Instagram Launches Live-Broadcasting Feature for Up to Four Presenters
March 01 2021 - 11:53AM
Dow Jones News
By Dave Sebastian
Facebook Inc.'s Instagram said it is launching Live Rooms, an
enhanced live-broadcast feature that could involve up to four video
presenters.
To start a Live Room, the user would need to swipe left on the
Instagram app and pick the Live camera option, Instagram said. Each
broadcaster could add up to three guests at once or one by one, the
company said.
The feature comes as audio-based social networks are attracting
users. Clubhouse, an audio-only social app featuring conversations
with big names in Hollywood, politics and technology, is stirring
interest. Any Clubhouse user can create a virtual room with
designated speakers to discuss any topic, for example the merits of
bitcoin, startup-building advice, stand-up comedy, or recovery from
childhood trauma.
A Facebook spokesman has said the company isn't close to
launching a competing product to Clubhouse, but that it is
exploring social-audio features.
Write to Dave Sebastian at dave.sebastian@wsj.com
(END) Dow Jones Newswires
March 01, 2021 11:38 ET (16:38 GMT)
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