- INEO's Media Network will connect to Broadsign's Reach SSP,
providing media buyers with an expanded network of targeted,
analytics-based digital out-of-home advertising locations at
retail
SURREY,
BC, July 26, 2022 /CNW/ - INEO Tech
Corp. (TSX-V: INEO) (OTCQB: INEOF) (the "Company" or
"INEO"), the innovative developer and operator of the INEO
Media Network, a digital advertising and analytics solution for
retailers, today announced a programmatic partnership with
Broadsign, a leading platform provider for digital-out-of-home
(DOOH) programmatic advertising. With this
agreement, advertisers and media buying agencies who utilize
Broadsign's Reach platform will gain access and be able to purchase
ad space on INEO's Media Network of display screens located at the
front entrance of retail stores.
Kyle Hall, CEO of INEO,
commented, "Teaming with Broadsign allows us to make our inventory
more accessible to advertisers looking to reach consumers at the
last mile. We're thrilled about the new revenue potential this
partnership provides and look forward to continuing to grow the
INEO Media Network and increasing our advertising fill rates."
"Connecting with consumers in-store can influence purchasing
decisions and help grow brand loyalty when the right messages are
put forth. INEO's network is highly desirable to advertisers as
interest in reaching retail audiences at the point of purchase
continues to grow, and we're excited to onboard this inventory to
Reach to benefit media buyers," shared Broadsign Sales Director
Karim Kanji.
This new programmatic advertising partnership with Broadsign
solidifies INEO's position as a solutions provider in the DOOH
advertising market focused on the retail segment. INEO's
advertising platform partnerships give the Company access to a
broad group of brands and marketers, who can purchase INEO's unique
advertising inventory.
INEO Tech Corp.
Per:
"Kyle Hall"
Kyle Hall, Chief Executive Officer
and Director
About INEO Tech
Corp.
INEO Tech Corp., through its wholly owned subsidiary, INEO
Solutions Inc., operates the INEO Media Network, a digital
advertising and analytics solution for retailers. INEO's patented
technology integrates and monetizes digital screens with theft
detection sensor gates at the entrance of retail stores. The
Company's cloud-based platform uses IoT (Internet of Things) and AI
(Artificial Intelligence) technology to deliver customized digital
advertising to each retail location based on the demographic mix,
such as age and gender, of customer traffic at each location. The
Company also deploys the INEO Welcoming Network technology through
a SaaS-based solution to larger retail chains. INEO is
headquartered in Surrey, Canada
and publicly traded on the TSX-Venture Exchange under the symbol
"INEO" and on the OTCQB-Venture Market under the symbol
"INEOF".
For more information please
visit:
Website: www.ineosolutionsinc.com
LinkedIn: https://www.linkedin.com/company/ineosolutions
Facebook: https://www.facebook.com/ineosolutionsinc
Instagram: https://www.instagram.com/ineosolutionsinc
Twitter: https://twitter.com/INEOsolutions
About Broadsign
Broadsign empowers publishers, agencies, and brands to harness
the power of out-of-home and connect with audiences across the
globe. Powering over 300,000 digital signs along roadways and in
airports, shopping malls, health clinics, transit systems and more,
Broadsign is at the heart of people's lives. The Broadsign Platform
gives marketers and agencies simpler access to premium screens and
has helped brands like Pepsi, Turkish Airlines, The UFC,
Volkswagen, John Lewis, Samsung, and
more, run successful programmatic DOOH campaigns.
https://broadsign.com
Forward-Looking
Statements
Investors are cautioned that, except as disclosed in the
disclosure document, any information released or received with
respect to the Company may not be accurate or complete and should
not be relied upon. Trading in securities of the Company should be
considered highly speculative.
This news release contains statements and information that,
to the extent that they are not historical fact, may constitute
"forward-looking information" within the meaning of applicable
securities legislation. Forward-looking information may include
financial and other projections, as well as statements regarding
future plans, objectives or economic performance, or the assumption
underlying any of the foregoing. This news release uses words such
as "may", "would", "could", "likely", "expect", "anticipate",
"believe", "intend", "plan", "forecast", "project", "estimate",
"outlook", and other similar expressions to identify
forward-looking information. Forward-looking information involves
significant risks, assumptions, uncertainties and other factors
that may cause actual future results or anticipated events to
differ materially from those expressed or implied in any
forward-looking statements and accordingly, should not be read as
guarantees of future performance or results. There are a
number of important factors that could cause the Company's actual
results to differ materially from those indicated or implied by
forward-looking statements and information. Other factors
that could cause actual results to differ materially from the
Company's expectations are disclosed in the Company's documents
filed on SEDAR, including the Company's most recent annual and
interim Management Discussion and Analysis and Financial
Statements. Readers are cautioned not to place undue reliance on
these forward-looking statements, which speak only as of the date
of this press release. The Company disclaims any intention or
obligation to update or revise any forward-looking information,
whether as a result of new information, future events or otherwise,
except to the extent required by law.
Neither the TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in policies of the TSX Venture
Exchange) accepts responsibility for the adequacy or accuracy of
this release.
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SOURCE INEO Tech Corp.