Tweed Quickies and Ace Valley Pinners are now
available, offering small joints in large pack sizes for social or
SMITH FALLS, ON, July 27, 2021
/CNW/ - Canopy Growth Corporation ("Canopy Growth" or
"the Company") (TSX: WEED) (NASDAQ: CGC), a world-leading
diversified cannabis, hemp, and cannabis device company, today
announced two new offerings with the launch of Tweed
Quickies and Ace Valley Pinners. These products showcase
the continued evolution of Canopy Growth's pre-roll portfolio
in line with consumer preference – providing Canadians with smaller
joints in larger pack sizes of 8 or 10. In time for summer
socializing, this is the perfect way to enjoy and share cannabis in
a group setting, without having to pass a single joint around.
Canopy Growth recently commissioned a study by Dig Insights that
found that traditional 0.5 gram joints are too big for many
consumers to enjoy in one sitting and take too long to consume, in
addition to concerns around sharing in current times. Canopy Growth
leveraged this insight to develop its first two product lines –
Tweed Quickies in 0.35 gram and Ace Valley Pinners in 0.3 gram
offerings – with research indicating this was the optimal
size for a quicker session that could be enjoyed on one's own or
within a group setting without the need to
"Knowing that people may not want to 'puff, puff, pass' again,
these smaller pre-rolls designed for individual consumption will
allow consumers to enjoy a pre-roll on their own or in a group
setting," said Kelly Olsen, Vice
President of Global Flower Business at Canopy Growth. "We're
evolving the meaning of what it means to share a joint – the
perfect format for social occasions – and taking another step
forward in our mission to deliver flower products rooted in
consumer insights, purchases and behaviours."
The launch of Tweed Quickies marks the brand's first new
pre-roll offering in 2021, coupled with Ace
Valley's first product launch following its integration with
Canopy Growth, with more ready-to-enjoy products expected to come
to market over the coming months.
Tweed Quickies are evenly milled and machine rolled for a
consistent burn, made with single-strain, whole flower, packed in a
new, tapered cone shape that consumers prefer over cylinder shape
joints (2). Containing ten 0.35 gram joints in two
top-preforming varietals - Green Cush and Afghan Kush, Tweed
Quickies are packaged in a reusable carrying case. In tandem,
Ace Valley Pinners are also now available in a pack of eight 0.3
gram joints in Kosher Kush (Indica), OG Melon (Sativa) and Great
White Shark – the #1 CBD-dominant pre-roll in the
category (3), marking Canopy Growth's first premium
Tweed Quickies and Ace Valley Pinners are available for purchase
nationally via legal recreational cannabis retail locations and
About Canopy Growth Corporation
Canopy Growth (TSX:WEED, NASDAQ:CGC) is a world-leading diversified
cannabis and cannabinoid-based consumer product company, driven by
a passion to improve lives, end prohibition, and strengthen
communities by unleashing the full potential of cannabis.
Leveraging consumer insights and innovation, we offer product
varieties in high-quality dried flower, oil, softgel capsule,
infused beverage, edible, and topical formats, as well as vaporizer
devices by Canopy Growth and industry-leader Storz & Bickel.
Our global medical brand, Spectrum Therapeutics, sells a range of
full-spectrum products using its colour-coded classification system
and is a market leader in both Canada and Germany. Through our award-winning Tweed and
Tokyo Smoke banners, we reach our adult-use consumers and have
built a loyal following by focusing on top quality products and
meaningful customer relationships. Canopy Growth has entered into
the health and wellness consumer space in key markets including
Canada, the United States, and Europe through BioSteel sports nutrition, and
This Works skin and sleep solutions; and has introduced additional
federally-permissible CBD products to the
United States through our First & Free and Martha
Stewart CBD brands. Canopy Growth has an established partnership
with Fortune 500 alcohol leader Constellation Brands. For more
information visit www.canopygrowth.com.
Notice Regarding Forward-Looking
This press release contains "forward-looking
statements" and "forward-looking information" within the meaning of
applicable U.S. and Canadian securities laws (collectively,
"forward-looking statements"), which involve certain known and
unknown risks and uncertainties. Forward-looking statements predict
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cautioned not to place undue reliance on these forward-looking
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Forward-looking statements are necessarily based upon a number of
estimates and assumptions that, while considered reasonable by
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forward-looking statements and the forward-looking statements are
not guarantees of future performance. Accordingly, there are or
will be important factors that could cause actual outcomes or
results to differ materially from those indicated in these
statements. A discussion of some of the material factors applicable
to Canopy Growth Corporation ("Canopy") can be found under the
section entitled "Risk Factors" in Canopy's Annual Report on Form
10-K for the year ended March 31,
2021, filed with the Securities and Exchange Commission and
with applicable Canadian securities regulators, as such factors may
be further updated from time to time in its periodic filings with
the Securities and Exchange Commission and with applicable Canadian
securities regulators, which can be accessed at
www.sec.gov/edgar and www.sedar.com, respectively. These
factors should not be construed as exhaustive and should be read in
conjunction with the other cautionary statements that are included
in this press release and in the filings. Any forward-looking
statement included in this press release is made as of the date of
this press release and, except as required by law, Canopy disclaims
any obligation to update or revise any forward- looking statement.
Readers are cautioned not to put undue reliance on any
forward-looking statement. Forward-looking statements contained in
this press release are expressly qualified by this cautionary
- Dig Insights. Canopy Growth Mood Modulation. February 2021.
- Toluna. PRJ Consumer Understanding & Concept Testing.
- CGC Internal Data, January–May 2021, Calculated using internal
proprietary market share tool that utilizes point of sales data
supplied by a third-party data provider, government agencies and
our own retail store operations across the country.
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SOURCE Canopy Growth Corporation