DODGEVILLE, Wis., Jan. 10 , 2019 /PRNewswire/ -- Lands' End,
Inc., (NASDAQ:LE) a leading uni-channel retailer, today announced
they have appointed Chieh Tsai, the
company's current senior vice president of design, to the
newly-created position of chief product officer as its next step in
continuing to refine the company's signature look and feel. The
appointment comes as part of the company's continuing focus to
execute on its strategic initiatives and position the company for
long term growth after six straight quarters of revenue
improvement. In this new role, Tsai will oversee all design,
merchandising, and global sourcing activities for the company.
"Chieh's design vision has enabled us to confidently go to
market with offerings that have resonated well with the Lands' End
customer," said Jerome Griffith,
chief executive officer and president, Lands' End. "We are excited
to extend Chieh's vision across all aspects of design,
merchandising and global sourcing, and believe consolidating
leadership of these critical functions will allow our American
heritage brand to continue to deliver products that fit the Lands'
End customer's needs."
Additionally, Lands' End has named Rosalind Drisko as vice president, public
relations and brand marketing, reporting to senior vice president
of brand creative, Matt Trainor.
Drisko brings a wealth of industry experience in progressive
leadership roles and most recently was at VF Corporation, Nautica
Apparel Brand as vice president of global marketing, where she led
marketing and creative services. Drisko will lead the public
relations, social media and brand marketing teams, which will
continue solidifying the brand's unique point of view in the
marketplace and push awareness through partnership and
collaboration opportunities.
"Lands' End continues to make meaningful and strategic changes
across the organization to better position it for future growth by
focusing on four main strategic pillars – product, digitalization,
uni-channel distribution and infrastructure – while staying true to
our heritage," added Griffith.
About Lands' End, Inc.
Lands' End,
Inc. (NASDAQ:LE) is a leading multi-channel retailer of
casual clothing, accessories, footwear and home products. We offer
products through catalogs, online at www.landsend.com,
international websites, third party online marketplaces, and
through retail locations. We are a classic American lifestyle brand
with a passion for quality, legendary service and real value, and
seek to deliver timeless style for women, men, kids and the
home.
Forward-Looking Statements
This press release
contains forward-looking statements that involve risks and
uncertainties, including statements regarding the impact of the
Company's strategic initiatives, the Company's prospects for
continued growth and future success, and the Company's pursuit of
partnerships and collaborations. All statements other than
statements of historical fact are forward-looking statements. The
following important factors and uncertainties, among others, could
cause actual results to differ materially from those described in
these forward-looking statements: we may be unsuccessful in
implementing our strategic initiatives, or our initiatives may not
have their desired impact on our business; our ability to offer
merchandise and services that customers want to purchase; changes
in customer preference from our branded merchandise; customers' use
of our digital platform, including customer acceptance of our
efforts to enhance our e-commerce websites; customer response to
our marketing efforts across all types of media; our maintenance of
a robust customer list; our retail store strategy may be
unsuccessful and we may be unable to open retail stores in
locations and on terms that are acceptable to us; our dependence on
information technology and a failure of information technology
systems, including with respect to our e-commerce operations, or an
inability to upgrade or adapt our systems; the success of our ERP
and Enterprise Order Management systems implementations;
fluctuations and increases in costs of raw materials; impairment of
our relationships with our vendors; our failure to maintain the
security of customer, employee or company information; our failure
to compete effectively in the apparel industry; if Sears Holdings
Corporation sells or disposes of its retail stores, including as
part of the Chapter 11 proceedings instituted by Sears Holdings
Corporation on October 15, 2018 or
pursuant to the recapture rights granted to Seritage Growth
Properties, and other parties or if its retail business does not
attract customers or does not adequately provide services to the
Lands' End Shops at Sears; legal, regulatory, economic and
political risks associated with international trade and those
markets in which we conduct business and source our merchandise;
our failure to protect or preserve the image of our brands and our
intellectual property rights; increases in postage, paper and
printing costs; failure by third parties who provide us with
services in connection with certain aspects of our business to
perform their obligations; our failure to timely and effectively
obtain shipments of products from our vendors and deliver
merchandise to our customers; reliance on promotions and markdowns
to encourage customer purchases; our failure to efficiently manage
inventory levels; unseasonal or severe weather conditions; the
adverse effect on our reputation if our independent vendors do not
use ethical business practices or comply with applicable laws and
regulations; assessments for additional state taxes; incurrence of
charges due to impairment of goodwill, other intangible assets and
long-lived assets; the impact on our business of adverse worldwide
economic and market conditions, including economic factors that
negatively impact consumer spending on discretionary items; the
failure of Sears Holdings or its subsidiaries to perform under
various agreements or our failure to have necessary systems and
services in place when such agreements expire; potential
indemnification liabilities to Sears Holdings pursuant to the
separation and distribution agreement in connection with our
separation from Sears Holdings; the ability of our principal
shareholders to exert substantial influence over us; potential
liabilities under fraudulent conveyance and transfer laws and legal
capital requirements; and other risks, uncertainties and factors
discussed in the "Risk Factors" section of our Annual Report on
Form 10-K for the fiscal year ended February
2, 2018, and Quarterly Reports on Form 10-Q. We intend
the forward-looking statements to speak only as of the time made
and do not undertake to update or revise them as more information
becomes available, except as required by law.
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SOURCE Lands’ End, Inc.