Enthusiast Gaming Holdings Inc. (NASDAQ: EGLX;
TSX: EGLX), (“Enthusiast Gaming” or “The Company”), an integrated
gaming entertainment company, today announced a partnership with
Fractal, an NFT marketplace co-founded by Justin
Kan, co-founder of Twitch
. The partnership marks
Enthusiast Gaming’s first with an NFT marketplace, and will see
NFTs integrated into one of the Company’s HTML5-based games for the
first time.
The deal will see Fractal assist in the launch
of EV.IO NFTs on the Fractal platform, offering skin cosmetics and
custom social areas (digital real estate) for clans or friends on
the Hut 8 sponsored game. Players that already own cosmetics in
EV.IO will receive free whitelist tokens to mint NFTs as a reward
for early adopters. This “gameplay first” approach to NFTs allows
gamers who love EV.IO to continue playing the game, while choosing
whether they want to use NFTs to add to the experience.
“Fractal’s marketplace allows us to launch NFTs
that will improve the gameplay experience within EV.IO, building on
the content integration with Hut 8,” said Adrian
Montgomery, CEO of Enthusiast Gaming. “We are excited to
build a better gameplay experience for our community, and to be
taking this important step into Web 3.0 with industry pioneers like
Justin Kan and the team at Fractal.”
“NFTs are better for gamers, allowing them to
have true ownership of the assets they buy and earn in-game gives
them participation in the potential growth of a game,” said
Justin Kan, Co-founder of Fractal. “We are very excited
about the possibilities ahead for Fractal and EV.IO.”
EV.IO recently announced that Hut 8, a digital
asset miner and infrastructure provider, has joined the project as
a lead sponsor in the official EV.IO NFT mint, to be released in
April. Fractal will also provide support as EV.IO launches
exclusive whitelist rewards for Hut 8 fans and followers. Find out
more about EV.IO NFTs at https://nft.ev.io.
About Enthusiast Gaming
Enthusiast Gaming is an integrated gaming
entertainment company, building the largest media platform for
video game and esports fans to connect and engage worldwide.
Combining the elements of its four core pillars; Media, Talent,
Esports and Experiences, Enthusiast Gaming provides a unique
opportunity and integrated approach to reach and connect with its
coveted GenZ and Millennial audience. Through its proprietary mix
of digital media and entertainment assets, Enthusiast Gaming has
built a vast network of like-minded communities to deliver the
ultimate fan experience.
About Fractal
Fractal is an open marketplace for gaming NFTs.
Game companies are able to list NFT drops for durable in-game
assets and sell directly to players. Players are able to discover
new NFT games, buy NFTs and resell their NFTs. For more
information, visit http://fractal.isAbout Hut
8
Hut 8 is one of North America’s largest
innovation-focused digital asset miners, led by a team of
business-building technologists, bullish on bitcoin, blockchain,
web 3.0 and bridging the nascent and traditional high performance
computing worlds. With two digital asset mining sites located in
Southern Alberta and a third site in North Bay, Ontario, all
located in Canada, Hut 8 has one of the highest capacity rates in
the industry and one of the highest inventories of self-mined
Bitcoin of any crypto miner or publicly-traded company globally.
With 36,000 square feet of geo-diverse data center space and cloud
capacity connected to electrical grids powered by significant
renewables and emission-free resources, Hut 8 is revolutionizing
conventional assets to create the first hybrid data center model
that serves both the traditional high performance compute (web 2.0)
and nascent digital asset computing sectors, blockchain gaming, and
web 3.0. Hut 8 was the first Canadian digital asset miner to list
on the Nasdaq Global Select composite index and the first
blockchain company to be added to the S&P/TSX Composite Index
in 2021. Hut 8’s team of business building technologists are
believers in decentralized systems, stewards of powerful
industry-leading solutions, and drivers of innovation in digital
asset mining and high-performance computing, with a focus on ESG
alignment. Through innovation, imagination, and passion, Hut 8 is
helping to define the digital asset revolution to create value and
positive impacts for its shareholders and generations to come.
Contacts
Enthusiast Gaming Investor Relations:Eric
Bernofsky, Chief Corporate
Officerinvestor@enthusiastgaming.com
Enthusiast Gaming Media Relations:Derek Holota,
Provident Communicationsderek@providentcomms.com343-422-5606
This news release contains certain statements
that may constitute forward-looking information under applicable
securities laws. All statements, other than those of historical
fact, which address activities, events, outcomes, results,
developments, performance or achievements that Enthusiast Gaming
anticipates or expects may or will occur in the future (in whole or
in part) should be considered forward-looking information. Often,
but not always, forward-looking information can be identified by
the use of words such as “plans”, “expects”, “is expected”,
“budget”, “scheduled”, “estimates”, “forecasts”, “intends”,
“anticipates”, or “believes” or variations (including negative
variations) of such words and phrases, or statements formed in the
future tense or indicating that certain actions, events or results
“may”, “could”, “would”, “might” or “will” (or other variations of
the forgoing) be taken, occur, be achieved, or come to pass.
Forward-looking statements in this news release include, but are
not limited to, planned partnership activities and enhancements to
the functionality of game titles published by Enthusiast
Gaming.
Forward-looking statements are based on
assumptions and analyses made by the Company in light of its
experience and its perception of historical trends, current
conditions and expected future developments, including, but not
limited to, expectations and assumptions concerning: interest and
foreign exchange rates; capital efficiencies, cost saving and
synergies; growth and growth rates; the success in the esports and
gaming media industry; the Company’s growth plan, and judgment
applied in the application of the Company’s accounting policies and
in the preparation of financial statements in accordance with
applicable financial reporting standards. While Enthusiast Gaming
considers these assumptions to be reasonable, based on information
currently available, they may prove to be incorrect. Readers are
cautioned not to place undue reliance on forward-looking
statements. In addition, forward-looking statements necessarily
involve known and unknown risks, including, without limitation,
risks associated with general economic conditions; adverse industry
events; and future legislative, tax and regulatory developments.
Readers are cautioned that the foregoing list is not exhaustive.
For more information on the risks, uncertainties and assumptions
that could cause anticipated opportunities and actual results to
differ materially, please refer to the public filings of Enthusiast
Gaming which are available on SEDAR at www.sedar.com. Readers are
further cautioned not to place undue reliance on forward-looking
statements as there can be no assurance that the plans, intentions
or expectations upon which they are placed will occur. Such
information, although considered reasonable by management at the
time of preparation, may prove to be incorrect and actual results
may differ materially from those anticipated. Forward-looking
statements contained in this news release are expressly qualified
by this cautionary statement and reflect our expectations as of the
date hereof, and thus are subject to change thereafter. Enthusiast
Gaming disclaims any intention or obligation to update or revise
any forward-looking statements, whether as a result of new
information, future events or otherwise, except as required by
applicable law.
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