LAS VEGAS, July 30, 2018 /PRNewswire/ -- Tempur Sealy is
proud to debut the new Tempur-Pedic LuxeAdapt™ series at July
Market in Las Vegas. The newest
Tempur-Pedic mattresses are being introduced as a planned follow-up
to the very successful debut of the 2018 TEMPUR-Adapt™ and
TEMPUR-ProAdapt™ series as part of the brand's largest launch in
history.
The LuxeAdapt series includes more of Tempur-Pedic's
one-of-a-kind TEMPUR™ Technology than ever, featuring an all-new
TEMPUR-APR+™ Technology for ultra-conforming comfort.
"This is the ultimate TEMPUR experience, and is made possible by
our continuing investment in breakthrough product development,"
said Rick Anderson, Tempur Sealy EVP
and President, North America.
"Because of this commitment, not only are we able to introduce the
most innovative products in the market, we can also launch them on
an accelerated timeline, and get them to our retailers as quickly
as possible."
Anderson points out that the launch of the luxurious TEMPUR-APR+
Technology comes only six months after the company's groundbreaking
TEMPUR-APR Technology debuted in the ProAdapt series, and is the
ultimate TEMPUR experience for total relaxation.
"The launch of the LuxeAdapt series builds on the largest
Tempur-Pedic launch to date, and will help to drive average unit
selling prices by providing a compelling step-up story for
RSAs," Anderson added. "We are excited to show off the product to
our retailers at Vegas Market, as the initial feedback has been
outstanding."
The LuxeAdapt series will initially include both soft and firm
feels, and will retail for $3,999
(queen). The company will unveil the product in its Vegas showroom
and expects to begin shipping later this year.
The LuxeAdapt Series delivers the ultimate Tempur-Pedic
experience, and raises the bar even beyond the brand's popular
Tempur Cloud Luxe and Tempur Contour Rhapsody Luxe mattresses. The
series is another innovative product offering for the brand at the
ultra-premium $3,000-plus price
point.
The final piece of the largest launch in Tempur-Pedic history
will be the new and improved Breeze series, which will debut in
early 2019.
Tempur-Pedic was ranked "Highest in Customer Satisfaction
with Mattresses" in the J.D. Power 2017 Mattress Satisfaction
Report, and ranked #1 in Support, Comfort and Value.
About Tempur Sealy International, Inc.
Tempur
Sealy International, Inc. (NYSE: TPX) develops, manufactures, and
markets mattresses, foundations, pillows and other products. The
Company's products are sold worldwide through third party
retailers, its own stores, and online. The Company's brand
portfolio includes many highly recognized brands in the industry,
including Tempur®, Tempur-Pedic®, Sealy® featuring Posturepedic®
Technology, and Stearns & Foster®. World headquarters for
Tempur Sealy International is in Lexington, KY. For more information, visit
http://www.tempursealy.com or call 800-805-3635.
Contacts:
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Aubrey
Moore
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Rick
Maynard
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Tempur Sealy Investor
Relations
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Tempur Sealy Public
Relations
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Phone:
800-805-3635
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Phone:
859-455-2988
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Email: Investor.relations@tempursealy.com
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Email: Rick.Maynard@tempursealy.com
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SOURCE Tempur Sealy International, Inc.