NEW YORK, Sept. 8, 2020 /PRNewswire/ -- Commemorating
160 years of Australia's greatest
race, Inspired Entertainment, Inc. ("Inspired") (NASDAQ: INSE)
announced today that it has created 'Lexus Melbourne Cup The Race
of Dreams,' a thrilling virtual race pitting 24 past champions of
the Cup against each other, for the Victoria Racing Club
("VRC"). Lexus Melbourne Cup The Race of Dreams will be shown
live across Australia on Network
10 on Lexus Melbourne Cup Day, Tuesday,
November 3, 2020. Viewers will get to experience the
magic with a computer-simulated version of the Lexus Melbourne Cup
incorporating a stunning, fully accurate re-creation of the
Flemington Racecourse and the atmosphere of the Melbourne Cup
During the broadcast, Lexus Melbourne Cup fans will witness
Inspired's ultra-realistic 3D CGI representation of the Cup
featuring 24 past champions as selected by a panel of experts from
more than 100 past Cup stars. Historical information about
these horses and their racing records has been built into the
software, which helps to determine the probability of their
potential finishing positions. This probability is based on
their past form and performance in other races. With the outcome
already known in advance by a select few creating the race, punters
will not be able to place a bet on the great race.
VRC Chairman Amanda Elliott said
the virtual race will unite and excite Australians in the lead-up
to the 2020 Lexus Melbourne Cup. "Lexus Melbourne Cup The Race of
Dreams will reignite time-old debates about Australia's greatest stayer. We want everyone
to embrace the concept, whether that be running a traditional Cup
Day sweep with family and friends for the virtual race, or posting
who you think will win on social media tagging @FlemingtonVRC,
which will ensure bragging rights are yours should your tip take
out Lexus Melbourne Cup The Race of Dreams."
As the pioneer of Virtual Sports, Inspired has re-created the
action of the world's most popular sports for more than a decade.
Inspired has famously created virtual versions of the
Kentucky Derby in the U.S. and the Grand National in the UK.
Both of these were broadcast on national television with millions
of viewers, proving Virtual Sports are realistic enough to take
"We could not be more excited about working with the VRC and its
media partners to create this celebration of Australian racing
history," said Steve Rogers,
Inspired Chief Commercial Officer for Virtual Sports. "The
Lexus Melbourne Cup is one of the world's greatest horse races, and
its winners include a roll call of some of the sport's biggest
icons. Bringing 24 of those icons back to the turf is every
racing fan's dream come true. It's an honor to have this role in
Lexus Melbourne Cup Day, and we can't wait to show Australia the quality of our state-of-art
Inspired's award-winning Virtual Sports are popular worldwide,
appealing to a wide variety of players through more than 40,000
retail channels and 100+ websites in 35 countries. Trailers
and demos of the latest Virtual Sports offerings are available at
About Inspired Entertainment, Inc.
Inspired offers an expanding portfolio of content, technology,
hardware and services for regulated gaming, betting, lottery,
social and leisure operators across retail and mobile
channels around the world. The Company's gaming, virtual
sports, interactive and leisure products appeal to a wide variety
of players, creating new opportunities for operators to grow their
revenue. The Company operates in approximately 35
jurisdictions worldwide, supplying gaming systems with
associated terminals and content for more than 50,000 gaming
machines located in betting shops, pubs, gaming halls and other
route operations; virtual sports products through more than 44,000
retail channels; digital games for 100+ websites; and a variety of
amusement entertainment solutions with a total installed base of
more than 19,000 devices. Additional information can be
found at www.inseinc.com.
Forward Looking Statements
This news release may contain "forward-looking statements"
within the meaning of the "safe harbor" provisions of the U.S.
Private Securities Litigation Reform Act of 1995. Forward-looking
statements may be identified by the use of words such as
"anticipate," "believe," "expect," "estimate," "plan," "will,"
"would" and "project" and other similar expressions that indicate
future events or trends or are not statements of historical
matters. These statements are based on Inspired's management's
current expectations and beliefs, as well as a number of
assumptions concerning future events.
Forward-looking statements are subject to known and unknown
risks, uncertainties, assumptions and other important factors, many
of which are outside of Inspired's control and all of which could
cause actual results to differ materially from the results
discussed in the forward-looking statements. Accordingly,
forward-looking statements should not be relied upon as
representing Inspired's views as of any subsequent date, and
Inspired does not undertake any obligation to update
forward-looking statements to reflect events or circumstances after
the date they were made, whether as a result of new information,
future events or otherwise, except as required by law. You are
advised to review carefully the "Risk Factors" section of
Inspired's annual report on Form 10-K for the fiscal year ended
December 31, 2019 and in Inspired's
subsequent quarterly reports on Form 10-Q, which are available,
free of charge, on the U.S. Securities and Exchange Commission's
website at www.sec.gov.
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SOURCE Inspired Entertainment, Inc.