Paw CBD Debuts National TV Ad Campaign During Puppy Bowl XVII
February 10 2021 - 3:00PM
Business Wire
Puppy Bowl XVII reaches a total unique
audience of 2.5 million adults 18-49
cbdMD, Inc. (NYSE American: YCBD, YCBDpA) (the “Company”), one
of the leading, and most highly trusted and recognized cannabidiol
(CBD) brands, announced that its CBD pet product line, Paw CBD,
debuted its first-ever national TV advertising campaign during the
live broadcast of Puppy Bowl XVII, which aired on Sunday, February
7, 2021 before a national audience on Discovery+ and Animal Planet.
The annual pre-Super Bowl television special broadcast Paw CBD’s
30-second commercial during all four airings of the program, with
the pet-friendly brand powered by cbdMD serving as the only
featured CBD company advertising on Puppy Bowl XVII. According to
preliminary data, Puppy Bowl XVII delivered year-over-year ratings
gains in multiple categories and reached a total unique audience of
2.5 million adults 18-49, serving as the #1 cable telecast on Super
Bowl Sunday for adults/women 25-54, 18-49, and 18-34, as well as
the #1 non-sports cable telecast for men 25-54, men 18-49, and men
18-34.
Paw CBD is an award-winning, hemp-derived and
veterinarian-formulated pet product line, featuring a variety of
tinctures, treats, and soft chews that are not only convenient for
daily use for dogs and cats, but specially made for individual
pets’ needs, with a variety of products available in varying
strengths and formulas. Paw CBD was created with a mission and
commitment to providing the very best for pets, which is why all
Paw CBD products are formulated with the same THC-free[1] CBD
currently used in cbdMD’s premium, high-quality products for
humans.
“As more and more consumers look to CBD to support a healthier
lifestyle, many also want to provide those same benefits to their
pets by seeking a more balanced approach to everyday pet wellness.
Paw CBD is one of the fastest growing brands in the pet CBD space,
and – with record quarters of net sales and recent news that
regional grocer Save Mart Companies has expanded their Paw CBD
product offerings to an additional 100 retail store locations
throughout California and Nevada – the popularity of cbdMD’s Paw
CBD brand only continues to grow. Paw CBD’s national television
debut marks not only a milestone for the pet CBD space, but we’re
confident that it is just the start of our brand’s continued
commitment to engaging with pet owners nationwide,” said Ken Cohn,
Chief Marketing Officer of cbdMD, Inc., parent company of Paw
CBD.
About cbdMD, Inc.
cbdMD, Inc. is one of the world’s leading, most highly trusted
health and wellness CBD companies, whose current products include
CBD tinctures, CBD capsules, CBD gummies, CBD topicals, CBD
botanical skincare products, CBD bath bombs, and CBD pet products.
To learn more about cbdMD and our comprehensive line of over 100
SKUs of U.S. produced, THC-free[1] CBD products, please visit
www.cbdMD.com, follow cbdMD on Instagram and Facebook, or
visit one of the 6,000 retail outlets that carry cbdMD
products.
About Paw CBD
Paw CBD is a nationally recognized pet consumer cannabidiol
(CBD) brand, offering 40+ pet consumer products that combine the
properties of CBD oil with “animal-approved” flavors like peanut
butter, catnip, and turkey. Paw CBD is one of the fastest growing
brands in the pet CBD space and is proud to partner with Instagram
celebrities, such as Nala Cat and the late Lil Bub. To learn more
about the comprehensive line of THC-free1 Paw CBD pet products,
please visit PawCBD.com or follow Paw CBD on Instagram and
Facebook.
1 THC-free is defined as below the level of detection using
validated scientific analytical tools.
Forward-Looking Statements
This press release contains certain forward-looking statements
that are based upon current expectations and involve certain risks
and uncertainties within the meaning of the U.S. Private Securities
Litigation Reform Act of 1995. Such forward-looking statements can
be identified by the use of words such as ''should,'' ''may,''
''intends,'' ''anticipates,'' ''believes,'' ''estimates,''
''projects,'' ''forecasts,'' ''expects,'' ''plans,'' and
''proposes.'' These forward-looking statements are not guarantees
of future performance and are subject to risks, uncertainties, and
other factors, some of which are beyond our control and difficult
to predict and could cause actual results to differ materially from
those expressed or forecasted in the forward-looking statements.
You are urged to carefully review and consider any cautionary
statements and other disclosures, including the statements made
under the heading "Risk Factors" in cbdMD, Inc.'s Annual Report on
Form 10-K for the fiscal year ended September 30, 2020 as filed
with the Securities and Exchange Commission (the "SEC") on December
22, 2020 and our other filings with the SEC. All forward-looking
statements involve significant risks and uncertainties that could
cause actual results to differ materially from those in the
forward-looking statements, many of which are generally outside the
control of cbdMD, Inc. and are difficult to predict. cbdMD, Inc.
does not undertake any duty to update any forward-looking
statements except as may be required by law. The information which
appears on our websites and our social media platforms, including,
but not limited to, Instagram and Facebook, is not part of this
press release.
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version on businesswire.com: https://www.businesswire.com/news/home/20210210005864/en/
PR:
5W Public Relations cbdMD@5WPR.com (212) 999-5585
Investors:
cbdMD, Inc. John Weston Director of Investor Relations
john.weston@cbdmd.com (704) 249-9515
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