ZAGREB, Croatia and
LONDON, Nov. 19, 2020 /PRNewswire/ -- Croatia Airlines
and Sabre Corporation (NASDAQ: SABR), the software and technology
company that powers the global travel industry, today announced the
airline's successful technology migration to Sabre Revenue
Optimizer, Sabre's leading revenue optimization solution.
Considering the ongoing COVID-19 pandemic, the demanding project
work was done primarily remotely, with the actual technology
implementation and training handled virtually.
Last year, the two partners announced the Croatian flag
carrier's upgrade to Revenue Optimizer, to enable the airline to
take a 360-degree approach to forecasting, analyzing, and
optimizing its revenue streams. The solution provides
real-time visibility into the total revenue for every flight, every
geographical area and every departure date and helps break down
data silos that may exist across airline systems.
Revenue Optimizer is a real-time revenue management solution
that leverages intelligent decision support optimum pricing
structures. The product has continuously evolved since the
start of the COVID-19 crisis; while historical data has been the
backbone of airline revenue management traditionally, this data is
now less applicable because of the pandemic and global economic
downturn. To provide airlines with actionable insights in the
current situation, Revenue Optimizer dynamically incorporates
competitor fare availability data to adjust availability
considering the particular context, in addition to automatically
correcting demand forecasts based on the very latest relevant
booking activity.
"The economic landscape is volatile and will probably remain so
for the foreseeable future," said Krešimir Mlinar, Director Network
& Revenue Management of Croatia Airlines. "As we were
expanding our flight network during the last few years, we found
that careful financial planning and diligent revenue management is
essential. At this moment, we are exploring how Revenue
Optimizer copes in conditions of complete uncertainty. So far, we
proved Sabre's Revenue Optimizer solution is an indispensable
tool to realize every opportunity to maximize revenue. We're very
grateful for the strong collaboration between Sabre's experts and
our team to complete this migration successfully."
During this complex project, Sabre's consultants and solutions
specialists stayed in constant contact with the team at Croatia
Airlines. Remote sessions leveraging virtual collaboration tools
allowed for a continuous flow of group conversations and live
interactions as well as project documentation accessible to all
team members at any time.
"If you had told me last year that a migration like this could
be done completely virtually, I probably would not have believed
you," said Dino Gelmetti, vice
president, airline sales, Sabre Travel Solutions. "It was fantastic
to see how the project teams at Sabre and Croatia Airlines came
together and collaborated in a constructive, transparent and
productive way, reducing the geographical distance and ensuring the
success of the project. I am tremendously proud of the ingenuity
and resilience demonstrated by everyone involved. Travel has
historically been is a resilient industry, and real-time,
data-driven technology will give airlines the vital insight they
need to survive in this demanding time, and to therefore thrive in
the longer-term."
About Sabre Corporation
Sabre Corporation is the
leading technology provider to the global travel industry. Sabre's
software, data, mobile and distribution solutions are used by
hundreds of airlines and thousands of hotel properties to manage
critical operations, including passenger and guest reservations,
revenue management, flight, network and crew management. Sabre also
operates a leading global travel marketplace, which processes more
than US$120 billion of global travel
spend annually by connecting travel buyers and suppliers.
Headquartered in Southlake, Texas,
USA, Sabre serves customers in more than 160 countries around the
world.
About Croatia Airlines
Croatia Airlines, the Croatian flag carrier, was registered under
the name of Zagreb Airlines d.d. in 1989. Since July 1990, the company has been operating under
its present name.
Croatia Airlines is a full-service carrier that provides domestic
and international air passenger and cargo transport services. It
also provides aircraft maintenance and professional training of
aviation personnel.
In its 31 years of operations the company has been recognized by
its passengers for flight safety, quality of services and
professional staff.
SABR-F
Contacts:
Media
Kristin Hays
kristin.hays@sabre.com
Heidi Castle
heidi.castle@sabre.com
Investors
Kevin Crissey
sabre.investorrelations@sabre.com
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SOURCE Sabre Corporation