Molson Coors to Take Its Hard Seltzer Nationwide
September 16 2021 - 6:57AM
Dow Jones News
By Matt Grossman
Molson Coors Beverage Co. plans to distribute its Topo Chico
hard seltzer nationwide starting in January, the company said
Thursday.
Molson Coors reached a deal a year ago to make the hard seltzer
on behalf of Coca-Cola Co., which owns the Topo Chico brand.
Regional launches in nine states and seven metro areas have
generated a positive response from customers in recent months,
Coca-Cola executive Dan White said.
The product comes in four fruit flavors and will be sold in
variety packs and in single servings.
Write to Matt Grossman at matt.grossman@wsj.com
(END) Dow Jones Newswires
September 16, 2021 06:42 ET (10:42 GMT)
Copyright (c) 2021 Dow Jones & Company, Inc.
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