MEXICO CITY, Aug. 27, 2019 /PRNewswire/ -- Uniko and
Mercado Libre (NASDAQ: MELI) have
partnered to transform wedding gift registries, starting in
Mexico, with the Mercado Libre powered by Uniko platform.
Founded in Mexico City, Mexico,
in 2015 Uniko is a technology company that provides newlyweds an
easy-to-use online tool to register for gifts, experiences and
cash. Through its partnership with Mercado
Libre, Latin America's
largest e-commerce platform, Uniko now also enables its customers
to buy goods sold via Mercado Libre,
using its secure-payment system Mercado
Statistics say guests are more interested in buying gifts
online, rather than department stores, and prefer to have the
flexibility to choose products from a variety of vendors. Uniko
found more than 60% of newlyweds would exchange gifts received for
alternative goods, while at least 10% of all wedding gifts in the
U.S. go to waste because they do not satisfy couples' wants or
needs. Mercado Libre powered by
Uniko solves these problems.
The joint platform offers products made by more than a dozen
brands, at the best prices, and with direct home shopping. The
integration combines Uniko's superior mastery of the gift registry
space with Mercado Libre's regional
e-commerce leadership, giving customers the one-stop-shop
experience they've long yearned for. Evidence of this is the
exponential growth of new registries via Mercado Libre powered by Uniko since the
partnership launched this month.
"Uniko helped us notice that people have changed, and more and
more, they want new ways to receive gifts, without relying on
department stores," said Alonso Cedeño, Director of Mercado Libre's Consumer & Electronics
division. "The immediacy of the Uniko online gift registry in
Mercado Libre will give couples the
option to fulfill three key objectives: take advantage of
technology; choose from endless gift options; and, of course,
democratize gifts in Mexico."
Users of Mercado Libre powered
by Uniko platform enjoy exclusive discounts on top brands;
preferred shipping; and interest-free payments, among other
"Thanks to our technology and knowledge of the wedding gifts
industry, we are empowering Mercado
Libre to democratize the gift industry in Latin America," said Tere Cremona, co-founder and CEO of Uniko.
"We're thrilled to be partnering with such an experienced and
impactful company to improve the gift experience for newlyweds and
their family and friends alike."
Uniko is one of more than 50 #PoweredByRokk3r companies, created
within the with Rokk3r Inc. ecosystem (OTC: ROKK), a Miami, Florida-based company cobuilder that
provides startups with services such as consulting, recruiting,
software engineering to ensure their success in today's highly
competitive global startup landscape.
"Uniko is shaping the next generation of gift-giving, and it
couldn't have been done without robust technology, which enables a
great user experience, secure purchasing and high-tech supply chain
management systems," said Rokk3r Chief Growth Officer Lorenzo de Leo. "The whole team at Rokk3r and I
are very happy to see how Uniko is impacting the business
trajectory of a company as well established and mature as Mercado
Libre, which dates back roughly 20 years."
Uniko is an innovative concept designed to give couples a better
wedding registry experience. Founded in Mexico City, Mexico, in 2015, Uniko provides
newlyweds an easy-to-use online tool to register for gifts,
experiences and cash, in addition to other features designed to
make weddings as blissful as they are intended to be. CB Insights
named Uniko among startups "transforming the wedding industry." For
more information about Uniko, a #PoweredByRokk3r venture, visit
About Rokk3r Inc.
Rokk3r (OTC: ROKK) is a company
builder headquartered in Miami,
Florida, that enables aspiring entrepreneurs and established
companies to successfully launch exponential, tech-driven
businesses. By leveraging Rokk3r's extended ecosystem and global
network of engineers, designers and educators, such groundbreaking
companies as AdMobilize, SoStereo Uniko, and HotSwitch have been
#PoweredByRokk3r. To learn how Rokk3r transforms businesses from
traditional to exponential, visit rokk3r.com and follow Rokk3r on
Twitter, LinkedIn, Instagram and Facebook.
For inquiries, contact: Debora Lima | debora@TheTagExperience.com