Greenlane Expands Global Footprint with Three New Higher Standards Shop-In-Shop Locations in Uruguay with Kaya Herb Group
February 02 2021 - 7:00AM
Greenlane Holdings, Inc. (“Greenlane” or “the Company”) (Nasdaq:
GNLN), one of the largest global sellers of premium cannabis
accessories and specialty vaporization products, announced that
their NYC-based luxury lifestyle brand, Higher Standards, opened
three new shop-in-shop retail locations in Uruguay in a
collaboration with the Kaya Herb Group. Further expanding
Greenlane’s global footprint, the high-profile locations mark
Higher Standards’ first international stores.
The Higher Standards shop-in-shop boutiques are
part of Kaya Herb House’s immersive retail concept and are located
in the most exclusive areas of the Uruguayan Riviera: La Barra,
Punta del Este, and Jose Ignacio. Each location goes beyond typical
dispensary offerings, featuring attractions meant to please all the
senses of cannabis users. For instance, the Higher Standards store
in the Kaya Center in La Barra is complemented by the Kaya
dispensary, a holistic cannabis clinic, art gallery, members-only
club and a famed tapas restaurant. The José Ignacio pop-up store is
located in the galleria of the exclusive Casagrande club and hotel
that also features a Kaya Café.
The Higher Standards shop-in-shops in these
locations offer a curated selection of the best high-tech
vaporizers and luxury smoking accessories like G Pen and Marley
Natural™ products, alongside sought-after lifestyle brands such as
Jonathan Adler and its own branded line of lifestyle accessories,
apparel, and USA-made glass.
“Partnering with Kaya Herb Group allows us to
expand Higher Standards internationally for the first time and
fulfill Greenlane’s mission to create unforgettable experiences for
cannabis consumers around the world,” said Aaron LoCascio,
Co-Founder and CEO of Greenlane.
The Higher Standards shop-in-shop stores within
the Kaya Herb Group locations mark the first partnership between
the two brands, which may later become a larger chain. The two
companies have a shared objective of educating consumers and
creating meaningful experiences centered around the cannabis
lifestyle.
About Greenlane Holdings, Inc.
Greenlane (NASDAQ:
GNLN) is the leading global platform for the development and
distribution of premium cannabis accessories and lifestyle
products. The company operates as a powerful house of brands,
third-party brand accelerator, and omni-channel distribution
platform. Greenlane serves the global markets with an expansive
customer base of more than 7,000 retail locations, including
licensed cannabis businesses, smoke shops, and specialty retailers.
As a pioneer in the cannabis space, Greenlane is the partner of
choice for many of the industry’s leading brands, including PAX
Labs, Storz & Bickel (Canopy-owned), Cookies, Grenco Science,
and DaVinci. Greenlane also proudly owns and operates a diverse
brand portfolio including packaging innovator Pollen Gear™, the
K.Haring Glass Collection by Higher Standards, Marley Natural™, and
VIBES™ rolling papers. Higher Standards, Greenlane’s flagship
brand, offers both a high-end product line and immersive retail
experience with groundbreaking stores in both New York City’s
Chelsea Market and Malibu, California. Greenlane also owns and
operates both Vapor.com and VapoShop.com, two industry-leading,
direct-to-consumer e-commerce platforms in North America and Europe
respectively. For additional information, please visit:
https://gnln.com/.
Media Contact:MATTIO CommunicationsGreenlane@mattio.com
Investor Contact:Rob
KellyInvestor Relations, MATTIO
CommunicationsGreenlane@mattio.com1-416-992-4539
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