WEST HOLLYWOOD, Calif.,
Sept. 20, 2018 /PRNewswire/
-- Slacker Radio, a wholly-owned subsidiary of
LiveXLive Media Inc. (NASDAQ:LIVX), today
announced the debut of Shoudout, a content monetization and social
platform, on Slacker's Pop Remix channel.
Shoudout was inspired by terrestrial radio "shout outs,"
the old school tradition of putting listeners who call in to radio
stations with messages, dedications, and proclamations, on the
air. Shoudout improves on the concept by allowing listeners
to broadcast messages to a pre-selected audience (or
"crowd"), at any time, without competing against other
callers for airtime. The six-second Shoudouts, recorded and sent
via the mobile Shoudout app, will be broadcast on the Slacker
station within a specified time period. Brief micro-targeted
advertisements air in conjunction with each Shoudout. Revenue will
be split between the two companies.
"Radio call-ins were an original form of social media," said
Mike Bebel, EVP of corporate
development and rights management for LiveXLive Media, Inc.
"Calling a radio station to dedicate a song to a friend, or cheer
on a sports team, is based on a desire to engage with others by
delivering a personal message. Shoudout retains the spirit of
call-in radio shoutouts, but uses technology to enhance the
experience while creating a new way for people to connect. And, at
the same time, create a new advertising and revenue
opportunity."
"Slacker is excited to be introducing Shoudout's 'Social
Music' platform to the listeners of the Pop Remix station," said
Leo Abbe, chief entertainment
officer for Shoudout Partners. "We hope to expand this mutually
beneficial partnership with all the Slacker service offerings as
well as those of its parent, LiveXLive, and look forward to
creating a brand new monetization mechanism for the music streaming
industry."
About LiveXLive Media, Inc.
LiveXLive Media, Inc.
(NASDAQ: LIVX) (the "Company") is a global digital media company
focused on live entertainment. The Company operates LiveXLive, one
of the industry's leading live music streaming platforms; Slacker
Radio, a streaming music pioneer; and also produces original
music-related content. LiveXLive is the first 'live social music
network', delivering premium livestreams, digital audio and
on-demand music experiences from the world's top music festivals
and concerts, including Rock in Rio, EDC Las Vegas, Hangout Music
Festival, and many more. LiveXLive also gives audiences access to
premium original content, artist exclusives and industry
interviews. Through its owned and operated Internet radio service,
Slacker Radio (www.slacker.com), LiveXLive delivers its users
access to millions of songs and hundreds of expert-curated
stations. The Company also operates a social influencer network,
LiveXLive Influencers. The Company is headquartered in West Hollywood, CA. For more information,
visit us at www.livexlive.com and follow us on Facebook, Instagram
and Twitter at @livexlive.
About Shoudout Partners, LLC
Shoudout Partners, LLC,
which has developed the Shoudout! and Shoudify apps, is a content
monetization platform which takes an old school form of social
media and reinvents it for the digital age. It is a
combination of the traditional "radio show call in/shout out" with
the interactive and viral nature of today's social media. Our
free iOS/Android app allows users to record six second audio clips
and then choose how and where they should play for their friends
and peers. In between songs, a shoudout, along with a highly
targeted and contextual :08 sponsorship is heard by listeners of
music streaming services that are listening with that same
"Shoudout Crowd", and can be "Thumdup" and shared on social media
feeds. In addition to Slacker's Pop Remix station, shoudouts can be
heard on the Shoudout! app through our Shake Radio service or on
Shoudify, which we designed for Spotify listeners. "Crowds" are our
answer to Facebook Groups, or Snap Groups can be formed by users of
the Shoudout! app. Learn more at www.shoudout.com
Forward-Looking Statements
All statements other than
statements of historical facts contained in this press release are
"forward-looking statements," which may often, but not always, be
identified by the use of such words as "may," "might," "will,"
"will likely result," "would," "should," "estimate," "plan,"
"project," "forecast," "intend," "expect," "anticipate," "believe,"
"seek," "continue," "target" or the negative of such terms or other
similar expressions. These statements involve known and unknown
risks, uncertainties and other factors, which may cause actual
results, performance or achievements to differ materially from
those expressed or implied by such statements. These factors
include uncertainties as to identifying, acquiring, securing and
developing content, ability to attract and retain users, ability to
maintain compliance with certain financial and other covenants,
successfully implementing the Company's and Slacker's growth
strategy, including relating to their technology platforms and
applications, management's relationships with industry
stakeholders, changes in economic conditions, competition, and
other risks including, but not limited to, those described from in
the Company's 2018 Annual Report on Form 10-K filed with the
Securities and Exchange Commission (the "SEC") on June 29, 2018, the Company's Quarterly Report on
Form 10-Q filed with the SEC on August 20,
2018 and in the Company's other filings and submissions with
the SEC. These forward-looking statements speak only as of the date
hereof and the Company disclaims any obligations to update these
statements except as may be required by law.
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SOURCE LiveXLive Media, Inc.