SHENZHEN, China, Dec. 2, 2018 /PRNewswire/ -- RealNetworks, Inc.
(NASDAQ: RNWK), a leader in digital media software and services,
announced today that it has signed a strategic cooperation
agreement with Shenzhen Homtar High-Tech Co., Ltd. RealNetworks and
Homtar will work together to localize SAFRTM for
China. Through this partnership,
RealNetworks, one of the world's leading innovators in facial
recognition, will enter China's
burgeoning facial recognition technology market.
RealNetworks' SAFR platform is based on artificial intelligence,
which enables the system to deliver industry-leading accuracy and
detailed analytics, specifically designed to identify faces in
real-world conditions, including people in motion, in dim lighting,
and at occluded angles. SAFR can reliably match against millions of
faces in under a second. It also can handle a variety of
conditions, including face makeup, hats, glasses, varying hair
style, and aging. In addition, it has a high tolerance to facial
yaw, tilt and rotation, minimizing errors by allowing error rate
adjustment.
According to the National Institute of Standards and Technology
(NIST), RealNetworks' computer vision achieved a high performance
rating with an accuracy score of 0.048 for Wild Faces FNMR. In a
test developed by the University of
Massachusetts, SAFR achieved a 99.8% accuracy score for
"labeled faces in the wild" (LFW).
In addition to world-class accuracy, SAFR delivers exceptional
efficiency and flexibility, working with existing IP cameras and
readily available hardware to match faces in real time, enhancing
secure access. SAFR supports cloud and on-premises local storage.
System integrators and application developers can easily integrate
with the SAFR platform through RESTful APIs, SDKs and
dashboards.
Furthermore, SAFR encrypts all facial data and images to ensure
privacy. When used locally, no personal or facial data is
transmitted over the internet.
"RealNetworks uses the latest computer vision, machine learning
theory and technical methods to develop the industry-leading SAFR
software. We achieved excellent results by training for faces in
photos and videos from real-life video. We are very happy that we
can work together with Homtar to commercialize this technology in
China," said RealNetworks' Chief
Technology Officer Reza Rassool.
Homtar will launch the technology with its partner Shenzhen
Wiseme Electronics Co., Ltd. Ms. Lin Luhua, Chairman of Homtar
Corp. said, "We're excited that RealNetworks' advanced SAFR
technology will be promoted and operated in China. Through the development of localized
applications, we will bring safer and more efficient products to
our partners. The first trial system will be launched in
Shenzhen with Kingbrother Tech
Ltd. within one month."
RealNetworks and Homtar will work together to develop a series
of commercial applications of SAFR products in the future,
including VIP identification, retail analytics, secure area
monitoring, live data collection, visitor IDs and screenings, and
digital signatures. Valuable demographic data can also be collected
and compiled from these applications.
About RealNetworks
RealNetworks invented the streaming media category and changed the
way audio and video content was consumed across devices and around
the world. Building on a legacy of digital media expertise and
innovation, RealNetworks has created a new generation of products
that employ best-in-class artificial intelligence and machine
learning to enhance and secure our daily lives. Find RealNetworks'
corporate information at www.realnetworks.com.cn/
About Homtar
Homtar has strong investment
ability, communication technology and product development, wireless
internet value-added service operation, electronic manufacturing
and other industrial resources. It is the practitioner and promoter
of cross - media business in China's digital broadcasting and television,
mobile communications and broadband interconnection networks.
Media contact:
James Li
T: 86 10 5909 5328
M: public_relations@realnetworks.com
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SOURCE RealNetworks