Roku Originals will be added to the Expansive
Lineup of More Than 40,000 Free Movies and Television Programs
Available on The Roku Channel; LOL! Network will also Premiere on
The Roku Channel in the U.S. and Canada
Roku, Inc. (NASDAQ: ROKU) today announced it will debut
“Roku Originals” on The Roku Channel on May 20, in celebration of
Streaming Day. The Roku Originals launch lineup, which features 30
titles, includes award-winning and scripted series, such as “Die
Hart,” “#FreeRayshawn” and “Reno 911!,” documentaries, such as
“Blackballed” and “Big Rad Wolf,” and alternative and reality
programming, including “Punk’d” and “Chrissy's Court.” Roku
Originals will be available exclusively on The Roku Channel in the
U.S., Canada and the U.K.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20210513005318/en/
Roku Originals on The Roku Channel
(Graphic: Business Wire)
“The launch of Roku Originals will bring incredible, premium
entertainment that has breadth, depth and diversity to the millions
of streamers who regularly visit The Roku Channel and to many new
viewers who may not even have a Roku device – and it’s all
available for free,” said Sweta Patel, Vice President of Engagement
Growth Marketing, Roku. “We’ve created a fantastic user experience
to deliver exclusive, original content that’s accessible everywhere
The Roku Channel is streamed.”
Coinciding with the launch on May 20, Roku is partnering with
Laugh Out Loud, the multi-platform comedy brand founded by Kevin
Hart, to bring LOL! Network, a linear channel featuring a curated
collection of the boldest voices in comedy, to The Roku Channel. It
will join The Roku Channel’s lineup of more than 190 live linear
streaming channels.
- “LOL’s partnership with Roku is the culmination of a lot of
hard work by two great teams, and I’m excited that both Die Hart
and LOL! Network will be available on The Roku Channel,” said
Kevin Hart. “Our mission is to keep the world laughing,
whether that’s through the action and laughs in Die Hart or the
best in comedy on LOL! Network, this partnership allows us to
further that mission by bringing laughs to millions of viewers on
Roku.”
- “Reno 911! has that sort of magic that people can’t forget, and
we can’t wait for new generations of streamers to discover
something that’s been so close to our hearts,” said Thomas
Lennon. Robert Ben Garant continued, “The show has been
on an incredible journey and we’re excited it gets to continue on
The Roku Channel.” Kerri Kenney-Silver concludes, “There’s
nothing more satisfying than bringing even more of Reno’s signature
shenanigans to Roku’s extensive audience.”
- “Will the record reflect that my mom/head bailiff in charge,
Pepper, and I are beyond excited to bring Chrissy’s Court to the
biggest screen in the home,” said Chrissy Teigen. “There’s
no more hung jury on Chrissy’s Court – justice is getting served on
The Roku Channel!”
The Roku Channel is the home for free entertainment on America’s
No. 1 TV streaming platform based on hours streamed (Hypothesis
Group, April 2021). In Q1 2021, The Roku Channel reached U.S.
households with an estimated 70 million people. Account reach and
streaming hours more than doubled year-over-year — a growth rate
that is over twice as fast as the overall Roku platform.
Roku Originals From award-winning scripted entertainment
and engaging documentaries, to new breakout unscripted series, Roku
Originals will give viewers free access to bold, fresh
entertainment from the biggest names in Hollywood. The Roku Channel
will be the exclusive destination for viewers in the U.S., Canada
and the U.K. to stream Roku Originals for free. Programs available
on May 20 include:
- “#FreeRayshawn”
- “About Face”
- “Bad Ideas with Adam Devine”
- “Barkitechture”
- “Big Rad Wolf”
- “Blackballed”
- “Centerpiece”
- “Chrissy’s Court”
- “Cup of Joe”
- “Die Hart”
- “Dishmantled”
- “Dummy”
- “Fight Like a Girl”
- “Flipped”
- “The Fugitive”
- “Gayme Show”
- “Iron Sharpens Iron”
- “Last Looks”
- “Let’s Roll with Tony Greenhand”
- “Most Dangerous Game”
- “Murder House Flip”
- “Murder Unboxed”
- “Nightgowns”
- “Prodigy”
- “Punk’d”
- “Reno 911!”
- “Royalties
- “Shape of Pasta”
- “Thanks a Million”
- “You Ain’t Got These”
In addition to the 30 Roku Originals announced for the May 20
lineup, more Roku Originals will debut on The Roku Channel later
this year. “As The Roku Channel grows, we will continue to be even
more creative and expansive in sourcing great content that will
perform well in a free, advertising-supported model, while
delivering an array of incredible, quality entertainment for our
users to enjoy,” concluded Roku’s Patel.
In celebration of Streaming Day, which commemorates the launch
of the very first Roku streaming player in 2008, Roku has also
announced a series of promotional offers for customers in the U.S.,
Canada and the U.K.
Streaming Day Retail Offers
- In the U.S. get $10 off the Roku Streaming Stick+, $30 off both
the Roku Streambar and the Roku Ultra, and $5 off the Roku Express
(May 16-29, 2021).
- Canadian customers can get $5 off Roku Express, $10 off Roku
Streaming Stick+ and $30 off the Roku Streambar (May 19-28,
2021).
- Streamers in the U.K. can get £5 off Roku Express, £10 off Roku
Streaming Stick+ through May 25, 2021. Additionally, the Roku
Streambar will be available for £30 off from May 19-June 8,
2021.
The Roku Channel is available on Roku devices, Web, iOS and
Android devices, Amazon Fire TV and select Samsung TVs and can be
accessed internationally in the U.S., Canada and the U.K.
For more information, visit https://therokuchannel.roku.com.
About Roku, Inc. Roku pioneered streaming to the TV. We
connect users to the streaming content they love, enable content
publishers to build and monetize large audiences, and provide
advertisers with unique capabilities to engage consumers. Roku
streaming players and TV-related audio devices are available in the
U.S. and in select countries through direct retail sales and
licensing arrangements with service operators. Roku TV™ models are
available in the U.S. and in select countries through licensing
arrangements with TV brands. Roku is headquartered in San Jose,
Calif. U.S.A.
This press release contains “forward-looking” statements that
are based on our beliefs and assumptions and on information
currently available to us on the date of this press release.
Forward-looking statements may involve known and unknown risks,
uncertainties and other factors that may cause our actual results,
performance or achievements to be materially different from those
expressed or implied by the forward-looking statements. These
statements include but are not limited to the content, benefits,
features, timing and availability of Roku Originals on The Roku
Channel; the benefits, features, and availability of the Roku
streaming player lineup and related Streaming Day deals; trends
related to TV streaming; and the features, benefits, growth and
reach of The Roku Channel and the Roku platform. Except as required
by law, we assume no obligation to update these forward-looking
statements publicly, or to update the reasons actual results could
differ materially from those anticipated in the forward-looking
statements, even if new information becomes available in the
future. Important factors that could cause our actual results to
differ materially are detailed from time to time in the reports
Roku, Inc. files with the Securities and Exchange Commission,
including our Annual Report on Form 10-K for the year ended
December 31, 2020 and our Quarterly Report on Form 10-Q for the
quarter ended March 31, 2021. Copies of reports filed with the SEC
are posted on Roku’s website and are available from Roku without
charge.
Roku and Streaming Stick are registered trademarks and Roku TV
and Streambar are trademarks of Roku, Inc. in the U.S. and in other
countries. Trade names, trademarks and service marks of other
companies appearing in this press release are the property of their
respective holders.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20210513005318/en/
US media contact: Roku, Inc. Abby Reyes
areyes@roku.com
Canadian and U.K. media contact: Roku, Inc. Mike Duin
mduin@roku.com
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