BEIJING, Sept. 22, 2020 /PRNewswire/ -- iQIYI Inc.
(NASDAQ: IQ) ("iQIYI" or the "Company"), an innovative
market-leading online entertainment service in China, exclusively premiered The Long
Night, the fifth suspense drama in its highly-acclaimed Mist
Theater series, on September
16. The drama, released by iQIYI and produced by Haoji Film,
tells the story of a prosecutor who spends seven years searching
for the truth in a perplexing case. Having received a rating of 9.2
on Douban, an influential Chinese social media platform known for
its movie and TV show reviews, the Show represents the highest
rated drama series produced in China's mainland over the past 20
months.
The Long Night features a multi-character narrative
structure comprised of three timelines, calling upon the audience
to piece together clues to understand the story's logic. Notably,
the drama boasts a cast that includes Liao
Fan, the first Chinese winner of the Silver Bear for the
Best Actor Award at the Berlin
International Film Festival, rising star Bai Yu, and versatile
character actors Tan Zhuo and
Ning Li.
iQIYI launched Mist Theater this year, making it the first
online streaming platform to adopt a stylized theater-like category
for online dramas. To date, the Company has released five
high-quality short suspense dramas under the Mist Theater banner,
namely Kidnapping Game, The Bad Kids, Crimson
River, Sisyphus and now The Long Night.
iQIYI continues to innovate and explore different market
segments, catering to the diverse preferences of its users. These
dramas cover multiple themes, broadening Mist Theater's content
offering with diverse creation perspectives, and filling many gaps
in the domestic suspense genre.
Mist Theater has been a big hit with viewers since its debut as
multiple dramas in the series have achieved an average rating of
over 8 on Douban. Among them, The Bad Kids
also peaked with a rating of 9.2 on Douban and has
ranked first on various prestigious hot drama lists.
With widespread popularity and great reviews, Mist Theater has
driven the rising confidence in China's burgeoning original drama series
industry. Another major hit was the recently released
Sisyphus, which achieved a popularity index score of 7,000
within just 18 hours of its release, making it an instant
blockbuster drama. With the addition of The Long Night,
iQIYI is expected to further strengthen the Mist Theater brand,
which is now synonymous with high-quality short suspense dramas
that have widespread appeal.
Mist Theater represents iQIYI's advanced and deepened play in
the suspense segment, serving as a model of refined production in
the online film and television industry. With its industry-leading
philosophy of producing high quality online dramas, Mist Theater
has generated a strong brand for its 12-episode short suspense
dramas and quickly achieved scale. Going forward, Mist Theater will
continue to offer more diversified content, broadening the
imagination of users and continuing to push the limits of the drama
genre.
About iQIYI, Inc.
iQIYI, Inc. is an innovative market-leading online entertainment
service in China. Its corporate
DNA combines creative talent with technology, fostering an
environment for continuous innovation and the production of
blockbuster content. iQIYI's platform features highly popular
original content, as well as a comprehensive library of other
professionally-produced content, partner-generated content and
user-generated content. The Company distinguishes itself in the
online entertainment industry by its leading technology platform
powered by advanced AI, big data analytics and other core
proprietary technologies. iQIYI attracts a massive user base with
tremendous user engagement, and has developed a diversified
monetization model including membership services, online
advertising services, content distribution, live broadcasting,
online games, IP licensing, online literature and e-commerce.
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SOURCE iQIYI, Inc.