Muscle Maker Inc.'s Pokemoto Division Signs 4 New
Franchise Agreements, Expands Connecticut
Market
Brand announced signing 25 new
franchise agreements over last 45 days, fueling growth by 238%
since May 2021
LEAGUE CITY, TEX. (December 20, 2021)
- InvestorsHub NewsWire
-- Muscle Maker, Inc.'s (Nasdaq: GRIL) newest subsidiary Pokemoto, a 19-location and growing Hawaiian poke bowl
concept known for its healthier modern culinary twist on a
traditional Hawaiian poke classic today announced that it has signed four new
franchise agreements in Connecticut, the brand's core market with
the heaviest concentration of Pokemoto eateries. Pokemoto is the
largest Hawaiian Poke chain in the state and the newly signed
agreements will bring its total count in Connecticut to fourteen
locations - six corporate owned and
operated stores, four open and operating franchise stores plus the
four newly signed franchise
agreements.
Pokemoto has announced signing
25 franchise agreements over the last 45 days. Recently signed
franchise agreements were in New York, Massachusetts, Connecticut
and Mississippi. Pokemoto currently has open locations in six
states - Connecticut, Rhode Island, Massachusetts, Georgia,
Maryland and
Virginia.
The four new franchise
agreements in Connecticut focus on the cities of Milford, Danbury,
North Haven and Shelton. The Pokemoto real estate team will
concentrate on sites that check the brand's demographic boxes
including a heavy presence of Millennials and Gen-Zs; typically in
an area with a heavy collegiate
presence.
The 25 new franchise agreements,
when opened, will bring the Pokemoto chain to 44 locations;
expanding the chains footprint over 238% since its acquisition in
May 2021.
"When we acquired Pokemoto in
May 2021, we had 13 open locations. In a few short months, we
opened 6 new locations bringing our total open store count to 19
Pokemoto locations. In addition, we signed 25 franchise
agreements. When these new franchises are open, this will
bring our total store count to 44. We believe this represents
significant growth over the last few months" said Mike Roper, CEO
of Muscle Maker, Inc. "Our franchising team has been working
tirelessly to keep the momentum going with new deals and
prospective franchisee outreach as we head into the new year. Our
goal is to be the largest Hawaiian Poke company in the $1.2B Poke
market space and we think the latest signings are examples of how
we are making progress against this strategy. We are expanding
through corporately owned and operated locations and franchising
while always looking at potential strategic acquisitions. We've
been bolstering our franchise sales resources via numerous channels
while identifying viable locations for new corporate stores. As a
matter of fact, we have signed leases and started construction on
two new corporately owned and operated locations in the Miami
market and have begun planning for a location in the Jacksonville
Florida market as
well."
For more information on Pokemoto franchising
visit www.pokemoto.com/franchise
About Pokemoto
Pokemoto has nineteen open locations in six states -
Connecticut, Rhode Island, Virginia, Massachusetts, Maryland and
Georgia with future franchise locations coming soon in New York,
Massachusetts, Connecticut and Mississippi. Pokemoto offers
up chef-driven contemporary flavors with fresh
delectable and healthy ingredients such as Atlantic salmon, Ahi
tuna, fresh mango, roasted cashews and black caviar tobiko that
appeals to foodies, health enthusiasts, and sushi-lovers
everywhere. Guests can choose from a list of signature bowls or be
bold and build their own unique combination of a base, protein and
various toppings and nine different sauces. Vegetarian options are
available, and the bowl combinations are virtually limitless. The
colorful dishes and modern chic dining rooms provide an uplifting
dining experience for guests of all ages. Customers can dine
in-store or order online via third party delivery apps for
contactless
delivery.
About Muscle Maker, Inc.
Muscle Maker, Inc. is the parent company of
"healthier for you" brands delivering high-quality healthy food
options to consumers through traditional and non-traditional
locations such as military bases, universities, ghost kitchens,
delivery and direct to consumer ready-made meal prep options.
Brands include Muscle Maker Grill, Pokemoto, Superfit Foods,
Healthy Joe's and multiple ghost kitchen brands such as Meal Plan
AF, Wrap it up Wraps, Bowls Deep, Burger Joe's, MMG Smoothies, Mr.
Tea's House of Boba, Gourmet Sandwich Co and Salad Vibes. Our
menus highlight healthier versions of traditional and
non-traditional dishes and feature grass fed steak, lean turkey,
chicken breast, Ahi tuna, salmon, shrimp, tofu and plant-based
options.
For
more information on Muscle Maker, Inc, visit www.musclemakergrill.com, for more information on Pokemoto visit
www.pokemoto.com or for more
information on Superfit Foods visit www.superfitfoods.com.
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Statements
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press release may include "forward-looking statements" pursuant to
the "safe harbor" provisions of the U.S. Private Securities
Litigation Reform Act of 1995. To the extent that the information
presented in this press release discusses financial projections,
information, or expectations about our business plans, results of
operations, products or markets, or otherwise makes statements
about future events, such statements are forward-looking. Such
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the statements made under the heading "Risk Factors" and elsewhere
in documents that we file from time to time with the SEC.
Forward-looking statements speak only as of the date of the
document in which they are contained, and Muscle Maker, Inc does
not undertake any duty to update any forward-looking statements
except as may be required by law.
Contact:
Muscle Maker Grill Marketing:
marketing@musclemakergrill.com
Investor
Relations:
IR@musclemakergrill.com