BIGtoken Launches TotalOptOut.com, Giving Consumers More Power Over Their Data
September 08 2020 - 10:23AM
Business Wire
The Site Provides a Unique Set of Tools to
Enable Consumers to Limit The Information That is Collected and
Stored About Them Across the Digital Ecosystem
BIGtoken, built by SRAX, Inc. (NASDAQ: SRAX), a permission-first
consumer data management platform, released a new website,
TotalOptOut.com, to enable consumers to limit the information that
is collected and stored from their devices and browsers.
The launch of this site aligns with the company’s mission to
provide everyone on the Internet choice, transparency, and
compensation for their digital data.
TotalOptOut.com offers a selection of opt out tools that when
exercised limit the collection of an individual’s digital data for
use in interest-based advertising, email offers, and more. Every
resource provided is different and offers opt out services that
will put a safety shield on consumers’ devices and browsers. No
more tidal waves of spam calls, emails, targeted advertisements,
data collection, or data sales.
“Transparency, choice, and clear value exchange are BIGtoken's
operating principles. These principles are the foundation of
privacy by design digital products,” said Kristoffer Nelson,
co-founder of BIGtoken. “Too much of our digital experience remains
unclear and TotalOptOut.com serves as a bright light to the
community, empowering consumers towards greater awareness and
choice. We're thrilled to provide this tool and to continue
furthering the BIGtoken mission.”
“Consumers' increased demands for privacy and the data
regulations that have followed in their wake are core challenges in
today's data economy,” said Ivan Lozano, head of product at
BIGtoken. “Only platforms that respect and empower privacy will
earn the trust and consent of consumers in this increasingly
challenging market. BIGtoken was created with respect for consumer
privacy and transparency at its core. We launched TotalOptOut.com
as part of that commitment and are eager to see its impact.”
Visit TotalOptOut.com to protect your digital data.
About BIGtoken
BIGtoken is a permission-first consumer data management
platform. It is the first consumer-managed data marketplace where
people can own and earn from their data. Through a transparent
platform and consumer reward system, BIG offers consumers choice,
transparency, and compensation for their data. Participating
consumers earn rewards, and developers are able to build
pro-consumer online experiences on top of the BIG platform. The
system also provides advertisers and media companies access to
transparent, verified consumer data to better reach and serve
audiences. For more information on BIGtoken, visit
bigtoken.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20200908005735/en/
Natalie Santos press@srax.com
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