Interpublic Group (NYSE: IPG) announced today that is has appointed
Pete Stein as Global Chief Executive Officer of Huge, one of the
marketing industry’s most innovative companies. Pete takes on this
role effective immediately.
As Global CEO, Pete will be based in Brooklyn, NY, where he will
lead 1,400 people across thirteen offices and build on Huge’s
strength as a global experience agency, one that is rooted in
user-centric design that delivers unified brand experiences. Huge
is known for its strong creativity, deep experience in technology,
data and business strategy. Pete succeeds Michael Koziol, who is
leaving the company to focus on private equity ventures in media
and entertainment, retail and e-commerce.
A 25-year industry veteran, Pete is a recognized leader with a
proven track record of leading digital, media and consulting firms.
Most recently, Pete served as General Manager at Fullscreen Media,
where he doubled the size of the business, leading to increased
shareholder value, and its acquisition by AT&T in 2018. Prior
to that role, Pete spent over ten years at Razorfish, ultimately
rising to global CEO of the organization. While at Razorfish, Pete
expanded a base of digital offerings by creating new global
capabilities in e-commerce, social, mobile and programmatic media,
delivering strong growth for clients.
“Pete has been a champion of digital technology since its
emergence. Clients recognize his ability to deliver transformative
business ideas, and to create and manage teams that can execute on
those ideas,” commented Michael Roth, Chairman and CEO of IPG.
“Pete is a strong collaborator who builds cultures defined by
inclusion, teamwork and growth. We couldn’t be more excited to
bring him to our company, supported by the talented management team
at Huge, including COO/CFO Raj Singhal who has been with IPG and
Huge for the last 15 years.”
“We thank Michael Koziol for his leadership throughout his
tenure at Huge. He has kept Huge at the forefront of innovation and
transformation and helped the agency expand into new areas. We wish
him well as he pursues this new direction,” added Mr. Roth.
On his appointment, Pete said, “Huge is an amazing brand, doing
some of the most respected work in the market today. Their culture
is rooted in a passion for understanding users’ needs and
behaviors, and their creative product shows how an agency can put
it all together, from business innovation, through product
development and creative campaigns that resonate in culture. I’m
excited to work with everyone at Huge to continue building
transformative business results for our clients.”
Michael Koziol added, “It’s been an amazing honor and experience
to work at Huge alongside the best talent in the business and most
ambitious clients in the world. I’m proud of what we’ve
accomplished and look forward to watching the company continue to
thrive.”
These announcements come on the heels of the agency’s recent
wins including Brooks, Sinai Health Foundation, Value Retail, and
Realtor.com, as well as the award-winning product launch named
“Hooha,” the world’s first-ever smart tampon machine.
# # #
About InterpublicInterpublic is values-based, data-fueled, and
creatively-driven. Major global brands include Acxiom, Craft, FCB
(Foote, Cone & Belding), FutureBrand, Golin, Huge, Initiative,
Jack Morton, MAGNA, McCann, Momentum, MRM//McCann, MullenLowe
Group, Octagon, R/GA, UM and Weber Shandwick. Other leading brands
include Avrett Free Ginsberg, Campbell Ewald, Carmichael Lynch,
Deutsch, Hill Holliday, ID Media and The Martin Agency. For more
information, please visit www.interpublic.com.
About HugeHuge is a global experience agency made up of
designers, creatives, technologists and integrated strategists. We
help brands become a trusted part of people’s lives by creating
products and services, rooted in technology and data, that people
love. We work with companies like Google, McDonald’s, FCA,
Realtor.com, Brooks and others, who are as committed to shaping
culture and defining the future as we are. Headquartered in
Brooklyn, we currently have more than 1,400 employees working
across 13 offices in North America, Latin America, Europe, and
Asia.
# # #
Contact InformationTom Cunningham (Press) (212)
704-1326
Christie Giera(Huge, Press)(718) 215-2541
Jerry Leshne (Analysts, Investors) (212) 704-1439
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