Barron’s Magazine, The World’s Premiere Financial Markets Publication, Launches Redesigned Website
October 01 2018 - 11:58AM
Barron’s magazine, the world’s premiere financial markets
publication and a flagship title of Dow Jones Media Group, today
launched a new digital design.
The new site focuses the reader on Barron’s unique content and
comes with new features aimed at offering readers valuable insight
and analysis packaged in a time-saving format.
“On weekdays, our readers are inundated with market news. They
trust Barron's to sort the signal from the noise, to put the news
in context and explain what it's likely to mean to their future,”
said Katherine Bell, Editor In Chief, Barron’s magazine.
“When we designed the new weekday homepage, we thought of it as
a useful source of information in and of itself, not just a place
to find articles, and we prioritized clarity and brevity. We
created the Brief to give readers an immediate read on the mood of
the market and the news that's most relevant to their investments,
updated throughout the day. When the market's closed on the
weekend, we know our readers like to take the time to consider
issues more deeply and think about the big picture, so we made the
weekend experience a lot more immersive.”
"The new digital edition doubles down on no-nonsense,
high-quality analysis without distraction,” said Almar Latour,
Publisher of Dow Jones Media Group. “The new Barrons.com
provides our engaged user base with what they need to know in order
to make well-informed investment decisions. The new Barron's is
concise, calm and collected -- packaged in a modern design that
honors our rich history. This new design puts our reporting and
analysis on center stage, while offering striking new ways for
clients to connect with our readers."
Barron’s SVP Daniel Bernard: “We implemented changes based on
both reader and customer insights. We’ve boosted optimization
offering an array of new and enhanced advertising products,
including signature new introductions like the full bleed "wedge"
unit, full native article in-flow placement and a product placement
solution for funds."
The new Barrons.com offers innovative ways for clients to
partner with Barron’s while upholding its storied editorial legacy
as the world's premier financial markets publication.
Press Inquiries:Constantine PanagiotatosCommunications
Directorconstantine.panagiotatos@dowjones.com About Dow
Jones Media Group Dow Jones Media Group is a portfolio of
leading financial and luxury brands including Barron's,
MarketWatch, Mansion Global, and Financial News. Created in 2016,
the group focuses on digital growth, and editorial and commercial
experimentation and innovation. Its publications together form
roughly half of the audience of The Wall Street Journal Digital
Network. The group has revamped innovative commercial and
editorial products such as The Virtual Stock Exchange and Luxury
brand Penta. It also launched millennial personal finance brand
Moneyish. Dow Jones Media Group is part of Dow Jones, a unit of
News Corp.
About Dow Jones Dow Jones is a global
provider of news and business information, delivering content to
consumers and organizations around the world across multiple
formats, including print, digital, mobile and live events. Dow
Jones has produced unrivaled quality content for more than 130
years and today has one of the world's largest news gathering
operations globally. It produces leading publications and products
including the flagship Wall Street Journal, America's largest
newspaper by paid circulation; Factiva, Barron's, MarketWatch,
Financial News, Mansion Global, Dow Jones Risk & Compliance,
Dow Jones Newswires, and Dow Jones VentureSource. Dow Jones is a
division of News Corp (Nasdaq :NWS , NWSA; ASX: NWS, NWSLV).
A photo accompanying this announcement is available at
http://www.globenewswire.com/NewsRoom/AttachmentNg/03235700-f0a8-4a41-92ad-811a5c957dff
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