Frito-Lay, Quaker, and PepsiCo Foundation Team
Up with Former Arizona
Cardinal
Michael
Bankson, GENYOUth and Additional Partners to
Help Tackle Student
Hunger In Arizona
Schools Serving At-risk Children
TUCSON,
Ariz., Jan. 19, 2023 /PRNewswire/ -- As
excitement continues to grow for Super Bowl LVII, GENYOUth,
the national non-profit organization founded by America's dairy
farmers and the NFL to create healthier school communities,
announced today a major expansion of its Super Bowl LVII Mission
57: End Student Hunger community initiative. With the support
of purpose-minded partners, including Frito-Lay North America, The Quaker Oats
Company, and the PepsiCo Foundation, in collaboration with the
Arizona Super Bowl Host Committee and the Dairy Council of
Arizona, Grab and Go meal
equipment and NFL FLAG-In-Schools kits are being donated to a
total of 20 schools in the Tucson Unified and Casa Grande
Elementary School Districts.
Students at John B. Wright Elementary School in Tucson – along with former Arizona Cardinal and NFL Legend Michael
Bankson, and school district and government and community leaders
including Tucson Unified School District Superintendent Dr.
Gabriel Trujillo – helped celebrate
the arrival of the school meal equipment, which include
breakfast/meal carts, mobile milk coolers, and NFL
FLAG-In-Schools kits.
The donation to Tucson Unified School District1,
Arizona's third largest school
district – as well as to Casa Grande Elementary School District –
is part of Mission 57's larger commitment to providing schools
throughout Arizona with a total of
57 equipment packages to help tackle food insecurity and increase
physical activity in the lead up to Taste of the NFL, Super Bowl
LVII's premiere purpose-driven culinary event, on Saturday, February 11, 2023 at Chateau Luxe in
Phoenix. With additional support
provided by BHHS Legacy Foundation, Fiesta Bowl Charities, Fry's
Food Stores, the ISA Foundation, and Frontdoors Media, Mission 57
will provide access for over 31,000 Arizona students to over 8.5 million school
meals.
"Grab and Go meal equipment is proven to be highly successful in
increasing access to and participation in school meals, by reducing
barriers to school breakfast in the cafeteria including lack of
time and stigma. This is particularly important in Arizona, where nearly one in five2
children are living in food insecurity yet the state ranks in the
bottom half of all states in school breakfast
participation3," said Ann
Marie Krautheim, M.A., R.D., L.D., CEO of GENYOUth. "We
are grateful for the ongoing support of Frito-Lay, Quaker, and the
PepsiCo Foundation in providing critical funding for school
nutrition equipment in Tucson Unified and Casa Grande Elementary
school districts.
"In the Tucson Unified School District, 77 percent of students
qualify for free or reduced meals4. Having a nutritious
school breakfast is a critical lifeline to help our students learn,
thrive, and succeed in the classroom," said Dr. Gabriel Trujillo, Superintendent of Tucson
Unified School District. "I would like to thank GENYOUth,
Frito-Lay, Quaker, the PepsiCo Foundation, and the Arizona Super
Bowl Host Committee for their donation of new Grab and Go meal
equipment packages to our schools and for their commitment to
support students in Tucson and
across Arizona."
"I am proud to be supporting Mission 57: End Student Hunger in
Arizona and participating in
today's school event in Tucson Unified School District," said
Michael Bankson, former
Arizona Cardinal and NFL
Legend. "Tackling student food insecurity needs to be a top
priority, as daily school meals along with regular physical
activity leads to improved performance and outcomes."
"Frito-Lay and PepsiCo Foods North America are proud to support
GENYOUth in providing resources to address food insecurity within
Arizona schools," said
Steven Williams, CEO, PepsiCo
Foods North America. "With the support of the PepsiCo
Foundation, Frito-Lay and Quaker, we are committed to addressing
the needs of the communities in which we serve and providing the
necessary resources to enable them to thrive."
"With our long-standing history of uplifting the communities
where we live and work, Frito-Lay, Quaker and the PepsiCo
Foundation – through the Food for Good program – are providing
equitable access to critical resources to help food insecure
communities throughout the United
States," said C.D. Glin, President, PepsiCo Foundation,
and Global Head of Philanthropy, PepsiCo. "Supporting
GENYOUth's Mission 57 and Taste of the NFL initiatives allows us to
continue our focus on and commitment to Arizona's most vulnerable population – food
insecure students. Through Mission 57 alone, our support – which
includes a total of 22 Grab and Go meal equipment packages in high
need Arizona communities -- will
impact over 12,000 students and help increase access to over 3.3
million school meals."
"The Arizona Super Bowl Host Committee is proud of the work that
Mission 57 is doing to create long-term social and economic impact
across high need Arizona school
districts. As we head into the Mission 57 home stretch leading into
Super Bowl LVII, we thank GENYOUth and all partners and supporters
who are making students' health and well-being a top priority today
and for years to come," said Jay
Parry, President & Chief Executive Officer of the
Arizona Super Bowl Host Committee.
"Dairy farmers in Arizona and
throughout the nation are committed to the health and well-being of
America's children. We are proud to be partnering with GENYOUth and
other partners to ensure students can participate in school meals
and have access to nutritious dairy products," said Tammy Baker, General Manager, Dairy Council of
Arizona.
For more information on Mission 57: End Student Hunger and to
purchase tickets to Taste of the NFL, visit GENOUthNow.org and
TasteoftheNFL.com. To help GENYOUth End Student Hunger, visit
GENYOUthNow.org/donate/.
1Tucson Unified School District schools which are
receiving Grab and Go meal equipment packages include Morgan
Maxwell K-8 School, Pistor Middle School, Pueblo High School,
Catalina High School, Wright
Elementary School, Myers Elementary School, Palo Verde High School,
Dietz K-8 School, and Secrist Middle
School.
2Stacker via Feeding America data (2020)
3Food Research & Action Center
4MMS
About GENYOUth
GENYOUth is a 501c3 nonprofit organization that creates
healthier school communities. Founded by America's dairy farmers
and the NFL, GENYOUth convenes a network of private and public
partners, including Fortune 100 companies and foundations, to raise
funds for youth wellness initiatives that give youth the
inspiration, motivation, and programs to be healthy high-achieving
students. GENYOUth's flagship program, Fuel Up to Play 60, enrolls
over 73,000 U.S. schools, reaching over 38 million students. Our
school nutrition grants increase access to healthy school meals
among food insecure students. NFL FLAG-In-Schools is the
fastest-growing youth sport in the country (ages 6-14) with over
32,000 flag kits to school communities reaching over 15 million
students. AdVenture Capital brings out the entrepreneurial spirit
and creativity of students with the support of corporate mentors to
solve real world problems. GENYOUth is the official charitable
partner of Taste of the NFL, a purpose-driven Super Bowl culinary
experience that raises awareness and generates funds to fight
hunger and food insecurity to support the organization's commitment
to end student hunger.
About Arizona Super Bowl Host
Committee
The Arizona Super Bowl Host Committee is an Arizona non-profit responsible for planning
and executing a successful Super Bowl LVII in 2023. The goal of the
Host Committee is to galvanize local stakeholders in a united
approach to hosting the largest single-day sporting event in the
world by maximizing positive media exposure, fueling the economic
engine of Arizona, and leaving a
lasting legacy. The Host Committee serves as liaison between the
NFL and all regional efforts, culminating with the game in 2023 at
State Farm Stadium, home to the Arizona Cardinals. This is the
fourth time Arizona is hosting the
Super Bowl, following 1996, 2008 and 2015. Only four other sites
(South Florida, New Orleans, Los
Angeles, and Tampa Bay)
hold this distinction. For more information, visit azsuperbowl.com
or follow @AZSuperBowl on Twitter, Instagram, and
Facebook.
About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion
times a day in more than 200 countries and territories around the
world. PepsiCo generated more than $79
billion in net revenue in 2021, driven by a complementary
beverage and convenient foods portfolio that includes Lay's,
Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and
SodaStream. PepsiCo's product portfolio includes a wide range of
enjoyable foods and beverages, including many iconic brands that
generate more than $1 billion each in
estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in
Beverages and Convenient Foods by Winning with PepsiCo Positive
(pep+). pep+ is our strategic end-to-end transformation that puts
sustainability and human capital at the center of how we will
create value and growth by operating within planetary boundaries
and inspiring positive change for planet and people. For more
information, visit www.pepsico.com.
About Frito-Lay North America
Frito-Lay North America is the $18 billion convenient foods
division of PepsiCo, Inc. (NASDAQ: PEP), which is headquartered
in Purchase, N.Y. Frito-Lay snacks include Lay's and Ruffles potato
chips, Doritos tortilla chips, Cheetos snacks, Tostitos tortilla
chips and branded dips, SunChips multigrain snacks and Fritos corn
chips. The company operates 30+ manufacturing facilities across the
U.S. and Canada, more than 200
distribution centers and services 315,000 retail customers per week
through its direct-store-delivery model. Learn more about Frito-Lay
at the corporate website, http:www.fritolay.com/, on Twitter
fritolay, on Instagram @fritolay and on Facebook
Frito-Lay.
About the PepsiCo
Foundation
Established in 1962, the PepsiCo Foundation, the philanthropic
arm of PepsiCo, invests in the essential elements of a sustainable
food system with a mission to support thriving communities. Working
with non-profits and experts around the globe, we're focused on
helping communities obtain access to food security, safe water and
economic opportunity. We strive for tangible impact in the places
where we live and work—collaborating with industry peers, local and
international organizations, and our employees to affect
large-scale change on the issues that matter to us and are of
global importance. Learn more at www.pepsicofoundation.com.
About Quaker
The Quaker Oats Company, headquartered in Chicago, is a unit of PepsiCo, Inc., one of
the world's largest consumer packaged goods companies. For more
than 140 years, Quaker's brands have served as symbols of quality,
great taste, and nutrition. Quaker® Oats, Quaker® Rice Cakes and
Quaker Chewy® Granola Bars are consumer favorites. For more
information, please visit www.QuakerOats.com,
www.Facebook.com/Quaker, or follow us on Twitter and Instagram
@Quaker.
Dairy Council® of
Arizona
Dairy Council® of Arizona
(DCAZ) is a the not-for-profit, nutrition education branch of
Arizona Milk Producers. Staffed by registered dietitians, DCAZ
strives to contribute to the achievement of optimal health for the
Arizona community by providing
nutrition education based on the latest scientific research and the
concept of a balanced diet that includes milk and milk products. To
address hunger initiatives in the local community, DCAZ provides
food preparation and storage equipment to food banks and school
food service programs.
Tucson Unified School
District
Tucson Unified School District is Southern Arizona's largest district, educating
more than 48,000 students. TUSD offers extensive learning
opportunities for children, including Advanced Placement, GATE, and
International Baccalaureate, free full-day kindergarten, a focus on
STEM (Science, Technology, Engineering and Math), studies in seven
world languages, fine arts, before and after school programs, and
more. TUSD has proudly served Tucson families since 1867.
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SOURCE GENYOUth