Groupon Goes to the Movies: Announces Distribution Partnership with AMC Theatres
December 03 2018 - 04:35PM
Business Wire
Integration with world’s largest movie
exhibitor strengthens an already popular Groupon category with more
options and a better customer experience
Today, Groupon (NASDAQ: GRPN) announced a distribution
partnership with AMC Theatres (NYSE: AMC), the world’s largest
movie exhibitor. Under the terms of the agreement, Groupon
marketplace users will have greater access to the movies through
AMC’s thousands of theaters and screens across the United
States.
“Partnering with AMC helps us bolster an already strong category
for Groupon,” said Brian Fields, head of things to do, Groupon.
“This integration furthers our mission of becoming the daily habit
in local by connecting people with more entertainment choices in
their community. Going to the movies is the quintessential local
experience.”
AMC operates among the most productive theatres in the United
States' top markets, having the #1 or #2 market share positions in
22 of the 25 largest metropolitan areas of the United States,
including the top three markets New York, Los Angeles and
Chicago.
The Groupon and AMC integration is expected to launch in the
first half of 2019. The two companies will also explore longer term
opportunities to work together.
Since 2016, Groupon has sold more than 6 million units for movie
offers in North America. Other experience-related partnerships
announced by Groupon include: GolfNow - tee times, Peek -
activities, Tickets.com - tickets, Viator (Now TripAdvisor
Experiences) - tours and activities, CourseHorse - local classes,
and Ingresso - ticketing distribution platform.
About Groupon
Groupon (NASDAQ: GRPN) is building the daily habit in local
commerce, offering a vast mobile and online marketplace where
people discover and save on amazing things to do, see, eat and buy.
By enabling real-time commerce across local businesses, travel
destinations, consumer products and live events, shoppers can find
the best a city has to offer.
Groupon is redefining how small businesses attract and retain
customers by providing them with customizable and scalable
marketing tools and services to profitably grow their
businesses.
To download Groupon's top-rated mobile apps, visit
www.groupon.com/mobile. To search for great deals or subscribe to
Groupon emails, visit www.groupon.com. To learn more about the
company’s merchant solutions and how to work with Groupon, visit
www.groupon.com/merchant.
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version on businesswire.com: https://www.businesswire.com/news/home/20181203005625/en/
Media Contact:GrouponNick
Halliwell312.999.3812nhalliwell@groupon.com
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