed leader. Magenta MAX is just a first taste of
what our network capacity allows us to do!” said T-Mobile CEO Mike
Sievert. “When you’re a heavy data user with a super-fast 5G
smartphone, you don’t want to be hit with speed bumps. It’s like
having a Ferrari and being forced to drive it in the school zone.
Well, now it’s time to open ‘er up on the wide open magenta road!
And we are just getting started. Buckle up!”
“5G can deliver more data, faster, but consuming more, faster
can quickly run afoul of rules found in plans built for 4G
networks,” says Jason Leigh, Research Manager, 5G and Mobile
Services Research at IDC. “Redesigning the traditional wireless
service plan to take advantage of what 5G can do will create
customer enthusiasm for a truly meaningful 5G experience."
Magenta MAX takes the place of Magenta Plus and launches
February 24 for consumers and small businesses. Get unlimited talk,
text and unlimited Premium Data — 4G and 5G — on your smartphone.
So even if you use 200GB or more, you can’t be slowed down based on
how much data you use. Plus, Magenta MAX is stacked with new and
favorite Un-carrier extras:
- Netflix on Us – now for single lines and family plans
- unlimited UHD streaming at up to 4K UHD resolution
- 40GB of high-speed smartphone mobile hotspot data (and
unlimited 3G speeds after that) – the industry’s best for
consumers
- free thank you gifts and discounts on T-Mobile Tuesdays
- unlimited Gogo in-flight texting and Wi-Fi all flight long
- free texting and data in 210 countries and destinations
- unlimited talk, text and data in Mexico and Canada with up to
5GB of high-speed data
- free Scam Shield Premium protection, including free Scam Block
and Caller ID
All for the same price as Magenta Plus, just $57 per line per
month for three lines with autopay and monthly taxes and fees
included. But right now, get Magenta MAX for just $47 per line per
month for three lines with autopay for a limited time.
And Magenta MAX isn’t just the best plan at T-Mobile. It’s the
best plan in wireless, loaded with features at a great price that
saves hundreds compared to other premium plans. Right now, Verizon
customers can save over $650 a year and AT&T customers can save
over $475 a year — and even more because monthly taxes and fees
aren’t included.
Zero Cost to Switch
Now it’s easier to say goodbye to Verizon and AT&T than ever
before. T-Mobile’s new Zero Cost to Switch deal is designed for
people who just upgraded to a super-fast 5G smartphone but are
stuck on Carrier plans built for 4G and that limit their access to
5G. With Zero Cost to Switch, consumers and small businesses can
…
switch to the Un-carrier,
AND keep their eligible phones and phone
numbers, photos, contacts, favorite apps and more
AND T-Mobile will pay it off (up to $650 per
line on eligible phones via virtual prepaid card)
AND T-Mobile will waive the costs associated
with switching over their devices.
But, if you don’t have a 5G smartphone yet and want to upgrade,
you can get a new 5G phone on us via 24 monthly bill credits when
you pick up your new phone on T-Mobile’s interest-free Equipment
Installment Plan and trade in an eligible device.
Largest & Fastest 5G Network
T-Mobile is America’s 5G leader with the largest and fastest 5G
network. T-Mobile’s Extended Range 5G covers 280 million people
across 1.6 million square miles — that’s nearly 2.5x more coverage
than AT&T and nearly 4x more than Verizon! With Sprint now part
of T-Mobile, the Un-carrier is widening its lead, using dedicated
spectrum to bring customers with capable devices download speeds of
around 300 Mbps in many places and peak speeds up to 1 Gbps.
T-Mobile’s Ultra Capacity 5G already reaches 2,400 cities and towns
and covers over 50x more people than Verizon covers with Ultra
Wideband. So, what do you do when you are the largest and fastest?
Let people experience 5G like no one else can, of course.
For more information on T-Mobile’s network, visit
t-mobile.com/coverage and starting Feb 24, for more information on
new Magenta MAX, and all of T-Mobile’s plans visit
t-mobile.com/cell-phone-plans. For more information on T-Mobile’s
Zero Cost to Switch deal, visit
https://www.t-mobile.com/offers/switch-to-t-mobile-from-verizon-or-att.
And as always, follow T-Mobile’s Official Twitter Newsroom
@TMobileNews to stay up to date with the latest company news.
* Source: actual Verizon commercials
Activate up to 4K UHD streaming on capable device, or video
typically streams at 480p. Unlimited while on our network.
After high-speed tethering allotment, unlimited on our network at
max 3G speeds. Fastest 5G network per Opensignal Awards based on
average speeds – USA: 5G User Experience Report January 2021. Some
uses may require certain plan or feature; see T-Mobile.com.
Qualifying credit required for pricing/offers. Zero Cost to
Switch: Qualifying port-in, 90+ days with device &
AT&T/VZN and timely redemption required. Virtual card typically
takes 15 days. No cash access & expires in 6 months. Card
issued by Sunrise Banks N.A., Member FDIC. T-Mobile will cover $10
SIM & $20 assisted support charges. $47/line: With
monthly bill credits. Credits may take up to 2 bill cycles; credits
will stop if you cancel any lines. Limit 1 offer per account. May
not be combinable with some offers or discounts. $5 more/line
without AutoPay. Free iPhone: If you cancel wireless
service before 24 credits, credits may stop and remaining balance
on required finance agreement may be due; if cancelling your
account you can contact us first to instead continue making
discounted monthly balance payments. Add’l line required. Tax
on pre-credit price due at sale. Up to $830 via trade-in credit and
bill credits. Must be active and in good standing to receive
credits; allow 2 bill cycles. Max 4/account.
About T-Mobile
T-Mobile U.S. Inc. (NASDAQ: TMUS) is America’s supercharged
Un-carrier, delivering an advanced 4G LTE and transformative
nationwide 5G network that will offer reliable connectivity for
all. T-Mobile’s customers benefit from its unmatched combination of
value and quality, unwavering obsession with offering them the best
possible service experience and undisputable drive for disruption
that creates competition and innovation in wireless and beyond.
Based in Bellevue, Wash., T-Mobile provides services through its
subsidiaries and operates its flagship brands, T-Mobile, Metro by
T-Mobile and Sprint. For more information please visit:
https://www.t-mobile.com.
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Media Contacts T-Mobile US, Inc. Media Relations
MediaRelations@t-mobile.com
Investor Relations Contact T-Mobile US, Inc.
investor.relations@t-mobile.com https://investor.t-mobile.com
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