Splash Beverage’s SALT Tequila to be Launched by Copa di Vino Distributor Southern Eagle on the Treasure Coast of Florida
July 27 2021 - 8:03AM
Splash Beverage Group, Inc. (NYSE American: SBEV) ("Splash" or the
"Company"), a portfolio company of leading beverage brands, today
announced that Southern Eagle Distributing, the leading beverage
distributor in Florida’s Treasure Coast, will market and distribute
SALT Tequila to more than 2,000 retailers in its service territory
this summer through numerous planned launch activities and events.
“When we acquired Copa di Vino, the leading producer of premium
wine by the glass in the U.S., not only did we get an iconic brand,
we got access to a network of retail locations, ecommerce outlets,
and 82 Anheuser Busch distributors which are now adding other
Splash products to their portfolios. Our investment thesis on Copa
di Vino has proven highly effective and is a model for future
transactions that we anticipate will drive our growth,” stated
Robert Nistico, CEO of Splash. “SALT, a highly appealing brand
serving one of the fastest-growing segments in spirits, will
enhance Southern Eagle’s portfolio of over 700 alcoholic and
non-alcoholic SKUs and we’re pleased to expand our business
relationship with them.”
An Anheuser Busch distributor, Southern Eagle was founded by
Peter W. Busch, a descendant of Adolphus Busch, a visionary brewer
and founder of Anheuser-Busch. Now led by Peter’s son, Philip
Busch, Southern Eagle’s 130,000 square foot facility houses its
gold chip portfolio of brands including Copa di Vino, Budweiser,
Corona, Modelo, and now SALT. A base of over 150 employees serves
tens of thousands of retailers throughout Indian River, St Lucie,
Martin, and Palm Beach counties along with Belle Glade, Clewiston
and Pahokee.
SALT Tequila is a naturally flavored 100% Blanco agave tequila
with a clean and sweet taste and is grown, distilled, and bottled
in the Jalisco, Mexico region. It is believed to be the first agave
80 proof flavored tequila on the market, currently offered in
berry, citrus, and salted chocolate flavors. The SALT brand targets
sales in one of the fastest-growing alcoholic beverage categories,
with annual tequila consumption in the U.S. up by 14% and the
growth of flavored spirits reaching 10-times that of
unflavored.
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About Splash Beverage Group, Inc.
Splash Beverage Group specializes in manufacturing,
distribution, sales & marketing of various beverages across
multiple channels. SBEV operates in both the non-alcoholic and
alcoholic beverage segments which they believe leverages
efficiencies and dilutes risk.
SBEV believes its business model is unique as it ONLY
develops/accelerates brands it perceives to have highly visible
pre-existing brand awareness or pure category innovation.
Forward-Looking Statement
This press release includes “forward-looking statements” within
the meaning of U.S. federal securities laws. Words such as
“expect,” “estimate,” “project,” “budget,” “forecast,”
“anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,”
“believes,” “predicts,” “potential,” “continue” and similar
expressions are intended to identify such forward-looking
statements. These forward-looking statements involve significant
risks and uncertainties that could cause the actual results to
differ materially from the expected results and, consequently, you
should not rely on these forward-looking statements as predictions
of future events. These forward-looking statements and factors that
may cause such differences include, without limitation, the risks
disclosed in the Company’s Annual Report on Form 10-K filed with
the SEC on March 8, 2021, and in the Company’s other filings with
the SEC. Readers are cautioned not to place undue reliance upon any
forward-looking statements, which speak only as of the date made.
Except as required by law, the Company disclaims any obligation to
update or publicly announce any revisions to any of the
forward-looking statements contained in this press release.
Contact Information:
Splashbeveragegroup.com
info@splashbeveragegroup.com
954-745-5815
SOURCE: Splash Beverage Group, Inc.
- Splash Beverage Group, Inc.
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