Fluent Recognized as Multi-Category Mobile Leader in 2021 AppsFlyer Performance Index XII
March 25 2021 - 9:00AM
Fluent, Inc. (NASDAQ: FLNT), a leading data-driven performance
marketing company, was named across seven lists in AppsFlyer’s
Performance Index XII, up from four lists in edition XI. In
addition to top rankings in North America, Fluent made its debut as
the number 10 fastest-growing media source in Western Europe. Other
notable accolades include:
- Global In-App Purchase (IAP) Index: #2 Power Ranking (Social
Casino, iOS)
- North America Retention Index: #12 Power Ranking (Social
Casino, iOS)
- North America Retention Index: #18 Power Ranking (Casual,
Android & iOS)
“Fluent has solidified its place as a high-value growth partner
and recurring fixture on the AppsFlyer Performance Index,” said
Matthew Conlin, Co-Founder and President of Fluent. “Our latest
recognition as one of the fastest growing media sources in Western
Europe is a testament to our continued investment in developing
world-class growth solutions for the mobile app ecosystem.”
The latest edition of the AppsFlyer Performance Index analyzes
data from the second half of 2020, ranking the top 580 media
sources across the following indices: Retention, Growth, In-App
Purchases, In-App Advertising, and Remarketing. 2021 marks Fluent’s
third consecutive year being featured among top mobile growth
leaders on AppsFlyer’s Performance Index.
“Through Fluent’s performance platform, mobile app marketers can
leverage first-party insights to reach incremental users at scale,”
said Conlin. “We’re proud to be recognized among such a diverse and
competitive list of leaders in the space as we continue to drive
high-value users and strong ROI for our app clients on a global
scale.”
An industry-standard, the latest AppsFlyer Performance Index is
its most comprehensive to date, spanning 29 billion installs and 60
billion opens across 16,000 apps. AppsFlyer first introduced its
Performance Index in 2015 to showcase up-and-coming media sources
and encourage a diversified ecosystem. Since then, the Index has
offered app marketers insight into top media sources as they
navigate the evolving mobile advertising landscape and seek
actionable data to inform their user acquisition strategy.
To learn more about what makes Fluent a top media source, visit
https://www.fluentco.com/.
About Fluent, Inc.
Fluent, Inc. (NASDAQ: FLNT) is a leading performance marketing
company with an expertise in creating meaningful connections
between consumers and brands. Leveraging our proprietary
first-party data asset of opted-in consumer profiles, Fluent, Inc.
drives intelligent growth strategies that deliver superior
outcomes. Founded in 2010, the company is headquartered in New York
City.
Forward-Looking Statements
This press release contains “forward-looking statements,” as
that term is defined under the Private Securities Litigation Reform
Act of 1995 (PSLRA), which statements may be identified by words
such as “expects,” “plans,” “projects,” “will,” “may,”
“anticipate,” “believes,” “should,” “intends,” “estimates,” and
other words of similar meaning. Such forward-looking statements are
subject to risks and uncertainties that are often difficult to
predict, are beyond our control and which may cause results to
differ materially from expectations. Readers are cautioned not to
place undue reliance on these forward-looking statements, which are
based on our expectations as of the date of this press release and
speak only as of the date of this press release. Readers are also
advised to consider the factors under the heading “Forward-Looking
Statements” and “Risk Factors” in the Company’s Annual Report on
Form 10-K, as may be supplemented or amended by the Company’s
Quarterly Reports on Form 10-Q and other SEC filings. The Company
undertakes no obligation to publicly update or revise any
forward-looking statement, whether as a result of new information,
future events or otherwise, except as required by law.
Contact Information:
Erika Perzi
Fluent, Inc.
eperzi@fluentco.com
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