Roku Announces Launch of Roku Select and Plus Series TVs
January 04 2023 - 9:00AM
Business Wire
First-ever Roku-made TVs deliver value,
simplicity, and delight in a TV great for streaming
(CES) – Today, Roku (Nasdaq: ROKU), the #1 TV streaming
platform in the U.S.*, announced the launch of Roku Select and Roku
Plus Series TVs. These Roku-branded HD and 4K TVs are the first
ever to be both designed and made by Roku, underlining the
company's commitment to delivering a best-in-class streaming
experience at an accessible price. Roku Select and Plus Series TVs,
as well as a new Roku TV Wireless Soundbar, will be available in
the U.S. in spring 2023.
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the full release here:
https://www.businesswire.com/news/home/20230104005098/en/
Roku-branded TVs (Photo: Business
Wire)
Building on Roku’s TV streaming leadership and decades of
experience, as well as its successful Roku TV program, the new
Roku-branded TVs combine the company’s award-winning operating
system with its deep expertise in TV hardware, offering more choice
and innovation to both consumers and Roku TV partners.
Available in 11 models ranging from 24” to 75”, the new Roku
Select and Plus Series TVs will focus on the features that
streamers have come to love. All HD offerings will include Roku
Voice Remotes, while all Plus Series TVs will come with Roku Voice
Remote Pros. Roku-branded TVs will offer an expanded audio
ecosystem, using the all-new Roku TV Wireless Soundbar, to make
consumers’ home theater set-up simple and wire-free. Additionally,
all Roku-branded TV models will continue to offer fan favorite
features including Find My Remote, Private Listening, and access to
great content like live TV and sports.
“Over the past 20 years, Roku has been instrumental in what is
now the mainstream way to enjoy a great television series, a
classic movie, or live sports,” said Mustafa Ozgen, President,
Devices, Roku. “Our goal is to continue to create an even better TV
experience for everyone. These Roku-branded TVs will not only
complement the current lineup of partner-branded Roku TV models,
but also allow us to enable future smart TV innovations. The
streaming revolution has only just begun.”
Launched in 2014, the Roku TV program has made the Roku OS the
#1 smart TV OS sold in the U.S. (Q3 2022). To better serve
consumers, Roku-branded TVs will enable further innovation around
the TV experience, and all innovations will be made available to
the full Roku TV program, including current and future OEM
partners.
In addition, today Roku is announcing a premium OLED TV
reference design, now available to Roku TV partners.
Pricing and Availability
The Roku Select and Plus Series TVs will be available in the
U.S. beginning spring of 2023 with retail prices ranging from $119
to $999 for the full lineup of 24” - 75” models.
*based on hours streamed, Dec 2022, Hypothesis Group
About Roku, Inc.
Roku pioneered streaming to the TV. We connect users to the
streaming content they love, enable content publishers to build and
monetize large audiences, and provide advertisers with unique
capabilities to engage consumers. Roku streaming players and
TV-related audio devices are available in the U.S. and in select
countries through direct retail sales and licensing arrangements
with service operators. Roku TV™ models are available in the U.S.
and in select countries through licensing arrangements with TV OEM
brands. Roku Smart Home products, including cameras, video
doorbells, lighting, plugs, and more are available in the U.S. Roku
is headquartered in San Jose, Calif. U.S.A.
This press release contains “forward-looking” statements that
are based on our beliefs and assumptions and on information
currently available to us on the date of this press release.
Forward-looking statements may involve known and unknown risks,
uncertainties and other factors that may cause our actual results,
performance, or achievements to be materially different from those
expressed or implied by the forward-looking statements. These
statements include but are not limited to those related to the
availability, features, functionality, and attributes of the Roku
Select and Roku Plus Series TVs as well as the features and
benefits of the Roku Tv program and the Roku platform. Except as
required by law, we assume no obligation to update these
forward-looking statements publicly, or to update the reasons
actual results could differ materially from those anticipated in
the forward-looking statements, even if new information becomes
available in the future. Important factors that could cause our
actual results to differ materially are detailed from time to time
in the reports Roku, Inc. files with the Securities and Exchange
Commission, including our Form 10-K for the year ended December 31,
2022 and our Quarterly Report on Form 10-Q for the quarter ended
September 30, 2022. Copies of reports filed with the SEC are posted
on Roku’s website and are available from Roku without charge.
Roku and Roku TV are trademarks or registered trademarks of
Roku, Inc. in the U.S. and in other countries. Trade names,
trademarks and service marks of other companies appearing in this
press release are the property of their respective holders.
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version on businesswire.com: https://www.businesswire.com/news/home/20230104005098/en/
Sarah Novatt Roku, Inc. snovatt@roku.com
Roku (NASDAQ:ROKU)
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