DraftKings Selected as Amazon Sponsor for Thursday Night Football
September 13 2022 - 9:10AM
Dow Jones News
By Chris Wack
DraftKings Inc. said Tuesday that it has been selected by
Amazon.com Inc. as a sponsor for Thursday Night Football on Prime
Video.
DraftKings said the multiyear collaboration with Amazon will
provide fans with pregame content and betting offers every Thursday
throughout the NFL season, beginning Sept. 15.
As part of the agreement, Thursday Night Football will contain
DraftKings integrations in the live pregame, including odds and
additional sports betting insights, the company said. DraftKings
and Amazon will also collaborate on TNF-themed offerings, including
same-game parlays, which will be available on the DraftKings
Sportsbook app.
DraftKings said its content will be featured in all 15 Thursday
Night Football games during the 2022 NFL season.
Write to Chris Wack at chris.wack@wsj.com
(END) Dow Jones Newswires
September 13, 2022 08:55 ET (12:55 GMT)
Copyright (c) 2022 Dow Jones & Company, Inc.
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