Warner Bros. branded FAST channels set to
arrive on The Roku Channel in spring 2023
In addition to bringing streamers new FAST
channels, about 2000 hours of on-demand content featuring hundreds
of iconic Warner Bros. Discovery TV series and movies will also
land on The Roku Channel
Roku, Inc. (NASDAQ: ROKU) and Warner Bros. Discovery, one
of the world’s leading media and entertainment companies, have
inked a groundbreaking deal to bring Warner Bros. branded FAST
channels to The Roku Channel. Featuring popular premium content
including “Westworld,” “The Bachelor,” “Cake Boss,” “Say Yes to the
Dress,” “F-Boy Island,” and more, the channels will arrive on The
Roku Channel in spring 2023.
On top of bringing streamers brand-new FAST channels, the deal
will also usher in about 2000 hours of on-demand library
programming to The Roku Channel. Hundreds of TV series and movies
from Warner Bros. Discovery’s esteemed brand portfolio, including
HBO, HBO Max, Discovery Channel, HGTV, Food Network, TLC, Warner
Bros. Pictures, Warner Bros. Television, and more, will now be
available for audiences to stream for free on The Roku Channel.
Rob Holmes, vice president, programming, Roku: “As FAST
continues to explode in popularity amongst cord-cutters, we’re
seeing content players increasingly shift their focus towards
capturing this audience, by bringing some of their best stuff to
FAST. The rapid expansion of premium content on FAST is a win for
both the viewer and content owner, as well as advertisers looking
to reach these audiences through well-known programming. We’re
delighted to be one of Warner Bros. Discovery’s inaugural FAST
partners, and we look forward to introducing its incredible TV
series, films, and entertainment brands to a whole new audience on
The Roku Channel.”
The news builds on The Roku Channel’s significant enhancement of
its FAST offering over the last year, with deals that added popular
programming from AMC Networks, NBCUniversal, WMX (Warner Music
Experience), the National Hockey League, and more to the
service.
David Decker, President of Content Sales for Warner Bros.
Discovery added: “We love working with world-class,
cutting-edge partners like The Roku Channel. Their innovative
platforms provide us with new ways to bring our valuable content to
fans across the country.”
Roku is America’s #1 TV streaming channel by hours streamed*,
and The Roku Channel is a leader in FAST** and AVOD*** streaming.
The Roku Channel was a top 5 channel by both active account reach
and streaming hour engagement on Roku in Q3 2022 and ranked first
in reach amongst AVOD/FAST services in the U.S., according to
TiVo’s most recent quarterly Video Trends Report.
Launched in 2017, The Roku Channel is the home of free and
premium entertainment on the Roku platform. In Q4 2021, The Roku
Channel reached U.S. households with an estimated 80 million
people. Today, The Roku Channel features a diverse lineup of more
than 80,000 free movies and programs and more than 350 free live
linear television channels in the U.S. It licenses and distributes
content from more than 250 partners. In addition to Roku devices,
The Roku Channel is available on web, iOS, and Android devices, as
well as Amazon Fire TV and select Samsung TVs.
Warner Bros. Discovery is a leading global media and
entertainment company that creates and distributes the world’s most
differentiated and complete portfolio of content and brands across
television, film, and streaming. Available in more than 220
countries and territories and 50 languages, Warner Bros. Discovery
inspires, informs, and entertains audiences worldwide through its
iconic brands and products including Discovery Channel, discovery+,
CNN, DC, Eurosport, HBO, HBO Max, HGTV, Food Network, OWN,
Investigation Discovery, TLC, Magnolia Network, TNT, TBS, truTV,
Travel Channel, MotorTrend, Animal Planet, Science Channel, Warner
Bros. Pictures, Warner Bros. Television, Warner Bros. Games, New
Line Cinema, Cartoon Network, Adult Swim, Turner Classic Movies,
Discovery en Español, Hogar de HGTV and others. For more
information, please visit www.wbd.com.
* December 2022, Hypothesis Group ** FAST: free ad-supported
linear streaming TV *** AVOD: ad-supported video on demand
About Roku
Roku pioneered streaming to the TV. We connect users to the
streaming content they love, enable content publishers to build and
monetize large audiences, and provide advertisers with unique
capabilities to engage consumers. Roku streaming players and
TV-related audio devices are available in the U.S. and in select
countries through direct retail sales and licensing arrangements
with service operators. Roku TV™ models are available in the U.S.
and in select countries through licensing arrangements with TV OEM
brands. Roku Smart Home products, including cameras, video
doorbells, lighting, plugs, and more are available in the U.S. Roku
is headquartered in San Jose, Calif. U.S.A.
This press release contains “forward-looking” statements that
are based on our beliefs and assumptions and on information
currently available to us on the date of this press release.
Forward-looking statements may involve known and unknown risks,
uncertainties and other factors that may cause our actual results,
performance, or achievements to be materially different from those
expressed or implied by the forward-looking statements. These
statements include but are not limited to the content, benefits,
features, timing, and availability of exclusive content on The Roku
Channel, including new FAST channels, trends related to TV
streaming; and the features, benefits, growth and reach of The Roku
Channel and the Roku platform. Except as required by law, we assume
no obligation to update these forward-looking statements publicly,
or to update the reasons actual results could differ materially
from those anticipated in the forward-looking statements, even if
new information becomes available in the future. Important factors
that could cause our actual results to differ materially are
detailed from time to time in the reports Roku, Inc. files with the
Securities and Exchange Commission, including our Quarterly Report
on Form 10-Q for the quarter ended September 30, 2022 and our
Annual Report on Form 10-K for the year ended December 31, 2021.
Copies of reports filed with the SEC are posted on Roku’s website
and are available from Roku without charge.
Roku is a registered trademark of Roku, Inc. in the U.S. and in
other countries. Trade names, trademarks and service marks of other
companies appearing in this press release are the property of their
respective holders.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20230131005432/en/
Roku U.S. Media Contact: Sophia Economou
seconomou@roku.com
For Warner Bros. Discovery Content Sales: Blake Bryant
Blake.Bryant@warnerbros.com
Roku (NASDAQ:ROKU)
Historical Stock Chart
From Mar 2024 to Apr 2024
Roku (NASDAQ:ROKU)
Historical Stock Chart
From Apr 2023 to Apr 2024