Kraft Launches Big Bowls of Mac & Cheese Ahead of Valentine’s Day, so Parents Can Get Kids Fed, Get Them to Bed and Get It On
February 05 2020 - 7:00AM
Business Wire
Even More Noodles & Cheese to Make a
Deliciously Easy Dinner in Just 3.5 Minutes
Valentine’s Day should be the most romantic holiday of the year,
but some parents admit that kids put a wedge in candlelit dinners
and alone time. In fact, 86% of parents want to get intimate with
their partner this Valentine’s Day but claim children will prevent
1 out of 4 of them from actually getting it on*. That’s why Kraft
Macaroni & Cheese is giving parents a chance to win new Big
Bowls before they hit stores nationwide.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20200205005113/en/
(Photo: Business Wire)
New Kraft Macaroni & Cheese Big Bowls have even more of your
favorite mac & cheese to make a deliciously cheesy and easy
dinner in just three and a half minutes – just add water.
“We decided to launch our new Kraft Big Bowls early to give
parents what they really want on Valentine’s Day, some time to get
it on, “said Kelsey Cooperstein, Brand Manager at Kraft Heinz.
“Kraft Big Bowls is an easy and kid-pleasing dinner solution with
even more cheese and noodles than our microwavable Easy Mac cups,
so parents can put their kids to bed and enjoy a night of
romance.”
Starting today, parents can visit
http://www.kraftmacisforlovers.com to enter for a chance to win
Kraft Macaroni & Cheese Big Bowls in time for Valentine’s Day.
Along with the Kraft Macaroni & Cheese Big Bowls, parents will
receive some romantic goodies which includes candles, rose petals
and a card – all in the spirit of getting kids to bed and setting
the mood for parents.
Kraft Macaroni & Cheese Big Bowls are available online
February 15 and at other national retailers starting in March.
Watch the video here:
https://www.youtube.com/watch?v=ZNlrP_mb1CA&feature=youtu.be
and join the conversation with Kraft on Instagram
@kraft_macandcheese, Twitter @kraftmacncheese, and Facebook
@kraftmacaroniandcheese, using #KraftMacIsForLovers.
Open to legal residents of the 50 U.S. & D.C. (excluding AK
& HI), 18 years of age and older or who have reached the age of
majority in his or her state of residence. Sweepstakes starts 12:00
AM CT on 2/5/2020 and ends 2:59 PM CT on 2/9/2020. Void where
prohibited. Visit KraftMacIsForLovers.com for Official Rules and to
enter. Sponsor: Kraft Heinz Foods Company.
*December 2019, online panel survey based on 450 US parents
ABOUT THE KRAFT HEINZ COMPANY
For 150 years, we have produced some of the world’s most beloved
products at The Kraft Heinz Company (NASDAQ: KHC). Our Vision is To
Be the Best Food Company, Growing a Better World. We are one of the
largest global food and beverage companies, with 2018 net sales of
approximately $26 billion. Our portfolio is a diverse mix of iconic
and emerging brands. As the guardians of these brands and the
creators of innovative new products, we are dedicated to the
sustainable health of our people and our planet. To learn more,
visit http://www.kraftheinzcompany.com/ or follow us on LinkedIn
and Twitter.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20200205005113/en/
Brooke Scher Mogan ALISON BROD MARKETING + COMMUNICATIONS
212-230-1800 kraftheinz@alisonbrodmc.com
Lynne Galia The Kraft Heinz Company 847-646-4396
Lynne.galia@kraftheinz.com
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