Avid and Arab Telemedia Group Enter New Multi-Year Subscription Agreement for Access to the Latest Software Releases
March 23 2022 - 9:39AM
Avid® (Nasdaq: AVID) today announced the end-to-end upgrade of Arab
Telemedia Group (“ATG”), an Emmy® Award-winning independent
commercial media enterprise specializing in telenovela series
productions aired throughout the Arab world. This longstanding Avid
customer, based in Amman, Jordan, has modernized its content
workflows through a new subscription agreement that ensures its
editorial teams will always have the latest Media Composer I
Ultimate™ editing software at their fingertips.
Numerous post production houses, broadcasters and other content
creators are ending their reliance on perpetual license software
and are turning to Avid’s subscription-based creative tools and
content platforms for optimally flexible and scalable workflows
that ensure production resources are always available. ATG’s
extensive upgrade includes its replacement of legacy Avid storage
systems with the Avid NEXIS | E4™ shared storage platform, enabling
any number of editors using Avid and third-party tools to connect,
share media, and collaborate on projects in real time from
anywhere.
Arab Telemedia Group’s CEO Talal Al-Awamleh said, “Our
consistent reliance on Avid technologies has been our chosen mark
of distinction for more than a decade and a leading reason why
clients choose us to produce their stories. Now that we’re on
subscription for Hollywood’s top tools, we know that our teams will
always have the most current, powerful capabilities to bring out
the best of their creativity and make collaborating easier than
ever before.”
Helping to advance high-resolution production in the Middle East
region, ATG is fully upgrading its state-of-the-art production
infrastructure to go beyond 4K to deliver 8K content, one of the
first production houses in the Levant region to do so. ATG first
adopted cutting-edge production infrastructure solutions from Avid
in 2015, which at the time enabled ATG’s swift transition to
digital broadcasting and post production. This allowed ATG to
bring its valuable archived productions to on-demand services
enjoyed by Arabic audiences around the world.
Avid’s Chief Revenue Officer Tom Cordiner said, “Our friends at
Arab Telemedia Group vividly illustrate Avid’s aim to let customers
not only preserve their advantage, but also take it so much further
with subscription access to our products. ATG joins the dozens of
media companies of all types that have unlocked an entirely new
dimension of cost performance that translates into better operating
efficiency and the best results in their content.”
Avid’s subscription software and shared storage solutions can be
tailored to meet the full spectrum of needs of content
producers—from independent editors working on small projects to
global production teams collaborating on big-budget Hollywood
films. Learn how at
www.avid.com/solutions/video-post-production.
About Arab Telemedia GroupArab Telemedia Group
is an independent media company that innovates and produces
high-quality film and television content. Founded in 1983 by the
late esteemed producer Adnan Al-Awamleh, ATG is now directed by CEO
and producer Talal Al-Awamleh, who was able to nurture this once
family business into a competitive and creative Arab World TV
entertainment gateway through formidable and vivacious leadership.
The group presented many television works, varying between
historical, social and Bedouin series, most notably among them:
"The Invasion" series (2008); the first ever Emmy Award winner for
best foreign telenovela, as well as other series and programs which
received several awards and honorable mentions in Arab festivals.
In the forefront of such works are: "Nimr Bin Adwan," "Odeh Abu
Tayeh," "Malik Bin Al Rayb," "Sultana," "Shahrazad," "Al-Hajjaj,"
"Al-Amin and Al-Mamoun," in addition to countless creative series
and film works that have influenced the Arab screens. For more
information about ATG, Visit www.arabtelemedia.net.
Avid Powers Greater Creators People who
create media for a living become greater creators
with Avid’s award-winning technology solutions to make,
manage and monetize today’s most celebrated video and
audio content—from iconic movies and binge-worthy TV series,
to network news and sports, to recorded music and the live stage.
What began more than 30 years ago with our invention
of nonlinear digital video editing has led to individual
artists, creative teams and organizations everywhere
subscribing to our powerful tools and collaborating securely in the
cloud. We continue to re-imagine the many ways editors, musicians,
producers, journalists and other content creators will bring their
stories to life. Discover the possibilities
at avid.com and join the conversation on social media
with the multitude of brilliant creative people who choose Avid for
a lifetime of success.
© 2022 Avid Technology, Inc. Avid, Media Composer I
Ultimate, and Avid NEXIS | E4 are trademarks or registered
trademarks of Avid Technology, Inc. or its subsidiaries in the
United States and/or other countries. All rights reserved. All
other trademarks are property of their respective owners. Product
features, specifications, system requirements and availability are
subject to change without notice.
PR Contacts
AvidDave Smithdavid.smith@avid.com978.502.9607
Red Lorry Yellow Lorry (Avid’s PR agency) Martin
Izzard—UKCasey Love—USAavid@rlyl.com
Avid Technology (NASDAQ:AVID)
Historical Stock Chart
From Mar 2024 to Apr 2024
Avid Technology (NASDAQ:AVID)
Historical Stock Chart
From Apr 2023 to Apr 2024