Debut of Live Motion Capture Technology in
CS:GO Legend Series Broadcast to Open Doors for Innovative Viewer
Engagement and Partner Integration
Three-Day, Winner-Take-All Tournament to
Include Wagering Opportunities for Bettors April 10-12
Allied Esports, a global esports entertainment company and a
subsidiary of Allied Esports Entertainment, Inc. (NASDAQ: AESE),
has teamed up with Xsens, a global leader in inertial motion
capture products, to bring live animated casters to a professional
esports tournament production for the first time.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20210323005287/en/
Allied Esports is turning shoutcasters
into live animated characters using Xsens’ inertial motion
technology for a first-of-its-kind esports tournament broadcast in
April. (Graphic: Business Wire)
Through the use of Xsens’ MVN motion capture systems, used in
popular films and series such as Black Panther and The Mandalorian,
Allied Esports will transform its tournament casters into animated
characters. The exclusively designed live motion avatars will
provide fans with a fun and engaging viewing experience specific to
the game being played, and create unique, innovative opportunities
for brand and product integration.
“As gaming and esports viewership continues to grow, we need to
push the boundaries of competitive content to provide new and
engaging viewing experiences for our audiences and partners,” said
Jud Hannigan, CEO of Allied Esports. “We’re thrilled to make
history again with the Legend Series and use Xsens’ innovative
motion capture animation technology to create a first-of-its-kind
broadcast experience in esports.”
“Allied Esports is taking live esports broadcasting to the next
level by adding live animated casters to the tournaments,” said Rob
L�ring, Business Director at Xsens. “This is very challenging, and
in such a demanding technical environment, Xsens is the only
solution to give a reliable performance.”
The three-day, €5,000, winner-take-all CS:GO Legend Series
tournament, featuring teams Apeks, Club Brugge, Nexus and NLG, will
be produced out of Allied Esports’ AE Studios in Hamburg, Germany,
from April 10-12 and live-streamed on Allied Esports’ North
American and European Twitch channels. Inside the motion capture
suits will be casters Robert Jan Kortooms (@RJcasts) and Thiadrik
Oldersma (@Toldersma), who will inject their personalities and
CS:GO expertise into the animated characters and tournament
broadcast.
“I can’t tell if I should be honored or offended by this
historic request for my casting work – is having me on camera
really so bad that they need to animate me?” said Oldersma.
Commented Kortooms: “I think this is quite the privilege! I’m
looking forward to seeing an even better version of myself on
screen.”
Through its data and video rights partnership with GRID, a
leading esports data provider that delivers official data to
regulated bookmakers and sports betting platforms, Allied Esports’
CS:GO Legend Series live-server data will be distributed to
participating sportsbooks, allowing bettors to engage with the
event in real time.
Created in 2017, Allied Esports’ original Legend Series
tournament brand was designed to expand the competitive ecosystem
and total prize pool for teams ranked outside of the first tier, as
well as provide a broadcast platform for regulated esports
wagering.
Allied Esports’ €50,000 prize pool VIE.gg CS:GO Legend Series in
September 2020, which drew 1.7 million unique viewers, generated
over 1 million hours watched and reached 98,000 peak viewers, was
the first esports tournament registered for legal betting in the
state of New Jersey. Allied Esports worked with various partners to
broadcast the tournament on Twitch in six languages – English,
Portuguese, Russian, Spanish, French and German – and on Chinese
streaming platform HUYA, which carried both English and Chinese
streams.
The April tournament will be Allied Esports’ seventh edition of
the CS:GO Legend Series. Previous versions of the series have
included Overwatch, League of Legends, FIFA, COD Blackout and
VALORANT.
About Allied Esports
Named one of the World’s Most Innovative Companies by Fast
Company, Allied Esports International, Inc. is at the forefront of
esports entertainment with a global network of properties designed
to serve as competition battlegrounds, content production centers
and community experience hubs.
Through direct operation or membership in the Allied Esports
Property Network, the world’s first esports affiliate program,
Allied Esports’ facilities span North America, Europe, China and
Australia, and include the world-renowned HyperX Esports Arena Las
Vegas, a fleet of mobile arenas, the Allied Esports Trucks, and AE
Studios in Hamburg, Germany.
Allied Esports’ properties serve as the home to a number of
online and offline proprietary productions and events, including
Frags and Saturday Night Speedway, as well as original partner
programs like the Simon Cup and Trovo Holiday Royale.
For more information about Allied Esports, visit
AlliedEsports.gg and follow @AlliedEsports. Allied Esports
International, Inc. is a subsidiary of Allied Esports
Entertainment, Inc.
About Allied Esports
Entertainment
Allied Esports Entertainment, Inc. (NASDAQ: AESE) is a global
leader in esports entertainment, providing innovative
infrastructure, transformative live experiences, multiplatform
content and interactive services to audiences worldwide through its
strategic fusion of two powerful brands: Allied Esports and the
World Poker Tour (WPT). For more information, visit
AlliedEsportsEnt.com.
About Xsens
Xsens is the leading innovator in 3D motion tracking technology
and products. Our sensor fusion technologies enable a seamless
interaction between the physical and the digital world in consumer
electronics devices and professional applications such as Motion
Capture, Motion Analysis, healthcare, sports and industrial
applications. Clients and partners include Electronic Arts, NBC
Universal, Daimler, Autodesk, ABB, Siemens and various other
leading institutes and companies throughout the world.
Xsens has offices in Enschede, Los Angeles, Shanghai, Hong Kong
and Bangalore. Please contact us online at xsens.com.
Forward Looking
Statements
This press release includes “forward looking statements” within
the meaning of the “safe harbor” provisions of the United States
Private Securities Litigation Reform Act of 1995. When used in this
press release, the words “estimates,” “projected,” “expects,”
“anticipates,” “forecasts,” “plans,” “intends,” “believes,”
“seeks,” “may,” “will,” “should,” “future,” “propose” and
variations of these words or similar expressions (or the negative
versions of such words or expressions) are intended to identify
forward-looking statements. These forward-looking statements are
not guarantees of future performance, conditions or results, and
involve a number of known and unknown risks, uncertainties,
assumptions and other important factors, many of which are outside
the control of us, that could cause actual results or outcomes to
differ materially from those discussed in the forward-looking
statements. Important factors, among others, that may affect actual
results or outcomes include: our ability to execute on our business
plan; our ability to retain key personnel; general economic and
market conditions impacting demand for our products and services;
adequacy of our funds for future operations; our future expenses,
revenue and profitability; our ability to develop new products; our
dependence on key suppliers, manufacturers and strategic partners;
and industry trends and the competitive environment in which we
operate. These and other risk factors are discussed in our reports
filed with the Securities and Exchange Commission. We do not
undertake any obligation to update or revise any forward-looking
statements, whether as a result of new information, future events
or otherwise, except as required by law.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20210323005287/en/
Brian Fisher Allied Esports brian@alliedesports.com
Investor Contact: Lasse Glassen Addo Investor Relations
lglassen@addoir.com 424-238-6249
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