ASTRO Gaming Welcomes NBA Superstar Devin Booker to the A*Star Collective Family
November 15 2021 - 12:00PM
Business Wire
New Partnership includes Sponsored Livestreams
and a New Devin Booker-Designed Headset Available Exclusively
through Charity Auction and Onstream Giveaway
ASTRO Gaming, a leader in premium video gaming
equipment, today announced a partnership with Olympic Gold Medalist
and NBA All-Star from the Phoenix Suns, Devin Booker. As ASTRO’s
newest brand ambassador, Booker will use ASTRO Gaming headsets
while gaming and streaming.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20211115005698/en/
ASTRO Gaming Welcomes NBA Superstar Devin
Booker to the A*Collective Family of Brand Ambassadors (Photo:
Business Wire)
The partnership will include sponsored livestreams, including
the first one on November 18th in which Booker will reveal a unique
custom A40 Glow-in-the-Dark headset which he co-designed. This new
headset will only be available to win via giveaway during the
streams, as well as via auction as part of a larger charitable
initiative in 2022 to support Booker's Starting Five charity.
“I am extremely excited to officially join the ASTRO Gaming
family. When I started to take gaming more seriously, one of my
first purchases was the ASTRO A40 headset because it gave me a
competitive gaming advantage,” said Booker. “With my ASTRO headset,
I’m always on top of my game, and I can't wait to share with the
world all of the collaborations we have planned.”
Booker is considered by many to be the top gamer in the NBA. He
won the 2020 ESPN NBA2K Players Tournament and excels at
competitive Call of Duty, Warzone, APEX and many other games.
Inspired by his older brother Davon to take up gaming at a young
age, Booker joined TWITCH in 2019, and became one of the top
athletes to watch on stream while quarantining and social
distancing protocols were in place.
“We are thrilled to welcome Book to the ASTRO Gaming family,”
said Aron Drayer, Vice President of Marketing at ASTRO Gaming. “His
skills on the court, along with his passion for gaming, will
elevate the awareness of gaming and esports with gamers and
traditional sports fans alike.”
The first livestream will occur on November 18th at 6 PM PST on
Booker’s Twitch channel, https://www.twitch.tv/dbook. He will be
joined by his brother Davon, where they will be playing Call of
Duty Warzone in a party with special surprise guests from the Call
of Duty League community. They will also giveaway the first
Glow-in-the-Dark A40s to some lucky viewers.
About ASTRO Gaming:
ASTRO Gaming creates premium video gaming equipment and
lifestyle products proven by professional gamers and content
creators. ASTRO is a division of Logitech G, committed to Advancing
Play For All. ASTRO Gaming was spun-off from ASTRO Studios, known
for designing the Xbox 360® and numerous other gaming products. All
ASTRO Gaming products are available at astrogaming.com. Connect
with ASTRO Gaming on Twitter @ASTROGaming, Instagram or our
blog.
ASTRO Gaming is a brand of Logitech International. Founded in
1981, and headquartered in Lausanne, Switzerland, Logitech
International is a Swiss public company listed on the SIX Swiss
Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI) .
(LOGIIR)
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version on businesswire.com: https://www.businesswire.com/news/home/20211115005698/en/
Brandon Smith Maverick PR (for ASTRO Gaming) brandon@mavpr.com
310.404.9906
Tara Bruno Maverick PR (for ASTRO Gaming) tarambruno@gmail.com
914.260.6633
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