PBTEEN DEBUTS OFFICIAL PLAYSTATION® LICENSED GAMING LOUNGE
October 19 2018 - 8:55AM
Business Wire
Exclusively Designed Collection Now Available
Online at PBteen.com
PBteen, a member of the Williams-Sonoma, Inc. (NYSE: WSM)
portfolio of brands, and Sony Interactive Entertainment (SIE),
today unveiled a PlayStation® officially licensed collection of
home furnishings and décor, designed for the ultimate home gaming
lounge. The exclusively designed collection is inspired by iconic
PlayStation symbols and the current aesthetic of the PlayStation®4
(PS4™) system, this generation’s top selling game console*.
Available now online at pbteen.com/playstation, PBteen Collection
Inspired by PlayStation® includes furniture, decorative
accessories, lighting, and functional storage and organization
solutions for PlayStation systems and accessories.
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the full release here:
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PBteen Collection Inspired by
PlayStation® (Photo: Business Wire)
“This partnership with PBteen, a company known for its stylish
design that resonates with the youth market, is a perfect
complement to the PlayStation brand,” said Asad Qizilbash, Vice
President of Marketing, SIE. “There’s an impeccable attention to
detail within each piece of the collection that PlayStation fans
will truly appreciate, delivering a fun and personal way to
decorate their gaming space.”
PBteen Collection Inspired by PlayStation® is designed with a
dark color palette of black, grays, and deep metallic accents with
a focus on sleek shapes and silhouettes to create a complete gaming
lounge for single or multi-player gaming sessions. The Media
Console Inspired by PlayStation® and Lounge Table Inspired by
PlayStation® feature clean lines with a high-gloss black finish and
matte black metal legs, designed to keep your gaming accessories
organized. The collection includes the following standout
pieces.
- The Bean Bag Inspired by PlayStation®
has a unique triangular shape with added support for gaming and
lounging, and features a pattern comprised of alternating iconic
PlayStation symbols and logo on black suede and charcoal tweed
fabric.
- Rounding out the collection, the black
acrylic Icons Wall Light Inspired by PlayStation® functions as a
striking wall décor, while illuminating a multi-colored display of
the iconic geometric shapes from PlayStation: triangle, circle,
cross, and square.
“PlayStation’s reputation as key innovator in the interactive
and digital entertainment space made them the perfect partner for
an exclusive gaming-inspired collection,” said Jennifer Kellor,
President, PBteen. “We saw a need to develop gaming lounge pieces
that are functional, stylish and of the utmost quality for the
entire family to enjoy.”
To learn more, visit PBteen.com/playstation and join the
conversation on social media @PBteen @PlayStation with
#mypbteen.
ABOUT SONY INTERACTIVE ENTERTAINMENT
Recognized as a global leader in interactive and digital
entertainment, Sony Interactive Entertainment (SIE) is responsible
for the PlayStation brand and family of products and services.
PlayStation has delivered innovation to the market since the launch
of the original PlayStation in Japan in 1994. The PlayStation
family of products and services include PlayStation®4,
PlayStation®VR, PlayStation®Vita, PlayStation®3, PlayStation™Store,
PlayStation®Plus, PlayStation™Video, PlayStation™Music,
PlayStation™Now, PlayStation™Vue, and acclaimed PlayStation
software titles from SIE Worldwide Studios. Headquartered in San
Mateo, California, SIE is a wholly-owned subsidiary of Sony
Corporation and has global functions in California, London and
Tokyo.
ABOUT PBTEEN
PBteen, a member of the Williams-Sonoma, Inc. (NYSE: WSM)
portfolio of brands, launched in 2003 and is the first home
retailer to focus exclusively on the teenage market. Designed to
fully furnish bedrooms, study and lounge spaces for tweens and
teens, PBteen provides fresh, fashionable options to appeal to
varying teenage tastes. Categories include: bedding, window
treatments, rugs, lighting, gear, decorative accessories, storage
and organization solutions, and furniture including beanbag chairs.
PBdorm, launched in 2010, is an exclusive collection that offers
dorm furniture and essentials. PBteen operates company-owned stores
in the United States, Canada and Australia and has unaffiliated
franchisees that operate stores in the Middle East and stores and
ecommerce websites in Mexico, as well as an ecommerce site at
www.pbteen.com that offers international shipping to customers
worldwide. PBteen provides complimentary design services and
monogramming services. PBteen is also part of The Key Rewards, a
free-to-join loyalty program that offers members exclusive benefits
across the Williams-Sonoma family of brands. The company is
headquartered in San Francisco, California.
“PlayStation” and DUALSHOCK are a registered trademarks of Sony
Interactive Entertainment Inc. “PS4” is a trademark of the same
company.
*As of May 2018.
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version on businesswire.com: https://www.businesswire.com/news/home/20181019005069/en/
PBteenRebecca ClarkPublic RelationsRClark3@wsgc.comorSony
Interactive EntertainmentMary TaingPublic
Relationsmary.taing@sony.com
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