No.1 Most Downloaded Casual Match Game of
All Time Celebrates Major Milestone
LONDON, Nov. 14,
2022 /PRNewswire/ -- Candy Crush Saga, the
hugely popular Match-3 mobile game from King, which first burst
onto the scene in November 2012, is
celebrating its 10th anniversary today. The game continues to be
enjoyed by millions of people, with players swiping the equivalent
distance of three and a half times around the globe on their phones
every day.1 Since it launched a decade
ago, Candy Crush Saga has had over three billion
downloads,2 becoming the most downloaded
casual match game of all time.3
"Candy Crush Saga pioneered the way the world plays games
on their phones and 10 years later, it feels like we're just
getting started," said Tjodolf Sommestad, President at King. "I'm
immensely proud of the team and the work they have put in to
achieve this level of success. We put a huge amount of care and
craft into creating a game that is enjoyed by so many people around
the world. We are committed to our mission of making the world
playful for many more years to come."
To mark the 10th anniversary, Candy Crush Saga players
can look forward to a number of exciting in-game features and
updates including 12 new audio tracks, which will be available for
players to enjoy in the game. Recorded with a live orchestra at
Abbey Road Studios in London, the
new music evokes an atmosphere that immerses players into the
Candy Crush world.
"Over the past ten years, Candy Crush Saga has become a cultural
phenomenon that brings joy every day to millions," said
Bobby Kotick, Chief Executive
Officer at Activision Blizzard. "None of this would be possible
without our exceptional team and our dedicated players, who made
this the iconic game it is today. I can't wait to experience what
the next decade of Candy Crush holds for the world."
Candy Crush Saga has been downloaded more than three
billion times since it launched in 2012, becoming the most
downloaded casual match game of all time. The game has become a
global phenomenon, attracting hundreds of millions of players from
around the world. With more than five trillion levels completed
since it was released, it's been played on all seven continents,
including Antarctica.4 With more
than 200 million monthly active users, the broader Candy
Crush franchise was the top-grossing game franchise in the U.S.
app stores in the third quarter of 2022, a position it has held for
21 quarters in a row.5
Candy Crush Saga is available to download and play
for free on iOS and Android. To learn more about the mobile game,
visit: http://www.candycrushsaga.com. Fans can join in the
celebrations on Facebook, Instagram, TikTok and Twitter using
#10YearsOfFun.
About King
King is the game developer behind the
world-famous Candy Crush franchise, as well as mobile game hits
including Farm Heroes Saga, Candy Crush Soda, Bubble Witch Saga and
Pet Rescue Saga. Candy Crush is the top-grossing franchise in US
app stores, a position it has held for the last five years, and
King's games are being played by 240 million monthly active users
as of Q3 2022. King, which is part of Activision Blizzard (NASDAQ:
ATVI) since its acquisition in 2016, employs nearly 2,000 people in
game studios in Stockholm, Malmö,
London, Barcelona and Berlin and offices in San Francisco, New
York, Los Angeles and
Malta.
© 2022 King.com Ltd. King, the King crown logo, Candy Crush,
Candy Crush Saga and related marks are trademarks of King.com Ltd
and/or related entities.
Cautionary Note Regarding Forward-looking Statements:
Information in this press release that involves King's
expectations, plans, intentions or strategies regarding Candy Crush
Saga are forward-looking statements that are not facts and involve
a number of risks and uncertainties. Factors that could cause
King's actual future results to differ materially from those
expressed in the forward-looking statements set forth in this
release include unanticipated product delays and other factors
identified in the risk factors sections of Activision Blizzard's
most recent annual report on Form 10-K and any subsequent quarterly
reports on Form 10-Q. The forward-looking statements in this
release are based upon information available to King and Activision
Blizzard as of the date of this release, and neither King nor
Activision Blizzard assumes any obligation to update any such
forward-looking statements. Forward-looking statements believed to
be true when made may ultimately prove to be incorrect. These
statements are not guarantees of the future performance of King or
Activision Blizzard and are subject to risks, uncertainties and
other factors, some of which are beyond its control and may cause
actual results to differ materially from current expectations.
1 Activision Blizzard Internal
Data
2 Activision Blizzard Internal Data
3 data.ai - Most Downloaded Casual Match
Games of All Time (Accessed 11/09/2022 02:16:07
PST)
4 Activision Blizzard Internal Data
5 Activision Blizzard Q3 Earnings,
7th November 2022
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SOURCE King