DODGEVILLE, Wis., Aug. 6, 2018 /PRNewswire/ -- Lands' End
designers have turned the company's most popular kids
back-to-school styles into a wardrobe that assists students who
have a disability. The new Lands' End Universal Collection of
adaptive clothing ensures the brand delivers on its promise to be a
place where every kid fits in™. Launching in Lands' End
School this September, the Universal Collection has already earned
one of Apparel Magazine's 2018 Top Innovator awards.
"At Lands' End School, we take great pride in offering 'Sizes
For Every Student'," said Cathy
Mays, senior merchandise manager, Lands' End, Inc. "By
seeking new and meaningful ways to help parents and kids, our
Universal Collection with its award-winning features and
outstanding fit and comfort, is one innovation we are truly excited
about."
The Universal Collection is designed for easy dressing for kids,
parents and caregivers alike and is made to look exactly like
Lands' End's best-sellers but with some helpful, innovative
features. Instead of button closures, tops and bottoms have
magnetic closures made with MagnaReady® technology and
rip & grip closures. To make each item as sensory friendly as
possible, all pieces have either heat transfer or satin tags plus
smooth, clean-finished seams and waistbands to eliminate potential
irritants.
Best-sellers Become Best Performers
"As the preferred
provider of school uniforms to more than 5,000 schools globally,
outfitting students and faculty of all ages and sizes, Lands' End
School's new Universal Collection was a natural evolution,"
continued Mays. "Now even more kids can look forward to going
back-to-school in their favorite chino pants or polo shirt."
The end result is eight pieces in the initial collection
including the easy-care, stain-release Oxford Shirt, 100% Cotton
Interlock Performance Polos, boys' Iron Knee®
wrinkle-resistant chino pants, girls' and boys' chino shorts,
girls' cotton performance mesh polo dress, girls' easy care soft
ponté skirt and a girls' wrinkle resistant easy care chino skort.
All items are backed by the Lands' End's generous return policy of
Guaranteed. Period.®
The Universal Collection will launch on Sept. 1 and can be pre-ordered online at
landsend.com/school, via the Lands' End School catalog or by
calling 1-800-800-5800.
About Lands' End, Inc.
Lands' End, Inc. (NASDAQ: LE) is a leading multi-channel retailer
of clothing, accessories, footwear and home products. We offer
products through catalogs, online at www.landsend.com and
affiliated specialty and international websites, and through retail
locations. We are a classic American lifestyle brand with a passion
for quality, legendary service and real value, and seek to deliver
timeless style for men, women, kids and the home.
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SOURCE Lands' End