Edible Garden’s Kick. Sports Nutrition Wins 2025 Mindful Award Sports Nutrition “Product of the Year”
June 12 2025 - 7:30AM
Edible Garden AG Incorporated (“Edible Garden”
or the “Company”) (Nasdaq: EDBL, EDBLW), a leader
in controlled environment agriculture (CEA), locally grown,
organic, and sustainable produce and products, today announced that
its new Kick. Sports Nutrition line was named the 2025 Sports
Nutrition Product of the Year by the prestigious Mindful Awards.
The Mindful Awards honor standout companies and
products across the consumer-packaged goods (CPG) industry that
embody transparency, sustainability, health, and innovation. With
thousands of nominations submitted globally, the 2025 program
recognized a diverse field of trailblazing brands. Previous winners
include Chobani, Bachan BBQ Sauce and Dave’s Killer Bread, some of
the fastest growing CPG brands in the world.
Kick. Sports Nutrition is Edible Garden’s latest
innovation in the rapidly growing sports nutrition space, providing
clean-label, better-for-you, functional products at an accessible
price point. The product line includes plant-based and whey protein
powders and is set to expand with pre-workout, post-workout, and
hydration formulations designed for performance, recovery, and
overall wellness. The product was officially launched in April at a
major Midwest big-box retailer, providing the brand with broad
physical retail visibility and consumer access. This
brick-and-mortar debut was followed by a highly anticipated
exclusive e-commerce rollout on Amazon in early May, supported by
Pirawna, a Verified Amazon Partner and leading e-commerce growth
agency.
“We are incredibly honored to have Kick. Sports
Nutrition recognized as the 2025 Sports Nutrition Product of the
Year by the Mindful Awards,” said Jim Kras, Chief Executive Officer
of Edible Garden. “This accolade is a testament to the hard work
and passion of our team, and to our vision of providing
clean-label, performance-driven products that align with modern
wellness values. Kick. is more than just a product line—it is a
representation of our commitment to constant innovation and making
functional, high-quality nutrition accessible to a broader
audience.”
“The launch of Kick. at a major Midwest big-box
retailer, followed by its exclusive debut on Amazon, reflects the
strength of our go-to-market omnichannel strategy. Brick-and-mortar
retail enables us to connect with consumers where they shop every
day, while our partnership with Amazon ensures scalable,
data-driven e-commerce execution. By combining physical retail with
digital reach, we are not only expanding access to the Kick.
brand—we are creating a powerful platform for growth in the
fast-evolving sports nutrition category.”
According to the IMARC Group, the global sports
nutrition market is projected to grow from $54.8 billion in 2023 to
$103.3 billion by 2032. This rapid expansion reflects the
increasing demand for natural, personalized, and effective health
solutions for performance-minded consumers. Edible Garden’s
omnichannel approach has positioned the brand to meet that demand
by offering convenience, value, and clean ingredients through both
retail and online channels.
Kick. Sports Nutrition Amazon Brand
Page: Amazon.com: Kick. Sports Nutrition.
ABOUT EDIBLE GARDEN®
Edible Garden AG Incorporated is a leader in
controlled environment agriculture (CEA), locally grown, organic,
and sustainable produce and products backed by Zero-Waste Inspired®
next generation farming. Offered at over 5,000 stores in the US,
Caribbean and South America, Edible Garden is disrupting the CEA
and sustainability technology movement with its safety-in-farming
protocols, use of sustainable packaging, patented GreenThumb
software and Self-Watering in-store displays. The Company currently
operates its own state-of-the-art vertically integrated greenhouses
and processing facilities in Belvidere, New Jersey and Grand
Rapids, Michigan, and has a network of contract growers, all
strategically located near major markets in the U.S. Its
proprietary GreenThumb 2.0 patented (US Nos.: US 11,158,006 B1, US
11,410,249 B2 and US 11,830, 088 B2) software optimizes growing in
vertical and traditional greenhouses while seeking to reduce
pollution-generating food miles. Its proprietary patented (U.S.
Patent No. D1,010,365) Self-Watering display is designed to
increase plant shelf life and provide an enhanced in-store plant
display experience. The Company has been named a FoodTech 500
company by Forward Fooding, a leading AgriFoodTech organization. In
addition, Edible Garden is also a Giga Guru member of Walmart's
Project Gigaton sustainability initiative. Edible Garden is also a
developer of ingredients and proteins, providing an accessible line
of plant and whey protein powders under the Vitamin Way® and
Vitamin Whey® brands. In addition, the Company’s Kick. Sports
Nutrition line features premium performance products that cater to
today’s health-conscious athletes looking for cleaner labeled,
better for you options. Furthermore, Edible Garden offers a line of
fresh, sustainable, and functional condiments such as Pulp
fermented gourmet & chili-based sauces and Edible Garden's
Pickle Party - fresh pickles & krauts. For more information on
Pulp products go to https://www.pulpflavors.com. For more
information on Vitamin Whey® products go to
https://vitaminwhey.com. For more information on Kick. Sports
Nutrition go to https://kicksportsnutrition.net/. For more
information on Edible Garden go to https://ediblegardenag.com.
A copy of the Company’s latest corporate video
is also available here.
Forward-Looking Statements
This press release contains forward-looking
statements, including with respect to the Company’s growth
strategies, ability to expand its distribution network and
distribution relationships, and performance as a public company.
The words “believe,” “expect,” “intend,” “look forward,”
“objective,” “plan,” “seek,” “strategy,” “will,” and similar
expressions are intended to identify forward-looking statements.
These forward-looking statements are subject to a number of risks,
uncertainties, and assumptions, including market and other
conditions and the Company’s ability to achieve its growth
objectives. The Company undertakes no obligation to update any such
forward-looking statements after the date hereof to conform to
actual results or changes in expectations, except as required by
law.
Investor Contacts:Crescendo Communications,
LLC212-671-1020EDBL@crescendo-ir.com
- Edible Garden’s Kick. Sports Nutrition Wins 2025 Mindful Award
Sports Nutrition “Product of the Year”
Edible Garden (NASDAQ:EDBL)
Historical Stock Chart
From Jun 2025 to Jul 2025
Edible Garden (NASDAQ:EDBL)
Historical Stock Chart
From Jul 2024 to Jul 2025