AIRPORT CITY, Israel,
June 29, 2020 /PRNewswire/ -- My
Size, Inc. (the "Company" or "My Size") (NASDAQ: MYSZ) (TASE:
MYSZ), the developer and creator of smartphone measurement
solutions, today announced that SWEET FIT, an interactive virtual
fitting mirror, has integrated MySizeID into its technology
platform. SWEET FIT is a virtual fitting mirror that uses augmented
reality technology to scan a person's figure and display a virtual
outfit. With the integration of MySizeID, shoppers can select the
appropriate apparel size for a specific brand, based on real-time
body measurements. SWEET FIT is currently available in
France, with plans to expand
internationally.
Florence Moine, CEO and Founder
of SWEET FIT, stated, "We are excited to incorporate MySizeID into
our augmented reality mirror. Due to the COVID-19 pandemic, fitting
rooms in retail stores are currently shut down across France. By using MySizeID, customers can
receive very precise size recommendations for articles of clothing
they wish to virtually 'try on'. As a result, retail stores now
have a contactless solution for customers that want to see how an
article of clothing will look and fit on them."
Ronen Luzon, Chief Executive Officer of My Size, commented,
"SWEET FIT is an ideal technology partner for MySizeID. Retailers
are looking for a contactless solution that will help safely bring
customers back into brick and mortar stores. By combining the
SWEET FIT mirror and MySizeID, customers can now feel at ease that
they are getting the right size recommendation, with the additional
benefit and fun experience of virtually trying on clothes."
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About My Size, Inc.
My Size, Inc. (TASE: MYSZ) (NASDAQ: MYSZ) has developed a unique
measurement technology based on sophisticated algorithms and
cutting-edge technology with broad applications including the
apparel, e-commerce, DIY, shipping and parcel delivery
industries. This proprietary measurement technology is driven
by several algorithms which are able to calculate and record
measurements in a variety of novel ways. To learn more about My
Size, please visit our website: www.mysizeid.com. We routinely
post information that may be important to investors in the Investor
Relations section of our website. Follow us
on Facebook, LinkedIn, Instagram and Twitter.
Please click here for a demonstration of how MySizeID
provides a full sizing solution for the retail industry.
Register here for a one-month free trial of MySizeID solution
for your online store.
Please click here to download MySizeID for iOS.
Please click here to download MySizeID for Android.
Cautionary Statement Regarding Forward-Looking
Statements
This press release contains certain forward-looking statements
within the meaning of the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. These statements are
identified by the use of the words "could," "believe,"
"anticipate," "intend," "estimate," "expect," "may," "continue,"
"predict," "potential," "project" and similar expressions that are
intended to identify forward-looking statements. All
forward-looking statements speak only as of the date of this press
release. You should not place undue reliance on these
forward-looking statements. Although we believe that our plans,
objectives, expectations and intentions reflected in or suggested
by the forward-looking statements are reasonable, we can give no
assurance that these plans, objectives, expectations or intentions
will be achieved. Forward-looking statements involve significant
risks and uncertainties (some of which are beyond our control) and
assumptions that could cause actual results to differ materially
from historical experience and present expectations or projections.
Actual results to differ materially from those in the
forward-looking statements and the trading price for our common
stock may fluctuate significantly. Forward-looking statements also
are affected by the risk factors described in the Company's filings
with the U.S. Securities and Exchange Commission. Except as
required by law, we undertake no obligation to update or revise
publicly any forward-looking statements, whether as a result of new
information, future events or otherwise, after the date on which
the statements are made or to reflect the occurrence of
unanticipated events.
U.S. Press Contact:
5W Public Relations
mysizeid@5wpr.com
IR Contact:
Crescendo Communications, LLC
Tel: +1 212-671-1020
Email: MYSZ@crescendo-ir.com
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SOURCE My Size Inc.